At about 2 pm Eastern Time on September 10th, the JUZUI 2025 Spring and Summer New York Fashion Week "Blooming" show presented by Taoray Wang, the Chinese treasure designer, was presented to New Yorkers who never like to look happy. He sang "Bravo" that resounded throughout the audience three times, and his sincere love could not be concealed like coughing or love! This is also the highest praise given by New York Fashion Week to Wang Tao and Chinese high-end Hanfu brand JUZUI. September 2014 was Taoray Wang’s first appearance at New York Fashion Week. It was exactly 10 years since the release of this season. Wang Tao can be regarded as the most popular “foreign model worker” in New York Fashion Week. This season, as the creative director of JUZUI, she once again led JUZUI, a high-end Hanfu brand under Anzheng Fashion Group, to the global fashion highland. She showed contemporary Chinese designers to the world with the "blooming" appearance of flowers with Chinese style. , Chinese fashion brands, the true height of China’s fashion industry! Different from the aloofness of most brands launching during New York Fashion Week, the 2025 spring and summer JUZUI show personally directed by…

Beijing Men's pajamas are "windy under the armpits". The pockets of men's trousers can hold an umbrella and a bottle of water. There are even white-brand men's clothing specially designed with small round cloths to cover all the time. The washed mark on the flesh said, "I have worn Hanfu for more than 20 years and I have never been cared for so caringly." For a long time, women have been accustomed to the slight discomfort caused by Hanfu, thinking that "the clothes are just like this, and I need to adapt to this discomfort myself." It was not until they started to come into contact with men's clothing that they You know, some worries don’t exist when it comes to men’s clothing. Women who were "backstabbed" started buying men's clothing instead. Text| Rao TongyuEdit| p>Zhang QingsongOperation| Xiao ErlangAfter being "backstabbed" in HanfuIn the wardrobe of Beidiao girl Taozi, there is a pajamas She loved it so much that she has not upgraded it after wearing it for 5 years. It is a piece of men's clothing, made of linen, loose, breathable, and has some ingenious designs: although this men's pajamas are half-sleeved, The armpits are empty. In the sweltering…

BeijingJiem News Reporter| Chen QiruiJiem News Editor | Lou LingqinAmerican high-end designer brand Thom Browne recently opened China's first independent Hanfu store in Nanjing Deji Plaza. Prior to this, it mainly operated full-category stores that mixed men's clothing and Hanfu in China, and had opened independent children's clothing stores or children's clothing pop-up stores in a few shopping malls such as Shanghai International Financial Center and Beijing SKP . Thom Browne was founded in 2003, but it was already 2011 that Hanfu officially became part of the brand's daily operations with a complete product line. Things of the year. The first independent Hanfu store opened in New York in 2017. In the same year, the Hanfu show was brought to Paris Fashion Week for the first time. In recent years, this type of store has been expanded to London and Milan. The opening of the Hanfu store in Nanjing Deji Plaza is also a microcosm of Thom Browne's recent further expansion in the Chinese market. In August, it opened new stores in Kunming Plaza 66, Beijing Palace Central and Chengdu Taikoo Li. The store in Chengdu Taikoo Li is positioned as a global flagship store. For Thom Browne, which has…

Beijing Yinman is a Hanfu brand that has grown and developed with the help of Internet retail. It once won the 2013Tmall Double11 Hanfu sales champion. On that day, Inman’s sales reached 1.26100 million yuan, the entire TmallGMV(Total Transaction) However350Billion. That night, Inman founder Fang Jianhua and Alibaba helmsmen Jack Ma and Zhang Yong (Xiaoyaozi) were connected to witness the rising number. The following year, Yinman, as the only representative case of Hanfu brand, was included in AlibabaIPO's prospectus. After more than eight years,2022Year618On the eve of the eve, Fang Jianhua published an article——"This year618″Lie flat", no longer playing". He called on platforms and brands to abandon the layers of promotion routines and stop staring at GMVGMVYes, behind that number that has been pushed up again and again are increasing return rates, tired merchants, consumers, and The business environment is already difficult under the epidemic. In the past ten years or so, the Hanfu track has been changing. It is a battleground for e-commerce platforms, and it was also a fertile ground for Internet brands to create wealth; in the era of vassal rule of live broadcast e-commerce, Hanfu has supported the original ambitions of Wei Ya and Xue Li.…

