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Dressed in Hanfu, Embrace the Spring National Styl
China News Service, Shenyang, May 1 (Reporter Zhao Guihua) The clear breeze, clear water, and green trees and red peach trees outline a beautiful spring scenery. On May 1st, the 2024 Shenyang Botanical Garden's second Flower Festival with the theme of "A Hundred Beauties and Thousands of Beauties Share a Flower Festival" officially kicked off. The colorful clothes reflected the spring scenery and the Flower Festival was alluring. A glimpse of the Flower Festival. Photo provided by the Propaganda Department of Hunnan District Committee A glimpse of the Flower Festival. Photo provided by the Propaganda Department of Hunnan District Committee Opening ceremony scene. Photo provided by the Propaganda Department of Hunnan District Committee The magnificent "Dancing in Feather Clothes" was performed at the opening ceremony. Photo courtesy of the Propaganda Department of the Hunnan District Party Committee During the festival, visitors can immerse themselves in experiencing the Flower God’s blessing ceremony and parade, play national trend interactive games, enjoy the tulip flower show, and listen to small volunteers talk about the botanical garden. , visit Moxiang Yaji, Huachao Market, and Secretary Shopman's agricultural and sideline product recommendation meeting... let tourists experience the feast of flowers, appreciate traditional Chinese culture, and… -
Hanfu Dressing is Popular in Spring
Beijing In the ancient city of Luoyi, Luoyang City, Henan Province, several ladies in Hanfu took a break between taking photos and checking in. Photo by People.com reporter Wang Pei A girl faces the camera. Photo by People.com reporter Wang Pei A mother and daughter wear Hanfu together. Photo by People.com reporter Wang Pei Nowadays in Luoyang, more and more men wear Hanfu. Photo by People.com reporter Wang Pei On the streets of Luoyang, Hanfu is popular. Photo by People.com reporter Wang Pei In the streets and alleys of Luoyang, "ancient beauties" can be seen everywhere. Photo by People.com reporter Wang Pei Good sisters wear Hanfu together to take photos and spend time together as a souvenir. Photo by People.com reporter Wang Pei My best friend wears Hanfu and goes out for a spring outing. Photo by People.com reporter Wang Pei Girls wearing Hanfu play together. Photo by People.com reporter Wang Pei Wear Hanfu and travel together. Photo by People.com reporter Wang Pei Wear Hanfu and play together. Photo by People.com reporter Wang Pei The little girl also wore Hanfu. Photo by People.com reporter Wang Pei Wearing Hanfu is a common phenomenon in Luoyang. Photo by People.com reporter Wang Pei… -
Chinese fashion show featuring spring Hanfu outfits
I don’t know since when, the outfits on the show have become more and more incomprehensible to ordinary people. Because fashion develops so fast, many outfits on the show have begun to sensationalize, but there are also some designs that are particularly exquisite. The spring outfits on domestic catwalks show off the beauty of Chinese style and are very natural, and they are so classy for daily wear. Domestic catwalk outfits are very good-looking. Spring outfits have a sense of national style and are so beautiful for daily wear. The editor recommends some domestic catwalk outfits for everyone. They are not only suitable for daily wear, but also have a particularly obvious Chinese-style classic effect. . Business casual suit When matching clothes, choosing white clothes can make your temperament look more elegant. This is also the color of clothing that many women especially like to wear in spring, because this color is fresh and bright, very spring-like. The flavor and effect are relatively high-end. When paired with a business-style style, the charm will be even more temperamental. What is more unique is the clothing, which has both a suit-like texture and a Chinese-style temperament. Coupled with the lighter fabric, it… -
A Variety of Hanfu Horse-Face Skirts for the Spring Season
