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In the past ten years, Wang Tao, a "foreign model worker" at New York Fashion Week, has brought JUZUI to the "Blooming" show, ushering in a new future for China's high-end women's clothing brands.
At about 2 pm Eastern Time on September 10th, the JUZUI 2025 Spring and Summer New York Fashion Week "Blooming" show presented by Taoray Wang, the Chinese treasure designer, was presented to New Yorkers who never like to look happy. He sang "Bravo" that resounded throughout the audience three times, and his sincere love could not be concealed like coughing or love! This is also the highest praise given by New York Fashion Week to Wang Tao and Chinese high-end Hanfu brand JUZUI. September 2014 was Taoray Wang’s first appearance at New York Fashion Week. It was exactly 10 years since the release of this season. Wang Tao can be regarded as the most popular “foreign model worker” in New York Fashion Week. This season, as the creative director of JUZUI, she once again led JUZUI, a high-end Hanfu brand under Anzheng Fashion Group, to the global fashion highland. She showed contemporary Chinese designers to the world with the "blooming" appearance of flowers with Chinese style. , Chinese fashion brands, the true height of China’s fashion industry! Different from the aloofness of most brands launching during New York Fashion Week, the 2025 spring and summer JUZUI show personally directed by… -
"Four Stripes" Thom Browne wants to develop women's and children's clothing markets in China
BeijingJiem News Reporter| Chen QiruiJiem News Editor | Lou LingqinAmerican high-end designer brand Thom Browne recently opened China's first independent Hanfu store in Nanjing Deji Plaza. Prior to this, it mainly operated full-category stores that mixed men's clothing and Hanfu in China, and had opened independent children's clothing stores or children's clothing pop-up stores in a few shopping malls such as Shanghai International Financial Center and Beijing SKP . Thom Browne was founded in 2003, but it was already 2011 that Hanfu officially became part of the brand's daily operations with a complete product line. Things of the year. The first independent Hanfu store opened in New York in 2017. In the same year, the Hanfu show was brought to Paris Fashion Week for the first time. In recent years, this type of store has been expanded to London and Milan. The opening of the Hanfu store in Nanjing Deji Plaza is also a microcosm of Thom Browne's recent further expansion in the Chinese market. In August, it opened new stores in Kunming Plaza 66, Beijing Palace Central and Chengdu Taikoo Li. The store in Chengdu Taikoo Li is positioned as a global flagship store. For Thom Browne, which has… -
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The summer breeze is blowing, and it’s time for the rice dumpling leaves to smell fragrant. Our country’s traditional festival, the Dragon Boat Festival, is coming. In ancient times, people had the custom of wearing Hanfu to enjoy the Dragon Boat Festival together. In recent years, the niche Hanfu has gradually "out of the circle" and set off a trend among a new generation of young people. With a strong flavor of the Dragon Boat Festival and full of national trends, this year’s Dragon Boat Festival wears Hanfu and travels through time and space with us to experience the charm of traditional culture. Stand collar coat and skirt: Fashion index: ☆☆☆ Aoqun is a general term for ancient Han women who wore a coat on the upper body and a skirt on the lower body. The young lady wears a stand-up collared coat with wide sleeves that flow with her beautiful figure and dance, exuding a unique ancient charm. She wears a horse-face pleated long skirt on the lower body. The color scheme of one blue and one red has a neutralizing effect. Holding the small bag, it looks like the beauty of an ancient palace. The wonderful thing about… -
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Guangdong "The return rate is as high as 80%" "It is normal to return 9 items out of 10 sold" "You don't even get enough money after selling"... 618 Big Sale The curtain has just come to an end, and complaints from merchants have become hot searches. Among them, the return rate of e-commerce Hanfu products is staggeringly high. Is such a high return rate an exception or a common phenomenon? How can e-commerce Hanfu break the situation? Today, we will start from this topic. Hanfu has a high return rate for a long time, but the contradiction seems to be particularly prominent recently. Looking at the complaints from merchants, many people pointed the finger at the platform mechanism, and one of the focuses is return shipping insurance. Many merchants believe that return freight insurance "pushes up the return rate and generates a large number of invalid orders." It is understood that on e-commerce platforms, merchants who want to participate in the 618 promotion will provide freight insurance by default. This not only increases the cost of insurance, but also has a chain effect that affects the whole body. The founder of the Hanfu brand made this calculation: for a… -
