Reciting "The Thousand-Character Classic", reading the "Three-Character Classic" together, correcting clothes and hats, beating drums to clarify aspirations... On June 25, Yunfeng Central Kindergarten in Kaizhou District held a ceremony with the theme of "Inheritance and Traveling to the Far, Pursuing Dreams to the Future" The graduation ceremony of the class of 2024. This graduation ceremony is not only a beautiful review of the kindergarten life of the "Yun Youwa", but also the inheritance and promotion of China's excellent traditional culture. "Yunfeng Central Kindergarten always adheres to the kindergarten philosophy of 'nurturing love with love, behaving with kindness', respects the laws of children's development, pays attention to children's individual differences, and promotes children's all-round development." At the graduation ceremony, Kaizhou Tang Min, Party Branch Secretary and Director of District Yunfeng Central Kindergarten, sent a message to all the kindergarten children to inherit and carry forward the excellent traditional Chinese culture of diligent study and practice, respect for teachers and filial piety, respect for morality and determination, and benevolence in life. She hopes that every "Yun Youwa" can confidently enter elementary school with the skills and good habits they learned in kindergarten, and continue to grow into builders and successors of…

Beijing On June 2, the opening ceremony of "Entering the Ancient City of Luoyi to Focus on Hanfu Culture" - an exhibition of works by famous Chinese photographers was held in Luoyi Ancient City, the old town of Luoyang City. More than 100 outstanding works taken by famous photographers were exhibited together. to promote the "Hanfu + Luoyi Ancient City" to revitalize it with new vitality. This event is hosted by the Old Town Committee of the Communist Party of China and the Old Town People's Government, and organized by the Luoyang Hanfu Research Institute and the Old Town Culture and Tourism Bureau. In recent years, the old city has actively practiced "two combinations", implemented the Provincial Party Committee's culture, tourism and cultural innovation integration strategy, and grasped the new trends of "subversive creativity, immersive experience, youthful consumption, and mobile communication" The four characteristics of the cultural tourism industry include vigorously developing new cultural tourism industries and new productive forces, unswervingly taking the road of cultural tourism to enrich the people and revitalizing the district, accelerating the construction of ancient capital cultural experience areas and new international cultural tourism destinations, and holding a series of colorful Art exchange activities and…

Original title: When doing Hanfu makeup, "live broadcast" by merchants without permission (introduction)Lawyer: Consumers should have the courage to say "no" to the camera (topic)Reporter Liu Xiaohua/PicturesRecently, some consumers reported to reporters that when they were doing Hanfu makeup, they discovered that merchants were conducting online live broadcasts without their knowledge. When consumers ask, "Why did you broadcast live without my permission?" the merchant changes the topic and avoids talking about "stealing" behavior. The reporter found through interviews that it is indeed common for consumers to be "live broadcasted" while doing makeup in Hanfu stores. Live broadcasting of real consumption scenes is exactly how many Hanfu experience store merchants draw traffic. The merchant started a live broadcast while doing makeup for customers. Businesses draw traffic through actual consumption scenarios"What you see in the live broadcast room now is the makeup we are doing in our store. What you see Makeup and makeup are our real services. Our group purchases are very cost-effective. Do you want to have the same makeup as this sister? Follow the anchor, you will be surprised. "On May 23, a family with 7 products on the platform. The Xi'an Hanfu Experience Center, which has thousands of…

Text/Yangcheng Evening News all-media reporter Tan JiewenPhoto/provided by intervieweeEvery night at 11:30 p.m., Douyin’s plus-size Hanfu anchor Jia Yinuo starts live broadcast on time. While showing off the texture of a piece of clothing, she lifted up her clothes and inadvertently exposed the fat on her belly. This scene may be embarrassing in the eyes of some people, but in the plus-size Hanfu live broadcast room, it has become a unique sense of intimacy, making consumers in the live broadcast room feel familiar and at ease. In recent years, the statement “Hanfu is getting smaller and smaller” has sparked discussions on social media, and anti-body anxiety has gradually become the focus of public attention. Many netizens have said that the S size that once fit has become tight, and fat girls who originally need L size are often faced with the dilemma of having no choice. Although some merchants blindly pursue "small sizes" and ignore the diversity of women's bodies, there are also other merchants who silently defend the dignity of L size. They are merchants focusing on large-size Hanfu. In the bustling and noisy Hanfu market, their voices may seem weak, but their existence provides a space of choice…