"Thousands of households always exchange new peaches for old charms every day." Over the past few days, everyone has had a busy and fulfilling Spring Festival holiday. There were nearly 2.3 billion cross-regional people movements in society, 474 million domestic trips, a total expenditure of 632.687 billion yuan, and the total box office of Spring Festival movies exceeded 8 billion yuan... A group of "hot" summary data, behind which is condensed During the festival, there are beautiful moments that are either heartwarming or touching. The bustling Spring Festival not only brings "new peaches", but also more new atmosphere. The most obvious thing is that the ancient festival of Spring Festival is increasingly combined with modern elements. The combination of traditional culture and commercial elements gives people new ways to celebrate the festival and new experiences. This can be seen from a horse-faced skirt. A different trend than in the past. Horse-faced skirt is a traditional women's clothing that is fresh and elegant, simple yet gorgeous. More than ten years ago, traditional clothing represented by horse-faced skirts was still limited to small circles such as Hanfu Club and Comic Exhibition, but now it has become more and more "regular clothing". It… -
Hanfu welcomes its best spring
"Mo Chun, spring clothes are ready, five or six crowns, six or seven boys, bathing in Yi, dancing in the wind, chanting and returning." In the heart of Confucius' disciple Zeng Dian, the interest in life is this spring day Outing pictures. More than two thousand years later, people's enthusiasm for life remains the same as the ancients. In today's spring, putting on seasonal clothes, hanging out with friends, and going out are still the best ways for many young people to welcome the wonderful spring. In the pictures of spring outings in various places, Hanfu is particularly eye-catching: they are mostly designed based on the costumes of various ancient Chinese dynasties, showing a strong traditional charm; they have various shapes and styles, showing the splendidness of our country's traditional costume culture . More and more people are familiar with Hanfu, and more and more people are falling in love with wearing Hanfu. Why does Hanfu frequently go “out of the circle”? In the spring, reporters took questions to Hanfu enthusiasts, communicators and researchers, and explored with them the cultural stories behind the "Hanfu craze". A child wearing Hanfu plays in the Tang Furong Garden in Xi'an, Shaanxi Province. Published… -
The Hanfu horse-face skirt leads the way to explore spring
Seeing that the temperature in Xi'an is rising day by day, the beauty-loving girls on the streets of Xi'an are gradually putting on spring clothes. On March 18, reporters found during street interviews that the "new Chinese" style has attracted more and more attention in this year's spring clothing trends, among which the "C-position" of horse-faced skirts has made its debut. From "national fashion" to Hanfu, from horse-faced skirts to hairpins, more and more "new Chinese styles" are injecting new vitality into cultural tourism, fashion and other industries, becoming a new force that promotes consumption and drives industrial development. How popular is the horse-faced skirt? A county town sold for 550 million yuan in two months During the Spring Festival, the topic #Caoxian sold 300 million horse-faced skirts but still in short supply# became a hot search topic. Cao County, Heze, Shandong Province, was originally a processing base for various performance costumes in my country. In recent years, it has seized the opportunity and transformed into a Hanfu production base, becoming one of the earliest areas for the industrialization of Hanfu manufacturing in China. According to media reports, in the first two months of this year alone, sales of horse-faced… -
During spring, the streets are filled with people wearing Hanfu horse-face skirts
As early as the Spring Festival, trendy people in the fashion circle have already started to create new styles for the spring. Attentive sisters must have discovered that among various fashionable outfits, skirts such as "horse face skirts" stand out and often occupy the focus of passers-by unconsciously, whether they are paired with a shirt or a small fragrant jacket. They all look very fashionable and good-looking. As the appearance rate of "horse-faced skirt" continues to increase, the corresponding wearing methods are also constantly optimized. A top or jacket that seems to be worn casually actually contains a lot of skills. A reminder for sisters who plan to buy a "horse face skirt" or those who have already bought it but don't know how to match it. The correct way to combine the "horse face skirt" is here: 1. "Horse face skirt" shape, a mixed interpretation of national style and fashion What is a "horse-faced skirt"? "Horse face skirt" can also be called "horse face pleated skirt", which was mainly popular in the Ming and Qing Dynasties. Because of its long skirt and unique Chinese texture patterns, it is now used by many people to create Chinese-style looks. Especially some… -
