HubeiIn the busy urban life, I often long to find a piece of cultural pure land of my own. I have always had a strong interest in Hanfu, but I have always been unable to study it in depth due to various reasons. Until one time, I accidentally discovered the online course of Shangzhi Hanfu School. It was like a key, opening the door to the world of Hanfu for me. After signing up, I started my Hanfu learning journey with great expectations. From the shapes of Hanfu in various dynasties, to pattern making and proofing, to later fabric selection and garment sewing, the courses at Shangzhi Hanfu School provided me with a comprehensive learning experience. In a trance, I feel like I have returned to that era of gorgeous costumes, feeling the unique charm of Hanfu culture. In the course, I learned about the historical and cultural background of Hanfu. The instructor gave me a deeper understanding of Hanfu through vivid explanations and exquisite pictures. I learned that Hanfu is not just a kind of clothing, but also a cultural inheritance and expression. It carries the wisdom and aesthetics of the ancients and is an important part of the…

Original title: "Minimalist Chinese Clothing History" Discovers the Beauty of HanfuTianjin Daily News (Reporter Qiu Yuhao) Recently, "A glance at a thousand years" - Discovering the beauty of Chinese culture from Hanfu and 2023 China A sharing session on the good book "The History of Minimalist Chinese Clothing" was held at Tianjin Reading Garden. This book was published by People's Fine Arts Publishing House and was selected as the 2023 Chinese Good Book. In the book, Hua Mei, a professor at Tianjin Normal University and an expert on clothing history, introduces Chinese clothing from the pre-Qin period to the first half of the 20th century, including shapes, colors, materials, and grades, based on relevant archaeological results, historical documents, and years of research results. The reasons and rules of changes in systems and clothing, etc. Source: Tianjin Daily

[The cultural codes behind those Internet celebrity cities]Author: Yang Na (Chief Editor of China Central Radio and Television Station, Renmin University of China Part-time researcher at the Research Center for Sociological Theory and Methods)Today, young people wearing Hanfu can be seen in many cities. But if you ask where the most people wear Hanfu, it’s probably Xi’an. In Xi'an, whether in shopping malls, scenic spots, on the road, or in the subway, "little brothers" and "little sisters" wearing Hanfu can be seen everywhere. "Wearing Hanfu to visit Xi'an" has become a fashion among young people. In places such as the Evernight City of the Tang Dynasty, Shaanxi History Museum, and Huaqing Pool Scenic Area, the majority of people wear Hanfu, while those who do not wear Hanfu are in the minority. The data is more convincing. As of October 2023, there are 5,391 domestic Hanfu-related companies, including 1,263 Hanfu-related companies in Xi'an, accounting for 23.43%, ranking first in the country. Xi'an can be described as "the first city of Hanfu". In the past two years, with the spread of short videos, Xi'an has also become an "Internet celebrity city" in people's eyes because of the frequent "out of the circle"…

Song brocade vests are paired with jeans, shirts are paired with horse skirts, and elements such as stand-up collars and cloud shoulders are "introduced" into daily attire... This spring and summer, "new Chinese-style" clothing continues to be popular and has become a new phenomenon in the domestic consumer market. What creates the “traffic password” of national style clothing? How does "national trend" become a craze? The reporter went into the first-line market and interviewed all parties in the industry. The clothing market has become popular, and the "national trend" has "swept" in the clothing marketHandmade buttoned cardigans, Xiangyun gauze dresses... "post-90s" white-collar workers Ms. Wang added a lot of "new Chinese-style" clothing to her Taobao shopping cart. She said that since last year, she has become obsessed with Chinese-style outfits and has collected almost every type of popular trendy product. “When shopping and traveling, I always choose ‘new Chinese style’ to match, which is both fashionable and interesting.” On April 18, tourists wearing Hanfu took photos by the West Lake in Hangzhou. Photo by Xinhua News Agency reporter Han ChuanhaoSince this year, "New Chinese Style" has continued to be popular. Walking in the streets and alleys, you often see people…