Reporter | Zhang XinyuEditor | Zhou Zhuoran1Etam, a French Hanfu brand that has been in China for more than 20 years, is losing ground in China. Since the French Egger Group sold its Chinese garment business in 2018, Egger has faced a series of problems in China, including large-scale store closures, filing for bankruptcy, and being listed as a person subject to execution for breach of trust. On November 10, the official WeChat public account of the Shanghai Bankruptcy Court published an article stating that the Shanghai Bankruptcy Court ruled to accept the (2019) Hu 03 Po 155 Shanghai Egg Clothing Co., Ltd. (hereinafter referred to as "Eiger Clothing") In the bankruptcy liquidation case, assets will be disposed of at a special price in a Taobao store called "Shanghai Egg Manager Special Store". The case documents disclosed on the Shanghai Higher People’s Court website show that based on the application of Shanghai Luzhou Knitted Garment Co., Ltd., the Shanghai No. 3 Intermediate People’s Court ruled that the debtor Aige Clothing was bankrupt and liquidated on October 8, 2019. . Interface Fashion has seen that as of press time, there is only one black slim-fitting skirt left in the Shanghai Aige…

China Business News (Reporter Yu Jiaxin) Recently, the news that the Hanfu online store "Girl Kayla", which has about 5.53 million fans on Taobao platform, suddenly closed its store and the company was canceled triggered the clothing wholesale industry. and consumer concerns. It is understood that before the incident, the girl Kayla had been "taking goods on credit" for a long time. The sudden closure of the store put suppliers, company employees and consumers collectively in a situation of rights protection. According to reports from some suppliers, the business model of young girl Kayla’s “get the goods first, settle the account later” is not uncommon in the field of online clothing wholesale, and sellers “run away” due to arrears. The supplier did not know that the company had been cancelled"Like everyone else, we are all confused." After learning that the store was suddenly closed, the girl Kai One of La's live broadcasters said on his personal social account. The reason why this news will cause strong shock among the clothing industry and consumers is that before the store was closed, the girl Keira used to be a Taobao five-star Golden Crown store with about 5.53 million fans. Many people in…

Guangdong "Girl Kayla" was exposed to have closed the store and ran awayDelinquent payment35 million in payment, this Hanfu Taobao store was exposed to be closed The store ran away. Recently, many consumers and suppliers broke the news that Taobao5.5 million fans, hardware The top merchant "Girl Kayla" has closed her shop and run away. It is understood that the girl Keira currently owes as much as 35 million in arrears, involving more than 300 suppliers, which has aroused widespread attention and heated discussion in the market. Kaila, a young girl, runs a Taobao store called Hardware Crown. The store has more than 5 million fans and mainly sells Hanfu. The prices of the products in the store range from About ten yuan. The store has more than 1 million repeat customers within a year, sells more than 900,000 items per month, and received more than 900,000 positive reviews in half a year. It ranks among the top three sexy Hanfu stores on Taobao. Girl Kayla’s store picture source: TaobaoIt is understood that in May this year On the 12th, the girl Kayla’s store was still live broadcasting normally. However, by May 13, the store's warehouse had been emptied and…

Strive for a hundred years and set sail on a new journey! In the strong atmosphere of the whole country marching forward to the "14th Five-Year Plan", passionately striving for a new journey, and grandly celebrating the 100th anniversary of the founding of the Communist Party of China, Jiaozuo Daily organized a campaign of "struggle for a hundred years, set sail on a new journey, pursue the original intention" , Jiaozuo Imprint" themed interview activity. Following the melody of spring, our newspaper's theme interview team will stand firm on the people's side, carry forward the "Three Bulls" spirit, focus on the whole process, holographic information, all employees, and all effects, enhance foot power, eyesight, brain power, and writing power, and select the highlights of work in various places. Use small incisions to reflect big themes, use small stories to reflect big times, and focus on showing the great achievements made by the whole city since the 18th National Congress of the Communist Party of China in various undertakings such as resolutely winning the battle against poverty and building a moderately prosperous society in an all-round way. Looking forward to the new journey, we will give a generous gift to the…

