The trend of "Chinese-style matching" is blowing from Taobao again during the graduation season.
A variety of Chinese-style collocations, such as "Chinese-style bachelor's uniform with cloud shoulders" and "Bachelor's uniform with an eight-piece skirt underneath", were among the hottest searches on Taobao during the graduation season. Chinese clothing and accessories such as cloud shoulders, eight-piece skirts, and hairpin hats have become popular items in the 2024 graduation season. The "Chinese Princess Graduation Photo" outfit on Taobao has aroused heated discussions.
The new climax of national style clothing, "Chinese princess graduation photos" outfits are hotly searched
From the "New Year greetings outfit" in the Year of the Dragon, to the "outing outfit" in early spring, to the wedding "toast outfit" "When it comes to the "Chinese Princess Graduation" outfits in the "Graduation Season", Chinese-style clothing has become the first choice for young people to wear ceremonial outfits.
According to Taobao roadside social media data, as early as early April, the popularity of "Chinese princess graduation photos" on Taobao's hot search has exploded in advance, and many consumers purchased cloud shoulders and hairpins on the eve of graduation. Wear hats and other national-style items to match your bachelor’s uniform. According to the person in charge of Taobao's hot searches, the search volume for keywords such as "Chinese princess graduation photos" continues to rise. This week, the popularity of Chinese-style academic uniforms with cloud shoulders increased by 350%, and the popularity of hairpin hats increased by 336%.
Graduate Yang Nan said: "I have been carefully preparing the Chinese-style graduation photos for a long time. I specially bought cloud shoulders to match the bachelor's uniform. The shooting effect is very good, making graduation more ceremonial." Yiyi, a graduate who studied abroad, also posted a "Chinese princess graduation photo" on social media. She said, "At the graduation ceremony, an old lady said, 'Only Chinese princesses wear such beautiful clothes.' This made me very proud." .
""Chinese Princess Graduation Photo" is constantly updated with new outfits, and a variety of Chinese-style items are bursting out
Taobao, as the "national wardrobe", fully satisfies consumers' needs with its rapid update and rich and diverse styles. There is a demand for Chinese-style outfits during the graduation season.
Taobao clothing data shows that many leading Hanfu stores on Taobao focus on new products such as Yunjian during the graduation season. In this year's graduation season, "Guofeng Studio" focuses on launching a variety of cloud shoulder styles such as "Jun Xin Ling Yun", "Nine Golden Branches", "Blue and White Broken Jade", "Night Sailing Ship", "Blue Bird Returns to the Sichuan"; "July Eve Original" The "National Style Hanfu" store also launched the "Four Seasons Good Scenery" with heavy embroidered cloud shoulders; "Weaving Division", "Jing Huan Jue" and "Zhong Ling Ji" and other leading Taobao Hanfu stores also launched new products one after another.
In addition to popular items such as cloud shoulders, hairpin graduation caps, and eight-piece skirts, a series of "new combinations" related to graduation have also emerged on Taobao hot searches, such as "Bachelor's uniform with oil-paper umbrella", "Bachelor's The popularity of such "new matching" items has increased by more than 300% on Taobao hot searches.
During the graduation season, more and more young people choose to wear Chinese clothing and accessories and take "Chinese Princess Graduation Photos" to end their student careers.
With abundant supplies and a huge consumer base, Taobao has always been the first birthplace of trends. From the hot search data on Taobao, we can see that young people’s love for traditional culture is constantly growing. After the “Horse Face Skirt”,The "Chinese Princess Graduation" outfit consisting of "cloud shoulders", "eight-breaking skirt", "hairpin graduation cap", etc. is becoming the next hot trend.
(Source: Elephant News)