BeijingXinhua News Agency, Xi'an, May 14 (Reporter Sun Zhaozhao) Xi'an is the ancient capital of China's thirteen dynasties and is currently a popular city for immersive Hanfu experience. Recently, the Shaanxi Provincial Hanfu Trading Center was established in Xi'an under the accreditation of the Shaanxi Provincial Garment Industry Association. It integrates Hanfu R&D, production, distribution, display, sales, recycling and sterilization, and will provide merchants and Hanfu enthusiasts with a "one-stop service". "Stop-style" new cultural tourism experience. On April 11, actors presented a spring-themed performance to tourists at the Tang Furong Garden in Xi'an. Photo by Xinhua News Agency reporter Zou Jingyi Entering the exhibition and sales service center of the Shaanxi Provincial Hanfu Trading Center located in the east of Xi'an City, more than 2,000 styles of Hanfu are displayed in an exhibition hall of more than 1,000 square meters. Nan Xueli, a college student born in the 2000s, is choosing her favorite style. "I have been wearing Hanfu since I was in high school. I have collected more than a dozen sets of Hanfu at home, covering many dynasties in China." Nan Xueli said, "The Hanfu here is not only large in number and variety, but also has patterns,…

JiangsuUnder the current booming development of the cross-border e-commerce market, China's total cross-border e-commerce import and export volume will reach 2.38 trillion yuan in 2023, year-on-year The growth rate was 15.6%, significantly exceeding the national average growth rate of import and export. This strong growth momentum provides Chinese manufacturing companies and cross-border merchants with a broader international market space. In this context, the "2024 LEK Footwear and Clothing Brand Popularity Index" report recently released by market research organization LEK Consulting shows that the well-known fashion brand SHEIN has led the trend with its outstanding performance for three consecutive years. It firmly ranks first in the popularity list of casual Hanfu brands in the United States, highlighting its extremely high popularity and market position since the launch of the index. Not only that, SHEIN is also very popular in the field of casual men's clothing and won the third place. SHEIN has won the U.S. casual Hanfu brand popularity list for three consecutive yearsBased on an in-depth survey of nearly 4,000 U.S. consumers aged 14 to 55, LEK Consulting comprehensively tracked different The popularity of men’s and women’s footwear and apparel brands across generational groups (Gen Z, Millennials and Gen X)…

According to news from the financial industry on May 17, an investor asked Antarctic E-commerce a question on the interactive platform: Dear company leaders, hello! The shorts of the Antarctic Milestone series have received very good response from the market recently, with general feedback that they are comfortable to wear and cost-effective. The company has made a good start with the milestone series. Does it have plans to expand into high-frequency consumer clothing such as socks and underwear? It is expected that the company will increase publicity and sales efforts, expand the consumer coverage of the Milestone series, and establish a better brand image. The company responded: We have invested in Nanjiren’s underwear, men’s clothing, Hanfu, and sports and outdoor products on our own to create an upgraded version of “Nanjiren” and introduced the best supplier partners in the industry chain and a luxury craftsmanship team. , invested in research and development, with the concept of good-looking, "pleasant", comfortable and "pleasant", and around "luxury quality, affordable price, minimalism" to jointly create basic inner wear with a sense of ritual and outdoor outer wear that can be commuted. We will put the improvement of consumer consumption quality into practice. This article…

Guangdong "Girl Kayla" was exposed to have closed the store and ran awayDelinquent payment35 million in payment, this Hanfu Taobao store was exposed to be closed The store ran away. Recently, many consumers and suppliers broke the news that Taobao5.5 million fans, hardware The top merchant "Girl Kayla" has closed her shop and run away. It is understood that the girl Keira currently owes as much as 35 million in arrears, involving more than 300 suppliers, which has aroused widespread attention and heated discussion in the market. Kaila, a young girl, runs a Taobao store called Hardware Crown. The store has more than 5 million fans and mainly sells Hanfu. The prices of the products in the store range from About ten yuan. The store has more than 1 million repeat customers within a year, sells more than 900,000 items per month, and received more than 900,000 positive reviews in half a year. It ranks among the top three sexy Hanfu stores on Taobao. Girl Kayla’s store picture source: TaobaoIt is understood that in May this year On the 12th, the girl Kayla’s store was still live broadcasting normally. However, by May 13, the store's warehouse had been emptied and…