Recently, a video of Dong Mingzhu, chairman of Gree Electric Appliances, wearing Hanfu and visiting the ancient city of Luoyi at night went viral on the Internet. Netizens found that this makeup look is very different from Dong Mingzhu's previous image. The light blue long coat skirt and gentle loose hair style make people look elegant and gentle. In recent years, Hanfu and new Chinese-style outfits have continued to break out of the circle, Chinese aesthetics have returned to life, and the clothing system of the Hanfu market has gradually improved. So, how is the development of Hanfu-related enterprises in my country? QiChacha data shows that there are 6,610 Hanfu-related companies in my country. Its registration volume has shown an overall growth trend in the past ten years. Last year, the Chinese aesthetics sparked a surge of popularity at home and abroad, and the number of Hanfu-related company registrations soared 350% to 2,691. The popularity of Hanfu this year remains high. So far, 1,215 stores have been registered in 2024, including 1,143 registered in the first four months, a year-on-year increase of 72.92%. From a regional perspective, only Shaanxi Province has more than 1,000 stores, leading other provinces with 1,682,…

On the evening of January 27, Yi Nengjing posted a photo of her son and little daughter on social platforms, with a heart-warming text saying: "There are only human beings born, and no one of any gender is more noble. Because life itself is noble. "This passage seems to support my son wearing Hanfu. From the photos she posted, it can be seen that the youngest daughter Mi Li is very dependent on her brother, and she came close to kiss her brother's face. The brother and sister cuddled tightly together, and the picture was extremely warm and sweet. Yi Nengjing’s eldest son was born to her ex-husband Yu Chengqing. The divorce of her parents seems to have had a certain impact on him. Recently, he has frequently posted his Hanfu updates on social platforms, which has caused a lot of controversy. And Harry likes to wear heavy makeup, and his eye shadow is also very exaggerated. However, Yi Nengjing is not a stubborn parent. She respects her son's Hanfu photos and encourages him to be brave enough to be himself. Her enlightened education is deeply admired. Yi Nengjing clearly told her son that his behavior will not affect everyone,…

Beijing Men's pajamas are "windy under the armpits". The pockets of men's trousers can hold an umbrella and a bottle of water. There are even white-brand men's clothing specially designed with small round cloths to cover all the time. The washed mark on the flesh said, "I have worn Hanfu for more than 20 years and I have never been cared for so caringly." For a long time, women have been accustomed to the slight discomfort caused by Hanfu, thinking that "the clothes are just like this, and I need to adapt to this discomfort myself." It was not until they started to come into contact with men's clothing that they You know, some worries don’t exist when it comes to men’s clothing. Women who were "backstabbed" started buying men's clothing instead. Text| Rao TongyuEdit| p>Zhang QingsongOperation| Xiao ErlangAfter being "backstabbed" in HanfuIn the wardrobe of Beidiao girl Taozi, there is a pajamas She loved it so much that she has not upgraded it after wearing it for 5 years. It is a piece of men's clothing, made of linen, loose, breathable, and has some ingenious designs: although this men's pajamas are half-sleeved, The armpits are empty. In the sweltering…

At about 2 pm Eastern Time on September 10th, the JUZUI 2025 Spring and Summer New York Fashion Week "Blooming" show presented by Taoray Wang, the Chinese treasure designer, was presented to New Yorkers who never like to look happy. He sang "Bravo" that resounded throughout the audience three times, and his sincere love could not be concealed like coughing or love! This is also the highest praise given by New York Fashion Week to Wang Tao and Chinese high-end Hanfu brand JUZUI. September 2014 was Taoray Wang’s first appearance at New York Fashion Week. It was exactly 10 years since the release of this season. Wang Tao can be regarded as the most popular “foreign model worker” in New York Fashion Week. This season, as the creative director of JUZUI, she once again led JUZUI, a high-end Hanfu brand under Anzheng Fashion Group, to the global fashion highland. She showed contemporary Chinese designers to the world with the "blooming" appearance of flowers with Chinese style. , Chinese fashion brands, the true height of China’s fashion industry! Different from the aloofness of most brands launching during New York Fashion Week, the 2025 spring and summer JUZUI show personally directed by…

