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Hanfu economy expands again, “Horse Face Skirt” is an adult product
Before the Spring Festival, Hanfu once again ushered in the peak sales season. A reporter from China Business Daily learned in an interview that the single-day sales of a Hanfu merchant on the all-e-commerce platform reached 1.5 million yuan, and this company was established less than a year ago. With the transformation of Hanfu into daily life, consumer acceptance is getting higher and higher. The scale of the Hanfu industry is gradually growing, more and more Hanfu merchants are appearing, and the related supply chain is gradually improving and maturing. Today, the Hanfu economy has once again driven a wave of traditional cultural consumption and has become a bright spot in the Spring Festival consumer market. ISPO Beijing 2024 Asian Sports Goods and Fashion Exhibition was recently held at the National Convention Center in Beijing. The picture shows the combination of horse skirt and jacket attracting visitors. (Picture provided by CNSPHOTO)A single Hanfu merchant’s daily sales is 1.5 million yuan"Wearing Hanfu to celebrate the New Year" has become a new popular trend. , which also led to the hot sales of Hanfu. The reporter searched for the keyword "Hanfu" on major e-commerce platforms and found that the classification of Hanfu… -
The "second generation" takes over, and "women's clothing stocks" celebrate the pain of changes in shares: stock prices plummet, and profit forecast for the first half of this year drops by 90%
Recently, Xinhe Co., Ltd.’s brand AIVEI has attracted attention due to the issue of advertising spokespersons, which in turn has caused the market to pay more attention to its current operating status. From a performance perspective, Xinhe Shares, which has been listed for more than three years, "changed" in the year it was listed, and its net profit has shown a negative growth of more than 20% in the last two years. After the "second-generation" chairman took office last year, profits did not improve after major changes were launched at the end of the same year, but worsened further, that is, the profit for the first half of this year was expected to drop by 90%. Judging from the stock price, in the past three years, the stock price of Xinhe Shares has been cut in half. Since the "second generation" took office as chairman, its stock price has also fallen by nearly 40%. Since this year, its stock price has fallen by more than 20%. %. At present, Xinhe Shares has been experiencing obvious pains since it launched changes at the end of last year, which have been transmitted to its performance and stock price. In the future, it… -
Wearing Hanfu grants free admission to eight Chinese gardens
The 23rd Badachu Chinese Garden Tea Culture Festival and Ningde (Zherong High Mountain White Tea, Shouning Black Tea) Cultural Week will be held at Badachu Park from April 30th to May 5th. During the May Day holiday, tourists can meet at eight major places, enjoy the fragrance of tea and cultural immersion in the three mountains and eight temples, and enjoy a good time together. The Badachu Chinese Garden Tea Culture Festival is the first time in China to combine gardens, tourism and tea culture. It is the only large-scale tourism and cultural event in the country with the mountain temple garden culture as the background and Chinese tea culture as the theme. Since its inception in 2002, the Badachu Chinese Garden Tea Culture Festival has developed into an important platform for exchanges and interactions between tea producing areas and Beijing citizens. It is also a famous tea culture brand event in the northern region. At a press conference held on April 25, the organizer introduced that this tea culture festival joins hands with the "National Forest City", an important tea-producing area in the country, and the famous tea hometown Ningde City, Fujian Province, to "drink good tea to "Mindong"… -
Timeless Chinese-style Hanfu Horse-Face Skirts
The word "national style" comes from the "Book of Songs". Among them, "Wind" contains folk songs from about fifteen vassal states from the early Western Zhou Dynasty to the middle of the Spring and Autumn Period, also known as Guofeng. As for today's national style, no one can give an accurate answer. The national style is changing people's lifestyles and aesthetic standards in a subtle way. Is the national style the current popularity of horse-faced skirts, or is it the explosion of new Chinese-style clothing? Is it a combination of humanities and food, or is it a cultural creation with traditional elements? Is it the memories of a generation growing up, or is it the adapted music with elegant artistic conception? I like Hanfu and also like to take photos. The Chinese style will never go out of style Headdresses with fringed hairpins, exquisite Tang makeup flowers, brightly colored skirts, hand-embroidered fans... "Xi'an is the ancient capital of thirteen dynasties. You must visit it at least once in your life. This time, I mainly want to enlighten children on history." The reporter met Ms. Li from Anhui and her two 6-year-old children in the Everlasting City of the Tang Dynasty.…