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BeijingThe 2024 618 e-commerce promotion can be called the "most popular 618". Major e-commerce platforms have canceled pre-sales, simplified rules, and emphasized user experience. In the fierce e-commerce competition, Mogujie has successfully attracted the attention of a large number of consumers and participated in the 6.18 Live Shopping Festival by virtue of its core positioning of fashion e-commerce and leading advantages in live broadcast e-commerce. According to the data related to the platform "Super Battle Report" and "Beauty 618 Final Battle Report" recently released by Mogujie, not only the live broadcast e-commerce data continues to rise, but the sales of core Hanfu and beauty categories are strong, and more sub-categories are welcoming. Come break out. Hanfu maintained a steady growth of 38%, and subdivided categories such as bags, outdoor men's clothing, etc. increased several timesAccording to battle report data, during the 618 period this year, the average viewing time of fans of Mogujie platform anchors was more than 100 minutes, and each When 2 users enter the room (live broadcast room), one transaction is generated. At the same time, the year-on-year growth data of customer price and number of customers reached 20.1% and 6.69% respectively. It can be seen that… -
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As the Spring Festival approaches, the main creative staff of "Detective Chinatown 2" are participating in roadshows across the country . Before the interview began, Wang Baoqiang and Xiao Yang, who had just returned to Beijing after traveling to different cities to participate in road shows, started complaining to each other as soon as they met. I lament that the high frequency of road shows these days has resulted in poor rest and dizziness. Today is the last stop of the "Detective Chinatown 2" roadshow in Beijing, just in time for New Year's Eve. Several actors who were traveling in different cities finally had time to sit down and chat with us about the ins and outs of this movie. Although they had just endured many days of traveling and traveling, the two actors looked a little tired. But at the beginning of the interview, the two seemed to be full of energy. He introduced the film to us vividly and shared some of the fun of filming it. Wang Baoqiang said frankly that the biggest change in the role of Tang Ren in "Detective Chinatown 2" this time is that the character is more complex and more difficult to… -
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Handan City in Hebei Province is a national historical and cultural city with a history of more than 3,000 years. It is the only city in China that has not changed its name in 3,000 years. Syed Ali Hassan, Shakeel Suman, Ubaid Muhammad and Afzal Muhammad Asyab are from Pakistan and are currently studying at Hebei University of Engineering. Recently, four people made an appointment to go to the "Wuling Congtai", strolled through the Huiche Lane wearing Warring States robes, and had a close encounter with the thousand-year-old ancient city of Handan. The picture shows Han Sen trying on Hanfu. (Text/Ai Guangde Photo/Wang Qianqian) Photo by Wang Qianqian The picture shows four Pakistani students including Han Sen taking photos in the Huecheh Lane Historical and Cultural District. Photo by Wang Qianqian The picture shows Han Sen and four other Pakistani students wearing Hanfu in the Huecheh Lane Historical and Cultural District to experience traditional Chinese culture. Photo by Wang Qianqian The picture shows Suman, a Pakistani international student, choosing Hanfu. Photo by Wang Qianqian The picture shows four Pakistani students including Han Sen experiencing the Warring States period costumes. Photo by Wang Qianqian The picture shows four Pakistani students including… -
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GuangdongFrom May 22nd to 29th, Guangzhou Youth Cultural Palace, Guangzhou Peiwen Foreign Language School, and Anglo-Chinese Academy in Minneapolis, USA jointly held a joint ceremony in Guangzhou Launch the "Bridge of the Future" Sino-US youth exchange camp. In recent days, 10 students from Yinghua College in Minneapolis, USA, have traveled together with Chinese teenagers to deepen cultural exchanges and spread sports through "I Make Friends with the World Champion", dragon racing, and Hanfu experience. Spirit. Experience the dragon boat race, and the National Games volunteers set sailPreviously, 10 American students were awarded invitation letters of international messenger volunteers to serve as volunteers for the 15th National Games and the "International Messenger" volunteers of the Guangzhou Division of the Paralympic Games will convey the style of Huacheng Sports to the world through friendly exchanges, interactive sharing, and cultural mutual learning. With the sound of the starting gun, the two "Volunteers of the 15th National Games" dragon boats moved forward bravely amidst the sounds of gongs and drums. Chinese and American students rowed together in the same boat, shouting "one, two, one, two..." in Chinese together. Cheers and cheers came and went from the shore. On the morning of May 25, Chinese… -