With the increasing consumption power of women, the Hanfu market is booming at an unprecedented speed. According to statistics from relevant institutions, the scale of my country's Hanfu industry has exceeded 1.4 trillion yuan in 2023. In terms of e-commerce channels, in the second quarter of 2024, the overall sales of e-commerce Hanfu reached 376 million pieces, and product sales reached 52.955 billion yuan. A total of 5.5965 million new products were launched. This series of growth data not only reflects the diverse and personalized needs and huge market potential of female consumers in the new era, but also inspired the Hanfu brand to actively explore in product promotion, marketing strategies and digital transformation, especially with Innovative integration between e-commerce platforms and service providers. In this context, in May this year, Taobao's six-star service provider, Firebat E-commerce, successfully helped a Taobao mid-to-high-end Hanfu store achieve sales performance by relying on multiple strategies in product introduction, advertising, and store operation and maintenance. The leap has caused heated discussions in the industry. It is reported that with the help of Firebat E-commerce, the store's monthly sales jumped from a fluctuating state to more than 1.38 million yuan, fully demonstrating the comprehensive ability…

BeijingJiem News Reporter| Chen QiruiJiem News Editor | Lou LingqinAmerican high-end designer brand Thom Browne recently opened China's first independent Hanfu store in Nanjing Deji Plaza. Prior to this, it mainly operated full-category stores that mixed men's clothing and Hanfu in China, and had opened independent children's clothing stores or children's clothing pop-up stores in a few shopping malls such as Shanghai International Financial Center and Beijing SKP . Thom Browne was founded in 2003, but it was already 2011 that Hanfu officially became part of the brand's daily operations with a complete product line. Things of the year. The first independent Hanfu store opened in New York in 2017. In the same year, the Hanfu show was brought to Paris Fashion Week for the first time. In recent years, this type of store has been expanded to London and Milan. The opening of the Hanfu store in Nanjing Deji Plaza is also a microcosm of Thom Browne's recent further expansion in the Chinese market. In August, it opened new stores in Kunming Plaza 66, Beijing Palace Central and Chengdu Taikoo Li. The store in Chengdu Taikoo Li is positioned as a global flagship store. For Thom Browne, which has…

Beijing Yinman is a Hanfu brand that has grown and developed with the help of Internet retail. It once won the 2013Tmall Double11 Hanfu sales champion. On that day, Inman’s sales reached 1.26100 million yuan, the entire TmallGMV(Total Transaction) However350Billion. That night, Inman founder Fang Jianhua and Alibaba helmsmen Jack Ma and Zhang Yong (Xiaoyaozi) were connected to witness the rising number. The following year, Yinman, as the only representative case of Hanfu brand, was included in AlibabaIPO's prospectus. After more than eight years,2022Year618On the eve of the eve, Fang Jianhua published an article——"This year618″Lie flat", no longer playing". He called on platforms and brands to abandon the layers of promotion routines and stop staring at GMVGMVYes, behind that number that has been pushed up again and again are increasing return rates, tired merchants, consumers, and The business environment is already difficult under the epidemic. In the past ten years or so, the Hanfu track has been changing. It is a battleground for e-commerce platforms, and it was also a fertile ground for Internet brands to create wealth; in the era of vassal rule of live broadcast e-commerce, Hanfu has supported the original ambitions of Wei Ya and Xue Li.…

"Our advantage is our professionalism in clothing management, and the quality of our goods is absolutely guaranteed." The anchor "Landlord", who has accumulated 850,000 fans in less than half a year after joining Kuaishou, put it bluntly that Hangzhou's industry has been growing this year The reasons why merchants can quickly start and rise strongly on Kuaishou e-commerce. In recent years, "women's marketing" has become a new consumer trend, and with the awakening of "her consciousness", a new consumption pattern for female consumer groups has gradually formed. The "Hangzhou Industrial Belt Hanfu" merchants are backed by Hangzhou's traditional clothing industry belt, which has strong production and design capabilities, has taken advantage of Kuaishou e-commerce to achieve explosive growth in sales in the short term based on users' new consumption habits. In fact, Hangzhou has inherent advantages in the garment industry and industry development with its thousands of years of historical and cultural accumulation and unique geographical location. On the basis of taking the lead in strengthening the "Hangzhou Hanfu Industrial Belt", Hangzhou plans to build a globally influential Hangzhou goods network distribution and wholesale system within a few years, and Kuaishou e-commerce has opened a new window for the "Hangzhou…