Qilu Evening News·Qilu One Point reporter Ji YuAccording to news on November 18, in a women’s Asian Cup qualifier in September, the Iranian women’s football team was eliminated on penalty kicks The Jordanian women's football team has reached the Asian Cup finals for the first time in team history. Recently, the Jordanian Football Association sent a letter to the Asian Football Confederation requesting to identify the gender of Iran goalkeeper Kudai. The goalkeeper insists she is a woman and said she was hurt by the Jordan Football Association's accusations, the Daily Mail reported. In the 2022 Indian Women’s Football Asian Cup Group G match on September 25, the Jordanian women’s football team and the Iranian women’s football team fought to a 0-0 draw in regular time. In the end, the Iranian women’s football team passed a penalty shootout 4- 2 defeated the opponent. Judging from the game scene, the Jordanian women's football team is leading in terms of ball possession rate and shooting. However, in the penalty shootout, Kudai performed well. She saved two penalty kicks and helped the Iranian women's football team win the final. With the victory in this game, the Iranian women's football team entered the Asian…

In my memory, my grandpa is an octogenarian who lies in a hospital bed all year round. The wounds left on the battlefield are tormenting him constantly. I can't compare him to the actor "Zeng" in the movie "Heroes and Die Hard". Thai” connection. Therefore, when I was in middle school and heard one day that my grandfather Lin Tai was the prototype of the protagonist of the movie, I was surprised because the contrast between my grandfather's image and "Zeng Tai" in the movie was so big. Grandpa was not good at words and had a straightforward and stubborn personality. The few times he mentioned his past revolutionary work as a scout, they were all "thrilling"! There is a plot in the movie "Heroes": The PLA reconnaissance platoon leader was unfortunately exposed and arrested. Zeng Tai tried every means to rescue him, and finally helped him escape from the gangster's den and successfully completed the mission. But the real situation is far crueler than the movie: in the first half, just like the movie, the bandit leader tested grandpa with the captured PLA reconnaissance platoon leader. Grandpa and the platoon leader did not know each other and passed the…

Children wearing Hanfu imitate the poses of sculptural figures. Guangming Picture/IC PHOTO Actors dressed in Hanfu perform at a scenic spot in Xi'an. Published by Xinhua News Agency A Hanfu makeup artist is doing makeup for a customer. Guangming Picture/IC PHOTO Two girls wearing Hanfu are shopping in the mall. Guangming Picture/IC PHOTO Hanfu enthusiasts experience the fun activities of the "2024 Chang'an Shangsi Festival" at Tang Furong Garden in Xi'an. Published by Xinhua News Agency Tourists admire flowers and take photos at the Qinglong Temple Ruins Scenic Area in Xi'an. Xinhua News Agency [The cultural code behind those Internet celebrity cities] Today, people wearing Hanfu can be seen in many cities young people. But if you ask where the most people wear Hanfu, it’s probably Xi’an. In Xi'an, whether in shopping malls, scenic spots, on the road, or in the subway, "little brothers" and "little sisters" wearing Hanfu can be seen everywhere. "Wearing Hanfu to visit Xi'an" has become a fashion among young people. In places such as the Evernight City of the Tang Dynasty, Shaanxi History Museum, and Huaqing Pool Scenic Area, the majority of people wear Hanfu, while those who do not wear Hanfu are in the…

Strive for a hundred years and set sail on a new journey! In the strong atmosphere of the whole country marching forward to the "14th Five-Year Plan", passionately striving for a new journey, and grandly celebrating the 100th anniversary of the founding of the Communist Party of China, Jiaozuo Daily organized a campaign of "struggle for a hundred years, set sail on a new journey, pursue the original intention" , Jiaozuo Imprint" themed interview activity. Following the melody of spring, our newspaper's theme interview team will stand firm on the people's side, carry forward the "Three Bulls" spirit, focus on the whole process, holographic information, all employees, and all effects, enhance foot power, eyesight, brain power, and writing power, and select the highlights of work in various places. Use small incisions to reflect big themes, use small stories to reflect big times, and focus on showing the great achievements made by the whole city since the 18th National Congress of the Communist Party of China in various undertakings such as resolutely winning the battle against poverty and building a moderately prosperous society in an all-round way. Looking forward to the new journey, we will give a generous gift to the…