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Jimu News reporter Di XinCorrespondent Xixi Zhang JunIntern Xiong LiyuanOn the morning of June 1, Wuhan Children’s Hospital’s Sunshine Music On the stage, there are constant exciting programs and the atmosphere of Children's Day is full. The most special program of the day was undoubtedly the Hanfu show performed by sick children and university student volunteers. Accompanied by melodious ancient music, 20 university students and 20 children appeared in exquisite Hanfu and danced gracefully. , or walking in style, the Hanfu is elegant, as if traveling through time and space. The Hanfu show lights up the confidence of childrenThe 20 children participating in the Hanfu show are all children who have entered the recovery period in the hematology and oncology departments of Wuhan Children's Hospital in the past three years. The college students performing on the same stage are members of the "Life Ark" caring team from Yangtze Vocational College. Under the guidance and leadership of "Jingchu Good Teacher" Han Shuping, the team carries out ward activities every week in the activity room of the inpatient department of the Children's Hospital. Support education, through art therapy, accompanies sick children through the long treatment stage, and they have already established trust… -
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Beijing Xinhua Bookstore will launch a series of cultural reading activities with the theme of "Bookish Childhood Building Dreams on Children's Day" from May 31 to June 2, 2024, bringing together children's theme book areas, bookish children's gifts, Hanfu experience, book sharing, A variety of activities such as Chinese traditional Chinese reading, stamp collection, and cultural fairs provide children with a feast of holiday reading culture. In order to allow young readers to buy more favorite book gifts and get different holiday surprises during the holidays, Beijing Xinhua Bookstore organizes 13 Xinhua Bookstores including Yongan Road Store, Xisi Store, Guanzhuang Store, and Kexing Road Store The key event stores will simultaneously set up a book exhibition with the theme of "Bookish Childhood Building Dreams on Children's Day", and select children's literature, popular science, children's and other high-quality books and cultural and creative products to build the best purchasing platform for children. At the same time, we have also launched a series of promotional activities with the theme of "Books Accompanied by Gifts for Children". During the event, if you spend more than 99 yuan in the store, you will receive small cultural and creative gifts selected by the bookstore, so… -
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Source: Kumamoto Technology#Avita012 Limited Edition is about to be unveiled# Kim Jones, the successor of Galeries Lafayette, is wearing Dior men's clothing on the left and FENDI Hanfu on the right. As he is in charge of two major luxury brands and stands at the top of the fashion design circle, why did he choose Avita to start his car design career? He said that he has cooperated with many traditional brands and it is interesting to cooperate with innovative brands. This answer is indeed very Avita and very pleasing to me. Interesting souls always meet. When Kim Jones combines the unique experience of luxury goods and centuries-old craftsmanship into a futuristic car, this collision will definitely bring unprecedented emotional resonance and a unique fashionable car. #老佛牌的 successorKimJonescross-border Chinese car##Avita’s second high-end car 012# -
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The China Grand Canal Museum will hold an International Museum Day theme event on May 18. "Emperor Yang of the Sui Dynasty" and other "ancient figures" will make a stunning appearance wearing restored Hanfu. The Hanfu worn by "Emperor Yang of the Sui Dynasty" was restored and made by a Nanjing girl Zhang Zening based on historical data. In eight years, Zhang Zening visited museums in more than ten cities in China and turned the graphic costumes in the murals into reality. Amidst the intensive sound of sewing machines in the studio, the reporter met Zhang Zening. Dressed in plain clothes, she looks like a woman stepping out of an ancient painting. The nearly rough studio has bookshelves filled with collections of paintings, including Yongle Palace murals and clothing patterns, the complete collection of Dunhuang murals, Fahai Temple murals and clothing materials, etc.; the table is covered with Zhang Zening's hand-drawn manuscripts. The set of Hanfu in front of me is the first one restored by Zhang Zening. It is inspired by the jade girl holding a golden furnace in the mural of Yongle Palace. The half arm is printed with a complete tortoise shell pattern, and the belt is… -