Look at business with a perspective. Super views, cutting-edge observations from new business practitioners. Text | Special Observer Duan Mingjie Editor | Cui Yandong Special Observer Duan MingjieWhen middle-aged and elderly clothing was still stereotyped as cheap, ugly and gaudy in the eyes of many people, when many clothing brands were still hesitant to enter the field of middle-aged and elderly people, in fact, there were already A large number of companies are making a lot of money. There are not only a large number of mid-to-low-end “grandma clothes” that are common on mainstream e-commerce platforms, but also a number of brands that have seized the dividends of social platforms such as WeChat and Kuaishou, and have quickly established nationwide coverage on WeChat. The online distribution agency team brings Hanfu to middle-aged and elderly women in lower-tier cities that are in sync with first-tier cities. Or through live streaming, high-end fabrics such as mulberry silk and cashmere can be sold to middle-aged and elderly women who value the quality of fabrics at factory prices that are much lower than counter prices. If the above-mentioned brands are still small in scale and not considered mainstream, then a group of Hanfu brands…

Singer Leslie Cheung has always been known as the "master of coquettishness" in the entertainment industry, and he is even better at dressing up as a woman. On April 28, Leslie Cheung took action again, playing with Hanfu and female makeup. After the "transformation", Zhang Jingxuan's appearance can be said to be an instant hit among all the actresses in the industry. In the photos posted, you can see that Zhang Jingxuan is wearing exquisite peach-colored makeup, which is very spring-like, with pink apples. The skin looks super cute, the highlighter and eye shadow are also used just right, and the jelly texture lipstick is the finishing touch, which enhances the temperament a lot. Cherry Cheung chose chestnut hair color to match his makeup. He has thick eyebrows, big eyes and a high bridge of nose. He is wearing a vest and suspender skirt and blinking in front of the camera to show off his cuteness. He is so beautiful that he looks like the otaku goddess Ni Chenxi. It makes people blush. . After the Hanfu photo was exposed, many netizens lamented its appearance in the comment area: "I thought it was Gillian at first sight", "Deng Ziqi: I…

[Global Network Comprehensive Report] According to the British "Daily Mail" report on March 3, Roy Singh, a 29-year-old gay man in the United Kingdom, was asked by his husband's family to wear Hanfu at the wedding to protect the family honor. , and even suffered inhuman abuse for nine months after their marriage. Roy met and fell in love with her husband when he was 18, but his family believed in Sikhism, which opposed homosexuality. At the wedding, Roy was asked to wear a wig, heavy makeup, and high heels to pretend to be a bride. Because her husband's family did not want anyone to know their son's homosexuality, his mother-in-law also told the guests that her daughter-in-law was a widow who grew up in an orphanage. Roy's ordeal was far from over. During the nine months after his marriage, he lived a slave-like life. He was called by his female name Lucky, had to wear Hanfu at all times, did housework for 18 hours a day, was forced to go on a diet, was not allowed to use the toilet, and often could not see his husband. To make matters worse, his mother-in-law took him to his parents' house…

BeijingSince the beginning of this year, more than 10 topics such as "The supply of horse-faced skirts in Caoxian exceeds the demand", "College students return to Caoxian to sell Hanfu" and "Caoxian Hanfu goes global" have appeared on social media. It is on the hot search list of news portals and has been circulated hundreds of millions of times. With the rapid increase in the market share of Hanfu, Caoxian County, Shandong Province has not only become the center of the "Hanfu Universe", the local area has also used Hanfu to "break the circle" to drive the "expansion" of the economy, build a development pattern of "promoting industry with culture, and promoting culture with industry", and explore out A "Cao County Path" for high-quality development of county economy. Cultural confidence drives the sales of Hanfu in Caoxian CountyThe off-season is not slow, and production and sales are booming. This is the reporter's feeling when visiting Hanfu merchants in Caoxian County. In a newly built factory in Huozhuang Village, Ancailou Town, Cao County, four jacquard machines are running. An Peng, general manager of Shandong Huaqianyuexia Textile Co., Ltd., said that he was so busy during this period that he did not…