Source: Times Weekly Rongmei Co., Ltd. is sprinting to become the first A-share Hanfu stock in Taobao. Recently, the GEM IPO of Taobao brand Hanfu Rongmei Co., Ltd. According to the prospectus, Rongmei Co., Ltd. plans to raise 601 million yuan in funds, which will be used for the construction of a modern manufacturing service industry base, design and R&D center construction, information construction, and exhibition center construction. Previously, Rongmei Shares underwent three rounds of inquiries from the Shenzhen Stock Exchange, covering the company’s R&D and design status, production model, gross profit margin, litigation penalties, etc., and even included specific issues on whether there was fraud during the transaction process. In fact, after years of development, Rongmei Co., Ltd., which specializes in Internet Hanfu, still cannot get rid of the doubt that sales channels are too concentrated. On the eve of its listing, it was even involved in the controversy of product failure and design infringement. Whether Rongmei Co., Ltd. can deliver satisfactory results in its future development remains to be tested. On April 28, in response to the meeting and related development issues, a reporter from Times Weekly contacted Rongmei Shares and sent an interview letter. As of the…

You gave up your hair style, deleted the non-mainstream photos in your photo album, and put an end to the idea of ​​becoming a black man. You thought you could escape from the Internet, but you didn’t expect a comment from three years ago. Saying it will send you into an abyss of embarrassment. You must understand that there is a reason why your QQ space and Moments have changed from non-mainstream copywriting to the current department’s forwarding tasks. Everyone grows up, including you and me. Born in the prehistoric era of the Internet, Xinxin young people have already seen strong winds and waves, and have the courage to conquer mountains and the spirit of flexibility and flexibility. If classical literature were compared to the circle of friends of contemporary adults, it would be as pale as medieval chivalric novels. The QQ space created by those born in the 1990s and 2000s is a masterpiece of magical realism. There are many things in this world that look easy but are difficult to do. For example, how to play with mobile phones in front of parents and teachers, such as breaking open the iron railings of the school in front of…

China News Service, Liaoning News, July 30. On July 26, 20 foreign teachers and students from Poland and Austria walked into the Anshan Hanfu Association to experience Hanfu and Chinese poetry culture first-hand. During the event, the staff of the Anshan Hanfu Association helped the international students wear Hanfu, do hair and makeup, and experience the waterside style and the beauty of Hanfu in 219 Park. Together with their Chinese friends who also wore Hanfu, they sat around the lotus pond, recited Chinese classical poems together, felt the profound heritage of Chinese culture, told the story of Anshan in a novel way, and spread the good voice of Anshan. In the two years since the Anshan Hanfu Association was established, it has attracted the love of many young Hanfu enthusiasts. The rise of national style and national trend means that traditional culture is becoming a trend, fashion and leader in Anshan City. While promoting traditional culture, Hanfu has gradually become a new cultural industry and a new driver of Anshan's economic development. Recently, Anshan Hanfu Association has actively carried out exchanges and cooperation with Xiliu Clothing Market in Haicheng City, investing a lot of manpower, material and financial resources to…

Hanfu has become a "fashionable item" for many young people today - horse-faced skirts, chest-high underskirts, and quilted skirts. Whether at tourist attractions, wedding ceremonies, shopping, gatherings with friends, or even square dancing, Wearing Hanfu has become a new trend. At the just-concluded ChinaJoy, visitors often encountered carefully dressed models wearing Hanfu when visiting the exhibition. Perhaps a certain beautiful lady you meet by chance is a contestant participating in this year's ChinaJoy Luoshang Huafu·Rookie Competition, and the competition catwalk performance has become a beautiful scenery. Morning News reporters took this opportunity to interview the three gold, silver and bronze medal winners of this competition and asked them to talk about their indissoluble bond with Hanfu. 02:02Why do they love HanfuZipei, the gold medal winner of the competition, is 24 years old and has been in the Hanfu circle for six years. Speaking of the opportunity to learn about Hanfu, Zipei revealed that it was because she came into contact with some intangible cultural heritage handicrafts. At first, she simply lamented that everyone looked good in Hanfu, and others also thought she was suitable for wearing Hanfu, so she "fell into the trap." Zi Pei, who has been fond of…