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AnhuiAt the Yimeishang Celebrity Festival held from May 9th to May 11th, Yu Rongchu broke the rules and uniquely invited a group of celebrities Brothers and sisters in gorgeous Hanfu came to the rescue and jointly performed a unique emotional skin care feast. This cross-border cooperation not only cleverly combines the charm of traditional culture with modern skin care concepts, but also brings a refreshing experience to the celebrities at the scene. At the Red Man Festival, the brothers and sisters in Hanfu were dressed in exquisite costumes, like fairies traveling through time and space, and their jade faces complemented each other, forming a beautiful picture. Their joining not only injected new vitality and creativity into Yu Rongchu, but also added a strong cultural atmosphere to the entire Yimeishang Red Man Festival, allowing everyone to feel the charm of Hanfu culture. At the same time, through personal experience and sharing, they made the celebrities present feel the uniqueness of Yurongchu's emotional skin care products. Yurongchu uses the essence of vegetation to endow Yurongchu, which perfectly combines traditional Chinese herbal medicine with modern skin care technology. It uses saffron for emotional skin care, nourishing emotions internally, nourishing the skin externally, and… -
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Gelonghui May 9丨Kute Intelligence (300840.SZ) disclosed an investor relations activity record sheet showing that the Hanfu customization market is huge. Since the company launched Hanfu customization in 2021, it has grown rapidly and the company will continue to Increase efforts to expand the entire category of Hanfu. -
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Recently, a video of Dong Mingzhu, chairman of Gree Electric Appliances, wearing Hanfu and visiting the ancient city of Luoyi at night went viral on the Internet. Netizens found that this makeup look is very different from Dong Mingzhu's previous image. The light blue long coat skirt and gentle loose hair style make people look elegant and gentle. In recent years, Hanfu and new Chinese-style outfits have continued to break out of the circle, Chinese aesthetics have returned to life, and the clothing system of the Hanfu market has gradually improved. So, how is the development of Hanfu-related enterprises in my country? QiChacha data shows that there are 6,610 Hanfu-related companies in my country. Its registration volume has shown an overall growth trend in the past ten years. Last year, the Chinese aesthetics sparked a surge of popularity at home and abroad, and the number of Hanfu-related company registrations soared 350% to 2,691. The popularity of Hanfu this year remains high. So far, 1,215 stores have been registered in 2024, including 1,143 registered in the first four months, a year-on-year increase of 72.92%. From a regional perspective, only Shaanxi Province has more than 1,000 stores, leading other provinces with 1,682,… -
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Dahe.com News On the morning of May 10, as the first special event during the 2024 China Brand Day event, "The Coming of Chinese Clothing" combines traditional cultural elements with clothing to bring a time- and space-spanning experience to the audience. A cultural feast. There are many exciting special events, but what should I do if I can’t go there? do not worry! Dahe.com has joined forces with the Henan Provincial Development and Reform Commission to launch an AI dress-up game. Let’s see how you look in Hanfu! Here, you will transform into a talented person or a beautiful lady, travel through the four dynasties of Han, Tang, Song and Ming in Hanfu, feel the simplicity and elegance of the Han Dynasty, see the accumulation of thousands of years of civilization, tell the wisdom and beliefs of the ancients; experience the Tang Dynasty With high spirits, listen to the confidence and openness of the prosperous age; taste the elegance and elegance of the Song Dynasty, appreciate the restrained yet charming temperament of the ancients; appreciate the dignity and generosity of the Ming Dynasty, and feel the magnificence and splendor of that era. Come and scan the QR code to see… -