00:23Original title: Dong Mingzhu experiences HanfuLuoyang’s Hanfu is so popular that even Dong Mingzhu is here. On May 12, in Luoyang, Henan, Dong Mingzhu appeared in the ancient city of Luoyi and amazed everyone by immersing herself in Hanfu culture! (Dahe News)Source: China Women’s News Weibo

China News Service, Jinan, May 11th: National style outfits are popular during the graduation season of Chinese universitiesChina News Service reporter Zhao XiaoWearing a hairpin bachelor's hat, Wear embroidered patterns on your shoulders and walk around the campus. The Hanfu skirt hidden under the dark academic uniform is looming, smart and elegant... Nowadays, the mix and match of national style clothing and academic uniform is popular in the graduation season of Chinese universities, capturing the hearts of "Generation Z" " represents the hearts of young people. "I grafted the Hanfu makeup and hairpin production I learned in school onto the bachelor's uniform, and planned to take a group of Hanfu photos to make graduation more ceremonial." "Post-00s" Liu Qingge She is the president of the Hanfu Club of Shandong Women's University, and is currently designing her own graduation costumes. In her opinion, accessories such as Hanfu and hairpins all reflect the aesthetics and wisdom of ancient Chinese people. "What we wear is not just a piece of clothing, but also culture. Wearing Hanfu is the best way to inherit and protect it." In May 2023, Liu Qingge took a photo wearing a robe from the Qin and Han Dynasties. (File…

Reported by Yang Xue QingdaoOn the occasion of China Tourism Day on May 19th, from May 18th to 19th, the scenery of Laoshan Mountain The district offers half-price discounts on scenic spot tickets to all tourists. In addition, Laoshan Scenic Area also released a series of activities for the "China Tourism Day". The theme of the activity is "Life in Fairy Mountains on the Sea", including intangible cultural heritage handicrafts, Hanfu experience, hiking, stamp collection and check-in activities, etc., and will last from May 19th to May 26th. (1) "The Good Market in the Fairyland on the Sea" Cultural and Creative MarketTime: May 19, 2024Location: Taiqing Tourist Area1. Intangible cultural heritage handmade cultural experienceLinked with the Qingdao Handicraft Association, on-site provides citizens and tourists with national trendy intangible cultural heritage handicrafts such as incense making, flower cakes, cloth art, rubbings, and beaten stamps. Create experiential content, create scenes for tourists’ experience and expert photography, and try to form a long-term mechanism for the later period. 2. Decathlon fashion and leisure experienceIn collaboration with Decathlon, a tent was set up on site for tourists to experience leisurely. At the same time, folk singers were invited to play and sing songs, bringing…

JiangsuChina Grand Canal Museum will hold an International Museum Day themed event on May 18. "Emperor Yang of the Sui Dynasty" and other "ancient figures" will make a stunning appearance wearing restored Hanfu. The Hanfu worn by "Emperor Yang of the Sui Dynasty" was restored and made by a Nanjing girl Zhang Zening based on historical data. In eight years, Zhang Zening visited museums in more than ten cities in China and turned the graphic costumes in the murals into reality. Amidst the intensive sound of sewing machines in the studio, the reporter met Zhang Zening. Dressed in plain clothes, she looks like a woman stepping out of an ancient painting. The nearly rough studio has bookshelves filled with collections of paintings, including Yongle Palace murals and clothing patterns, the complete collection of Dunhuang murals, Fahai Temple murals and clothing materials, etc.; the table is covered with Zhang Zening's hand-drawn manuscripts. The set of Hanfu in front of me is the first one restored by Zhang Zening. It was inspired by the jade girl holding a golden furnace in the mural of Yongle Palace. The half arm is printed with a complete tortoise shell pattern, and the belt is decorated…