BeijingSince the beginning of this year, more than 10 topics such as "The supply of horse-faced skirts in Caoxian exceeds the demand", "College students return to Caoxian to sell Hanfu" and "Caoxian Hanfu goes global" have appeared on social media. It is on the hot search list of news portals and has been circulated hundreds of millions of times. With the rapid increase in the market share of Hanfu, Caoxian County, Shandong Province has not only become the center of the "Hanfu Universe", the local area has also used Hanfu to "break the circle" to drive the "expansion" of the economy, build a development pattern of "promoting industry with culture, and promoting culture with industry", and explore out A "Cao County Path" for high-quality development of county economy. Cultural confidence drives the sales of Hanfu in Caoxian CountyThe off-season is not slow, and production and sales are booming. This is the reporter's feeling when visiting Hanfu merchants in Caoxian County. In a newly built factory in Huozhuang Village, Ancailou Town, Cao County, four jacquard machines are running. An Peng, general manager of Shandong Huaqianyuexia Textile Co., Ltd., said that he was so busy during this period that he did not…

Hanfu, also known as Han clothing, Han clothing, and Chinese clothing, is the embodiment of China's "land of clothing", "land of etiquette" and "splendid China". It carries the Han people's outstanding craftsmanship and aesthetics such as dyeing, weaving and embroidery. It is a symbol of Chinese traditional culture. With the prevalence of national style, Hanfu is also reshaping the new fashion economy with its unique fashion charm, gradually breaking through the small circle of enthusiasts and entering the public eye. Commuting to work, going out for outings, and living at home, now Hanfu is gradually stepping off the stage, out of the screen, overflowing during festivals, and coming into people's daily lives, becoming a fashionable clothing suitable for all aspects of people's daily life. A few days ago, three women in Hanfu walked side by side holding round fans. The Wei and Jin styles on the left, the Han system in the middle, and the Tang style on the right, the three become a beautiful scenery in Shangxiajiu Pedestrian Street. In early summer, Mr. Zhang’s family of four all dressed up as ancient people, wearing “long skirts with belts and wide sleeves and acacia jackets”, came to Ersha Island for…

Hello everyone, this is the Anti-Personality Club. Everyone is a unique individual. Life has its own trajectory. There is no personality in life, and we don’t want to be labeled, let alone be arranged to develop according to a certain reference coordinate system. Abandon stereotypes and show different attitudes. We discuss all topics together, and the conclusions vary from person to person. We discussed age and savings, as well as male sterilization, Real and fake socialites, rich tutors and no consumerism, in this issue we will talk about men wearing Hanfu. Article | 月MiEdit | 金卌Hair removal, makeup, wigs, and jewelry... In addition to these external efforts, men wearing Hanfu are also burdened with society's gender stereotypes. What stories have they experienced wearing Hanfu, and what conflicts and reconciliations have they had with society and their families? Has there been any cognitive transformation? The Anti-Personality Club found three men wearing Hanfu this time and wanted to chat. Their stories. As an "old 2D person", I have been fond of 2D and various derivative cultures since I was very young. . In the circles I’m in contact with, the trend of wearing Hanfu has always been strong. Up owners who follow…