Peonies are in full bloom, and Chinese women’s clothing brands appear at New York Fashion Week shows
With the theme of "Blooming", it continues to write the realm of "flowers" and interprets the charm of "new Chinese style". Recently, JUZUI appeared on the 2025 spring and summer New York Fashion Week stage, using original craftsmanship and techniques to interpret the different postures of Chinese peony and dress up women around the world. JUZUI creative director Wang Tao said that she got inspiration for this season from the flower buds blooming on the branches, and used the budding posture in the silhouette of this season's new products to interpret a unique style. Chinese style relaxation and subtle beauty. The tender peach pink silk organza flower bud silhouette jacket sways in the gentle wind; the straight silhouette of the traditional silk coat has been transformed into trendy flower bud sleeves through the ingenious design of drawstrings. Shirt; denim-style overalls, also in the bud shape, modify the figure. The rich original peony in JUZUI's genes has been deeply explored, and different techniques such as printing, embroidery, bead embroidery, three-dimensional applique, and burnt-out are widely used. Tender peach pink, powder, mountain green, blue, duck egg green and other bright colors with Chinese temperament also project the beauty and variety of flowers… -
In the past ten years, Wang Tao, a "foreign model worker" at New York Fashion Week, has brought JUZUI to the "Blooming" show, ushering in a new future for China's high-end women's clothing brands.
At about 2 pm Eastern Time on September 10th, the JUZUI 2025 Spring and Summer New York Fashion Week "Blooming" show presented by Taoray Wang, the Chinese treasure designer, was presented to New Yorkers who never like to look happy. He sang "Bravo" that resounded throughout the audience three times, and his sincere love could not be concealed like coughing or love! This is also the highest praise given by New York Fashion Week to Wang Tao and Chinese high-end Hanfu brand JUZUI. September 2014 was Taoray Wang’s first appearance at New York Fashion Week. It was exactly 10 years since the release of this season. Wang Tao can be regarded as the most popular “foreign model worker” in New York Fashion Week. This season, as the creative director of JUZUI, she once again led JUZUI, a high-end Hanfu brand under Anzheng Fashion Group, to the global fashion highland. She showed contemporary Chinese designers to the world with the "blooming" appearance of flowers with Chinese style. , Chinese fashion brands, the true height of China’s fashion industry! Different from the aloofness of most brands launching during New York Fashion Week, the 2025 spring and summer JUZUI show personally directed by… -
She used to be the best-selling women’s clothing brand on Double Eleven, but now she doesn’t want to participate in 618. Living a long life is more important than being number one.
Beijing Yinman is a Hanfu brand that has grown and developed with the help of Internet retail. It once won the 2013Tmall Double11 Hanfu sales champion. On that day, Inman’s sales reached 1.26100 million yuan, the entire TmallGMV(Total Transaction) However350Billion. That night, Inman founder Fang Jianhua and Alibaba helmsmen Jack Ma and Zhang Yong (Xiaoyaozi) were connected to witness the rising number. The following year, Yinman, as the only representative case of Hanfu brand, was included in AlibabaIPO's prospectus. After more than eight years,2022Year618On the eve of the eve, Fang Jianhua published an article——"This year618″Lie flat", no longer playing". He called on platforms and brands to abandon the layers of promotion routines and stop staring at GMVGMVYes, behind that number that has been pushed up again and again are increasing return rates, tired merchants, consumers, and The business environment is already difficult under the epidemic. In the past ten years or so, the Hanfu track has been changing. It is a battleground for e-commerce platforms, and it was also a fertile ground for Internet brands to create wealth; in the era of vassal rule of live broadcast e-commerce, Hanfu has supported the original ambitions of Wei Ya and Xue Li.… -