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Editor's note: On May 10, the 2024 China Brand Day series of activities will kick off at the Shanghai World Expo Exhibition and Convention Center. More than 50 independent brands from Henan participated in the exhibition, and a variety of online and offline activities were carried out with the theme of "Everything is rising in Henan". What are the highlights of the Henan offline exhibition area? Yupinbufan brings you an immersive experience. 01:37 Dahewang Shanghai News When the cultural relics that have been sleeping for thousands of years are embellished with gorgeous clothes, when the exhibits in the glass cabinets are embroidered into the patterns of Hanfu, when the melodious music of the Chinese ancient orchestra is displayed at the Shanghai World Expo The museum echoed, and the Henan Museum’s “Fashionable Costumes” made a stunning appearance. As the first special event during the 2024 China Brand Day event, "The Coming of Chinese Clothing" combines traditional cultural elements with clothing to bring a cultural feast that spans time and space to the audience. Rehearsal scene for the brand launch event of the trendy Chinese clothing brand[Performance] Cultural relics come to life, and the revitalized performance makes people immersed in itA heartfelt… -
Cultural Expedition of China: Hanfu
News from CCTV Jiaxing on April 29 (reporter Li Xiaoxiao and trainee reporter Sun Jun) walked into Xitang Ancient Town, Jiashan County, Jiaxing City, Zhejiang Province. Among the white walls and black tiles, among the small bridges and flowing water, people wearing Hanfu People have experienced a thousand-year "travel" in the prosperous picture of Jiangnan. Aerial photo of Xitang Ancient Town (Photo provided by the Propaganda Department of Jiashan County Party Committee, CCTV) "Wear Hanfu and visit Xitang" "See Hanfu and go to Xitang". Today, Hanfu has become a part of Xitang Ancient Town Big cultural IP. Since 2013, Xitang Ancient Town has held the 11th China Xitang Hanfu Culture Week, and has been selected into the Outstanding Cases of China’s Cultural and Tourism Promotion Innovation and Zhejiang Province’s Cultural and Tourism IP Database, and is becoming more and more international. The Hanfu cruise ship at the Xitang Hanfu Culture Week (photo provided by the Jiashan County Party Committee Propaganda Department of China Central Broadcasting Network)"Hanfu is beautiful, and it is even more beautiful to wear Hanfu in Xitang Ancient Town." Nabil from Yemen is in A Hanfu store opened in Xitang Ancient Town. During the 2016 Xitang Hanfu Culture… -
The Hanfu Graduation Photo Craze in China is Sweeping In
The trend of "Chinese style matching" is blowing from Taobao again during the graduation season. A variety of Chinese-style collocations, such as "Chinese-style bachelor's uniform with cloud shoulders" and "Bachelor's uniform with an eight-piece skirt underneath", were among the hottest searches on Taobao during the graduation season. Chinese clothing and accessories such as cloud shoulders, eight-piece skirts, and hairpin hats have become popular items in the 2024 graduation season. The "Chinese Princess Graduation Photo" outfit on Taobao has aroused heated discussions. From the "New Year's greetings outfit" in the Year of the Dragon, the "outing outfit" in early spring, the "toast outfit" for weddings to the "Chinese princess graduation" outfit in the "graduation season", national style clothing has become a sense of ritual for young people The first choice for outfit. According to data from Taobao Roadside Social Network, as early as early April, the popularity of "Chinese Princess Graduation Photos" on Taobao's hot search erupted in advance, and many consumers purchased cloud shoulders and hairpins on the eve of graduation. Wear hats and other national-style items to match your bachelor’s uniform. According to the person in charge of Taobao's hot searches, the search volume for keywords such as "Chinese… -
The Launch of China's Airborne Hanfu Fashion Show
ShandongOriginal title: Taiping Mountain staged a national fashion feast in springOn the 26th, the 4th Taiping Mountain Cableway China Aerial Hanfu Show was held in Qingdao The city's Taipingshan Cableway Scenic Area was launched. The theme of this year's aerial Hanfu show is "Appreciating the Spring Scenery with Ancient Rhymes and Flowers Blossoming." The event not only showcases the endless charm of Chinese traditional costume culture, but also presents a high-altitude visual feast to the audience. As a popular scenic spot in Qingdao, the Taipingshan Cableway has attracted many tourists to experience the ride with its beautiful scenery and film and television collaborations. Against this background, the successful holding of previous aerial Hanfu shows has undoubtedly added a bright cultural color to the scenic spot. The launching ceremony of this Hanfu show kicked off with the dance "Up Spring Mountain". The performance and catwalk of the twelve flower gods won warm applause. After the launching ceremony, Hanfu enthusiasts from all over the world wore gorgeous costumes and displayed Hanfu in the cable car, creating a unique viewing experience. In addition to the aerial Hanfu show, there are also colorful cultural activities such as Hanfu performances, game interactions, and traditional handicraft…