China Business Daily (Reporter Yu Jiaxin) "There is a lot of reluctance and a lot of thinking. Closing the store is really a helpless move and a decision made after difficult choices." Recently, there are more than 40 owners. "The Bubble", a Taobao Hanfu store with thousands of fans, issued a store closure notice, stating that the store has entered the clearance phase. The "LOSVLUE" store with 550,000 Taobao fans also announced its decision to close the store on social media platforms a few days ago. According to incomplete statistics, dozens of Hanfu online stores have been closed since this year, including many "Crown" stores with hundreds of thousands or even millions of fans. Why is Hanfu e-commerce, once regarded as a "blue ocean for entrepreneurship," becoming more and more difficult to do business? "Golden Crown" and "Blue Crown" can't hold on anymore"After 7 years of business, we decided to close the store." July 21, " "Sink into Deep Blue LOSVLUE" Taobao store owner posted on his personal social account related content about the upcoming store closure, and said that there are only more than 30 styles of clothing for sale in the store, and currently all have clearance discounts…

The latest survey report released by Nielsen shows: Currently, China's consumer market is quietly changing. Consumers have reduced their spending on dining out, traveling, clothing, and even food and beverages, and are increasingly investing their money in savings, Education and health. Take the clothing industry as an example. Due to the decrease in per capita disposable income, consumers no longer gain satisfaction from excessive "wardrobe" consumption, but gradually return to rational consumption. But the reduction in consumption frequency does not mean the reduction in clothing quality. New women in the workplace are eager to meet the clothing needs of multiple age groups, multiple career levels, multiple scenes, and multiple roles through clothing with more "quality" and "cost-effectiveness". Therefore, for clothing brands, only by making timely strategic adjustments according to changes in Chinese consumer demands can they succeed in the "new reality" and inject new vitality into brand development. Thanks to the in-depth perception and resonance of new women in the workplace and the capture of consumer needs, LILY continues to drive organic growth through innovation and create product series that match the clothing needs of new Chinese women in new consumption scenarios. In July 2020, LILY completely refreshed its product…

Recently, Yu Chengqing's eldest son Harry's private social account was dug up by the media, and many photos of Hanfu posted by Harry in his account were also exposed to the public. In the photo, Harry has exquisite makeup, a well-proportioned figure, and is confident and generous. He has inherited the good looks of his parents. Yu Chengqing did not respond directly to his son's preference for Hanfu, but later posted a photo with his son to celebrate his son's high school graduation, implicitly expressing his support for his son. Obviously, the father and son did not care about Harry's specialness. Hobbies create barriers. However, Harry failed to gain the understanding of his grandma. The media revealed that Yu Chengqing’s mother really could not accept her grandson’s hobby of Hanfu and hoped that Harry would “not accept it in the future.”It’s going to happen again.” It is not surprising that Yu Chengqing’s mother, Zhang Zhengfen, is particularly conservative in her thinking and cannot accept her grandson’s love of wearing Hanfu. Zhang Zhengfen is a famous Peking Opera actress. When she was young, she had a gentle temperament and outstanding skills. After coming to Taiwan with the troupe, she performed well.…

China News Service, Xinjiang News, July 23 (Ma Jinming and Ma Wenjing) On July 20, a Hanfu cultural event with the theme of "National Style Feast and Youth Appreciation" was held in Kaixuan Street, Shawan City, attracting many Fans of Hanfu culture and people of all ethnic groups gathered in Harmony Square to share a cultural feast. At the event site, various immersive, interactive and experiential activities attracted residents of all ethnic groups to participate. In the Hanfu experience area, Hanfu enthusiasts wore Hanfu, tied their hair in buns, and learned traditional Chinese etiquette. Their dignified and elegant postures seemed to have traveled from ancient times, allowing participants and onlookers to personally experience the beauty and unique charm of Hanfu. Li Mengya, a resident of Shawan City, said: "I have only seen situations like this in TV dramas before. I feel like after putting on makeup today and taking a lot of beautiful photos, I feel like I have traveled to ancient times. I have a new understanding of our traditional culture.”In order to allow people of all ethnic groups to share the cultural feast and experience the unique charm of Hanfu culture, a “Reflection of Time, Floating Chinese Clothing”…