GMV exceeded 10 million within 45 days of broadcasting, and "Hangzhou Industry Leads Women's Wear" is experiencing explosive growth in Kuaishou
"Our advantage is our professionalism in clothing management, and the quality of our goods is absolutely guaranteed." The anchor "Landlord", who has accumulated 850,000 fans in less than half a year after joining Kuaishou, put it bluntly that Hangzhou's industry has been growing this year The reasons why merchants can quickly start and rise strongly on Kuaishou e-commerce. In recent years, "women's marketing" has become a new consumer trend, and with the awakening of "her consciousness", a new consumption pattern for female consumer groups has gradually formed. The "Hangzhou Industrial Belt Hanfu" merchants are backed by Hangzhou's traditional clothing industry belt, which has strong production and design capabilities, has taken advantage of Kuaishou e-commerce to achieve explosive growth in sales in the short term based on users' new consumption habits. In fact, Hangzhou has inherent advantages in the garment industry and industry development with its thousands of years of historical and cultural accumulation and unique geographical location. On the basis of taking the lead in strengthening the "Hangzhou Hanfu Industrial Belt", Hangzhou plans to build a globally influential Hangzhou goods network distribution and wholesale system within a few years, and Kuaishou e-commerce has opened a new window for the "Hangzhou… -
A tough guy makes women's clothing: Wuxi veteran Pinduoduo starts a business and achieves monthly sales of one million yuan in just 4 months
New clothes at the end of the year. As a Wuxi Hanfu merchant that has risen rapidly on the Pinduoduo platform, Qin Tao has become increasingly busy recently. "At the end of the year, orders have increased dramatically. Live streaming, stocking, packaging, customer service... I am busy until late at night every day, and continue the next day." Qin Tao came into contact with Pinduoduo not long ago, but the speed of volume greatly exceeded his expectations. His store mainly sells woolen coats produced locally in Wuxi and adopts the "factory direct sales" model. Due to the high quality and cost-effectiveness of the products, the store quickly accumulated nearly 70,000 loyal fans and achieved monthly sales in just 4 months after opening the store. Breaking one million yuan. After five years as a soldier and six years as a criminal police officer, Qin Tao chose to retire from the army and change his career in 2011 in order to end the 11-year separation from his lover. After that, I spent 9 years working hard in e-commerce. From the age of 18 to 38, 20 years have suddenly passed. From a tough guy to a Hanfu businessman, the biggest keyword in… -
Zhang Jingxuan dressed up as a woman again? Thick eyebrows, big eyes, a high nose bridge, so beautiful that she looks like a otaku goddess.
Singer Leslie Cheung has always been known as the "master of coquettishness" in the entertainment industry, and he is even better at dressing up as a woman. On April 28, Leslie Cheung took action again, playing with Hanfu and female makeup. After the "transformation", Zhang Jingxuan's appearance can be said to be an instant hit among all the actresses in the industry. In the photos posted, you can see that Zhang Jingxuan is wearing exquisite peach-colored makeup, which is very spring-like, with pink apples. The skin looks super cute, the highlighter and eye shadow are also used just right, and the jelly texture lipstick is the finishing touch, which enhances the temperament a lot. Cherry Cheung chose chestnut hair color to match his makeup. He has thick eyebrows, big eyes and a high bridge of nose. He is wearing a vest and suspender skirt and blinking in front of the camera to show off his cuteness. He is so beautiful that he looks like the otaku goddess Ni Chenxi. It makes people blush. . After the Hanfu photo was exposed, many netizens lamented its appearance in the comment area: "I thought it was Gillian at first sight", "Deng Ziqi: I… -
Why is the “New Year jersey” horse-faced skirt so popular?