AnhuiAt the Yimeishang Celebrity Festival held from May 9th to May 11th, Yu Rongchu broke the rules and uniquely invited a group of celebrities Brothers and sisters in gorgeous Hanfu came to the rescue and jointly performed a unique emotional skin care feast. This cross-border cooperation not only cleverly combines the charm of traditional culture with modern skin care concepts, but also brings a refreshing experience to the celebrities at the scene. At the Red Man Festival, the brothers and sisters in Hanfu were dressed in exquisite costumes, like fairies traveling through time and space, and their jade faces complemented each other, forming a beautiful picture. Their joining not only injected new vitality and creativity into Yu Rongchu, but also added a strong cultural atmosphere to the entire Yimeishang Red Man Festival, allowing everyone to feel the charm of Hanfu culture. At the same time, through personal experience and sharing, they made the celebrities present feel the uniqueness of Yurongchu's emotional skin care products. Yurongchu uses the essence of vegetation to endow Yurongchu, which perfectly combines traditional Chinese herbal medicine with modern skin care technology. It uses saffron for emotional skin care, nourishing emotions internally, nourishing the skin externally, and…

As the cultural experience scenes of Hanfu become more and more diverse, people’s demand for Hanfu makeup is increasing day by day. “With three steps, a princess is born, and with five steps, a noble concubine is born.” Tourists wearing Hanfu can be seen everywhere in the streets and alleys. There is a feeling of "traveling through in one second". The "breaking the circle" and "expanding the circle" of Hanfu has made the originally unpopular Hanfu makeup artist completely popular! Hanfu "expands the circle"Makeup artists: too busy during holidaysMore and more people are willing to "pay" to experience Hanfu. During the holidays, "wearing Hanfu and visiting the ancient city" has become a fashion. At the same time, various cultural and artistic performances have increased day by day, which has caused the market demand for makeup artists to increase rapidly, and there has even been a situation where supply exceeds demand. According to platform data, in the three days before this year’s May Day holiday, the search popularity for “Hanfu makeup” increased by more than 150% year-on-year. On the first day of the May Day holiday, the makeup store near the Bell Tower in Xi'an was full of customers. A merchant…

With the emergence of Heze Guo Youcai, Heze Hanfu has once again attracted people's attention. In recent years, Hanfu and new Chinese-style outfits have continued to break out of the circle, Chinese aesthetics have returned to life, and the clothing system of the Hanfu market has gradually improved. So, how is the development of Hanfu-related enterprises in my country? Qichacha data shows that there are 6,610 Hanfu-related companies in my country. Its registration volume has shown an overall growth trend in the past ten years. Last year, the Chinese aesthetics sparked a surge of popularity at home and abroad, and the number of Hanfu-related company registrations soared 350% to 2,691. The popularity of Hanfu this year remains high. So far, 1,215 stores have been registered in 2024, including 1,143 registered in the first four months, a year-on-year increase of 72.92%. From a regional perspective, Shaanxi Province has over a thousand stores, leading other provinces with 1,682, ranking first in the country. There are 700 existing ones in Shandong, ranking second in the country. In terms of city distribution, Xi'an City ranks first and Heze City ranks second. Rural e-commerce in Heze City is booming. The number of Taobao villages and…

Beijing News Shell Finance News (Reporter Zheng Yijia) Recently, "Internet celebrity" Hanfu Taobao store "Girl Kayla" was rumored to have run away, and a large number of suppliers have difficulty in recovering payment. On May 14, some suppliers told the Beijing News Shell Finance reporter that the incident of young girl Kayla "running away" was true and mainly involved clothing wholesale stalls in Shahe, Guangzhou. About 300 suppliers were implicated, and the total funds Approximately 35 million yuan. According to screenshots posted online, "Girl Kayla" is a Hardware Crown Taobao store with 5.52 million fans. Most of the products in the store are priced at around tens of yuan. A supplier who has been working with "Girl Kayla" for three or four years and was owed more than 100,000 yuan in payment this time told a Shell Finance reporter that the runaway incident happened suddenly and he didn't know the whole story. Another supplier who has cooperated with "Girl Kayla" for three years said that suppliers like him do not have contact with Taobao e-commerce and are only responsible for supplying these stores. Before the incident, the payment speed of "Girl Kayla" was very low. It is already very slow.…