Jimu News reporter Zhang YangCorrespondent Zhou Qian and Hu LixinRecently, the New Era Civilization Practice Station of Zhiyin Dongyuan Community, Jianghan Erqiao Street, Hanyang District, Wuhan City and Hubei University of Economics jointly launched "Ancient Rhythm and Colorful Clothes" Hanfu culture promotion volunteer service activity. The event was held in a newly built outdoor square in the community. Although the weather was hot, it could not dampen everyone's enthusiasm and attracted more than a hundred residents to participate in a unique cultural feast. At the event site, volunteers and students carefully prepared various interactive sessions, hoping that residents could fully experience the unique charm of hairpin culture. They showed residents how to make exquisite hairpins and invited residents to experience it themselves. Ancient songs were also played at the scene. The beautiful melodies complemented the Hanfu culture, adding a strong cultural atmosphere to the event. During the presentation session, volunteers introduced the history, styles, fabrics and other aspects of Hanfu in detail, and interacted with residents through question and answer sessions, which not only increased the fun of the event, but also gave everyone a better understanding of Hanfu culture. A deeper understanding. In order to encourage residents to actively…

BeijingIn Caoxian County, Shandong Province, the largest production area of ​​Hanfu in my country, online sales of Hanfu have reached 1.26 billion yuan since 2024. "Oriental Outlook Weekly" reporter Wang Yang and editor Qin Liudi On the evening of September 28, 2023, the 2023 Luoyang Heluo Cultural Tourism Festival and the 6th Central Plains International Cultural Tourism Industry Expo - Hanfu Fashion Design Week opened at Zhengda International Plaza in Luoyang, Henan Horse-faced skirts, chest-high underskirts, hundred-fold skirts... Wearing Hanfu has become a popular choice in various scenarios such as checking in at scenic spots, wedding ceremonies, shopping, gatherings with friends and even square dancing. A new trend in public dress in recent years. The "Hanfu craze" continues to heat up, and the blending of tradition and new trends has activated cultural resources, ignited the consumer market, and driven industrial development. In recent years, Hanfu has gradually become popular among young people. Their youthful expression and fashionable presentation have allowed traditional Chinese culture to enter daily life in a concrete form and tangible entity. Chinese traditional clothing culture has a long history. A piece of clothing that integrates Chinese aesthetics is not only a consumer choice, but also reflects the…

08:10 "On average, more than 500 sets can be sold a day" "We opened the business on the second day of the new year, so busy that we have no time to eat" "All the models have been sold" "We still owe 30,000 pieces that have not been shipped" ...During the Spring Festival, sales of Hanfu in Caoxian County were booming. Data show that in January this year, sales of Hanfu in Caoxian County reached 920 million yuan, of which sales of New Year-themed horse-faced skirts reached 400 million yuan, setting a new record. Pinduoduo data shows that among the top 2,000 online stores selling Hanfu in the country on the platform, 1,200 are from Cao County. Many people’s “first Hanfu” mostly come from this small town. So, what’s so good about Caoxian Hanfu? Why is it so popular? Started from performance costumes Several larger Hanfu production and sales companies in Cao County did not produce Hanfu from the beginning, but started out by producing performance costumes. Data shows that 70% of the performance costumes sold online in 2021 will come from Cao County. Meng Xiaoxia, chief designer of Caoxian Chenfei Clothing Co., Ltd., came to Caoxian County at the…

Recently, Xinhe Co., Ltd.’s brand AIVEI has attracted attention due to the issue of advertising spokespersons, which in turn has caused the market to pay more attention to its current operating status. From a performance perspective, Xinhe Shares, which has been listed for more than three years, "changed" in the year it was listed, and its net profit has shown a negative growth of more than 20% in the last two years. After the "second-generation" chairman took office last year, profits did not improve after major changes were launched at the end of the same year, but worsened further, that is, the profit for the first half of this year was expected to drop by 90%. Judging from the stock price, in the past three years, the stock price of Xinhe Shares has been cut in half. Since the "second generation" took office as chairman, its stock price has also fallen by nearly 40%. Since this year, its stock price has fallen by more than 20%. %. At present, Xinhe Shares has been experiencing obvious pains since it launched changes at the end of last year, which have been transmitted to its performance and stock price. In the future, it…