The topic "Caoxian sold 300 million horse-faced skirts but still in short supply" became a hot search topicWhy is the "New Year's Jersey" horse-faced skirt so popular? In the eyes of the person in charge of the Shanghai Hanfu Copyright Center, "Hanfu" has always been a hot social phenomenon. There are three reasons for this: First, the profound Chinese culture and the wonderful Chinese stories are the " "Hanfu" is a treasure trove of fashion topics; secondly, there are no restrictions on the prediction of fashion trends, and there is no benchmarking and suppression by international brands, which gives a broad cultural space for the creation of a unique "Hanfu brand"; thirdly, there are rich costumes from past dynasties and mature costumes. The industrial chain has greatly lowered the entry threshold for "Hanfu design" and "Hanfu industry"This Spring Festival, the Hanfu horse-faced skirt known as the "New Year shirt" has become popular. In Caoxian County, Shandong Province, the sales of Year of the Dragon New Year clothes, mainly horse-face skirts, exceeded 300 million yuan. Topics such as "Caoxian County sold 300 million horse-face skirts but still in short supply" became hot searches. On e-commerce platforms, the number of searches for… -
Chinese costumes are back in fashion, while traditional Chinese costumes are ordinary
Hanfu, also known as Han clothing, Han clothing, and Chinese clothing, is the embodiment of China's "land of clothing", "land of etiquette" and "splendid China". It carries the Han people's outstanding craftsmanship and aesthetics such as dyeing, weaving and embroidery. It is a symbol of Chinese traditional culture. With the prevalence of national style, Hanfu is also reshaping the new fashion economy with its unique fashion charm, gradually breaking through the small circle of enthusiasts and entering the public eye. Commuting to work, going out for outings, and living at home, now Hanfu is gradually stepping off the stage, out of the screen, overflowing during festivals, and coming into people's daily lives, becoming a fashionable clothing suitable for all aspects of people's daily life. A few days ago, three women in Hanfu walked side by side holding round fans. The Wei and Jin styles on the left, the Han system in the middle, and the Tang style on the right, the three become a beautiful scenery in Shangxiajiu Pedestrian Street. In early summer, Mr. Zhang’s family of four all dressed up as ancient people, wearing “long skirts with belts and wide sleeves and acacia jackets”, came to Ersha Island for… -
The off-season is not bad, Caoxian Hanfu industry is accelerating towards standardization. The tens of billions industry behind a horse-faced skirt
Shandong In Caoxian Youaiyuncang live broadcast base, the anchor is introducing# College Entrance Examination Set sail Dream Life# Horse-faced skirt. (Reported by reporter Du Yanan) EditorAt the beginning of this year, the popularity of Caoxian horse-faced skirts swept the entire Internet. By the middle of the year, due to seasonal changes, the Hanfu industry, including horse-faced skirts, entered the off-season, but Caoxian County felt more calm at this time. How long can the horse-faced skirt remain popular? No one can give an answer. However, during the reporter's interview, all the interviewees held a common attitude: Even if the horse-faced skirt is no longer popular, they are not worried. Where does the "calmness" of Cao County's Hanfu industry come from? A piece of Hanfu can be made within a radius of 5 kilometersOn the afternoon of June 24, in a newly built factory in Huozhuang Village, Ancailou Town, four jacquard machines were running. An Peng, general manager of Shandong Huaqianyuexia Textile Factory, said he was so busy during this period that he never slept before 4 a.m. At the beginning of this year, horse-faced skirts were in great demand. Due to the huge number of orders, the fabric for horse-faced skirts… -
Cultural confidence boosts sales of Hanfu
BeijingIn Caoxian County, Shandong Province, the largest production area of Hanfu in my country, online sales of Hanfu have reached 1.26 billion yuan since 2024. "Oriental Outlook Weekly" reporter Wang Yang and editor Qin Liudi On the evening of September 28, 2023, the 2023 Luoyang Heluo Cultural Tourism Festival and the 6th Central Plains International Cultural Tourism Industry Expo - Hanfu Fashion Design Week opened at Zhengda International Plaza in Luoyang, Henan Horse-faced skirts, chest-high underskirts, hundred-fold skirts... Wearing Hanfu has become a popular choice in various scenarios such as checking in at scenic spots, wedding ceremonies, shopping, gatherings with friends and even square dancing. A new trend in public dress in recent years. The "Hanfu craze" continues to heat up, and the blending of tradition and new trends has activated cultural resources, ignited the consumer market, and driven industrial development. In recent years, Hanfu has gradually become popular among young people. Their youthful expression and fashionable presentation have allowed traditional Chinese culture to enter daily life in a concrete form and tangible entity. Chinese traditional clothing culture has a long history. A piece of clothing that integrates Chinese aesthetics is not only a consumer choice, but also reflects the… -
Being the first Hanfu for most people, what are the advantages of Caoxian Hanfu?
08:10 "On average, more than 500 sets can be sold a day" "We opened the business on the second day of the new year, so busy that we have no time to eat" "All the models have been sold" "We still owe 30,000 pieces that have not been shipped" ...During the Spring Festival, sales of Hanfu in Caoxian County were booming. Data show that in January this year, sales of Hanfu in Caoxian County reached 920 million yuan, of which sales of New Year-themed horse-faced skirts reached 400 million yuan, setting a new record. Pinduoduo data shows that among the top 2,000 online stores selling Hanfu in the country on the platform, 1,200 are from Cao County. Many people’s “first Hanfu” mostly come from this small town. So, what’s so good about Caoxian Hanfu? Why is it so popular? Started from performance costumes Several larger Hanfu production and sales companies in Cao County did not produce Hanfu from the beginning, but started out by producing performance costumes. Data shows that 70% of the performance costumes sold online in 2021 will come from Cao County. Meng Xiaoxia, chief designer of Caoxian Chenfei Clothing Co., Ltd., came to Caoxian County at the… -
Hanfu economy expands again, “Horse Face Skirt” is an adult product
Before the Spring Festival, Hanfu once again ushered in the peak sales season. A reporter from China Business Daily learned in an interview that the single-day sales of a Hanfu merchant on the all-e-commerce platform reached 1.5 million yuan, and this company was established less than a year ago. With the transformation of Hanfu into daily life, consumer acceptance is getting higher and higher. The scale of the Hanfu industry is gradually growing, more and more Hanfu merchants are appearing, and the related supply chain is gradually improving and maturing. Today, the Hanfu economy has once again driven a wave of traditional cultural consumption and has become a bright spot in the Spring Festival consumer market. ISPO Beijing 2024 Asian Sports Goods and Fashion Exhibition was recently held at the National Convention Center in Beijing. The picture shows the combination of horse skirt and jacket attracting visitors. (Picture provided by CNSPHOTO)A single Hanfu merchant’s daily sales is 1.5 million yuan"Wearing Hanfu to celebrate the New Year" has become a new popular trend. , which also led to the hot sales of Hanfu. The reporter searched for the keyword "Hanfu" on major e-commerce platforms and found that the classification of Hanfu… -
Hot News | Rabbit King, colored glaze, Hanfu, peony porcelain...more than 70 kinds of "Shandong handmade" shine in Nishan!
Nishan shines in the past and present, and its civilization extends to the world. In midsummer, the 10th Nishan World Civilization Forum was held in Nishan, Qufu, the birthplace of Confucius. At the simultaneous "Shandong Cultural Identity Creative Product Display Event", a series of traditional handicrafts with Shandong characteristics once again amazed the world. These handicrafts not only demonstrate the exquisite skills of Shandong's traditional crafts, but also reflect the vitality of Shandong's cultural innovation and development. 01:44Weifang Kite, Quancheng Rabbit King, Willow Gourd, Chuantuo Cultural and Creative Industries, Caozhou Dough Sculpture, Jimo Lace, etc. Each work They are all inheritance and innovation of traditional craftsmanship. Zibo has a wide variety of cultural and creative products,There are many forms such as glass, ceramics, firewood, and straw weaving.The innovative designs and unique creativity are dazzling. The works "Ocean Glaze Bottle" and "Starry Sky Glaze Bottle" by Zibo Desheng LiuliWith their exquisite and translucent texture and deep colors,It seems to bring people into A Dreamlike underwater world and vast universe. The kiln-turned-spring lotus tea vessel, Xizi green lotus vessel, The lotus wine vessel for drinking and other works, show the The possibilities of ceramic art are endless. Huantai Tian’s straw-woven willow gourds,…