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The reason why the Hanfu horse-face skirt sells 300 million copies is what
The "new Chinese style" horse-faced skirt can be regarded as the latest trend. It is the "shirt" worn by celebrities in street photography and shows. It is a hot search as soon as it is worn, and it has become a topic and popularity. It is the most beautiful scenery in spring. The elderly, mushrooms, and children all wear their own horse-faced skirts. It collides with spring; it is also popular on social platforms. Fashion and travel bloggers take horse-faced skirts to check-in all over the world, reproducing the elegance and charm of oriental Chinese clothing; and, wearing horse-faced skirts to check-in and take photos People can see it everywhere, which also proves the popularity of horse-faced skirts from another direction. Picture source Xiaohongshu From being a niche to being popular now, why is the new Chinese style represented by the horse-faced skirt so popular? Today, let’s talk. 01. How popular is the new top horse-faced skirt? Whether a phenomenon or a behavior is really popular can be easily judged from the data on major social media. How popular is the horse-faced skirt, which is said to be the new top trend, on major social media? On Weibo, there are… -
Half of the entertainment circle in China is wearing Hanfu horse-face skirts
In recent years, Chinese style has become more and more popular, especially in the fashion circle, where many Chinese clothes are praised by more and more celebrities and fashion bloggers. From ancient traditional clothing, horse-faced skirts, to modern Chinese-style outfits, they are constantly subverting people's aesthetics and becoming a new fashion in the entertainment industry. Horse-faced skirt is one of the representatives of traditional clothing. Its charm lies in its rich layering and beautiful lines. A variety of colors and patterns are used on the skirt to make the skirt more layered and three-dimensional, showing the unique elegance and temperament of women. [First] Let’s explore the charm of horse-faced skirts, which are worn by celebrities at home and abroad >>>Get to know the horse-faced skirt The horse-faced skirt is composed of a horse face and pleats. It is one of the main skirt styles for women in ancient China. The skirt part of the skirt extends to both sides, resembling the facial contours of two flying birds or a horse, so it was given this name. . Since the horse-face skirt requires extremely exquisite craftsmanship, the choice of fabric is also very particular. Silk and other noble fabrics are usually… -
How beautiful is the Hanfu horse-face skirt in China
Last year, the international fashion brand Dior was caught in the controversy for plagiarizing the horse-face skirt, a traditional Chinese dress. A basic plain-colored horse-face skirt, which sells for tens of yuan in Hanfu online stores, sells for as high as 29,000 yuan in Dior and is sold out. It is reported that the skirt in question was made by a Korean designer. What’s even funnier is that the Dior store in Seoul, Korea, which sells the skirt, said: “The design combines French and Korean culture.” Later, although the skirt was removed from the online mall, it aroused the thinking of many Chinese people. From the Dragon Boat Festival to horse-faced skirts, from movable type printing to plum blossom sportswear, there are so many pieces of traditional Chinese culture that have been coveted and "stolen" by others. In this issue, we will walk into the horse-faced skirt with Xu Jiao and truly feel its charm. I hope that the lost popularity of horse-faced skirts is not a flash in the pan. When it comes to inheriting traditional Chinese culture, you and I are both masters. 1. The red carpet of the Golden Rooster Awards was filled with flowers, and Xu… -
How to view the revival phenomenon of Hanfu horse-face skirts
Horse-faced skirt, this ancient and elegant costume, originated from the ancient Chinese court culture. Its unique feature is that the skirt is wide and resembles a horse's face, hence the name "horse-faced skirt". Recently, "horse-faced skirts are selling like crazy" has become a hot topic on the Internet. This traditional costume originated from China, after a period of silence, suddenly burst out with amazing charm. Not only did its sales soar in the domestic market, it also attracted widespread attention in the international fashion circle. Behind this phenomenon, there is not only the unique cultural value of the horse-faced skirt itself, but also a reflection of contemporary consumers’ pursuit of cultural confidence and self-improvement. During the Spring Festival of 2024, the horse-faced skirt produced in Caoxian County, Shandong Province became a "hot item" and became the "New Year's jersey", driving an upsurge in traditional cultural consumption. As of March, Caoxian County's New Year's Eve clothes mainly made of horseface Sales have exceeded 300 million yuan, and transactions on many e-commerce platforms have also grown rapidly. More than 2,500 related Hanfu companies have been registered, a year-on-year increase of 355.25%, reaching the peak growth rate in ten years. There are many… -
Why do girls make up more than 70% of participants in Hanfu events
In today's society, Hanfu culture is increasingly prosperous and has become a unique cultural phenomenon and social trend. In various Hanfu activities, Hanfu exhibitions and promotions, a phenomenon that attracts attention is that female participants often account for more than 70%, while male participants are relatively few. This phenomenon has triggered an in-depth discussion of diverse issues such as gender differences and cultural acceptance, aesthetic preferences, and social role positioning. First of all, from the perspective of aesthetics and clothing attributes, Hanfu, with its elegant, gorgeous and soft lines, exactly meets women’s aesthetic needs and expectations for clothing. The design details of Hanfu are complex and exquisite, and the colors are rich and diverse, and each set of Hanfu seems to carry a historical story. This poetic art form has undoubtedly attracted the attention of the female community. In traditional concepts, women's pursuit and expression of beauty are usually more direct and delicate, which also makes them more willing to use Hanfu as a way to express their own aesthetics. Secondly, the revival of Hanfu culture has largely benefited from the communication power of social media, especially on platforms with mostly young female users, such as Douyin, Weibo, Xiaohongshu, etc.,… -
Appreciate the beauty of the season, appreciate Hanfu
It is the time when spring is warm and flowers are blooming, and the popularity of Hanfu is also heating up. The "flower viewing season" has become the "Hanfu travel season". On March 23, the 6th Yuntai Mountain Hanfu Flower Festival opened. Hanfu enthusiasts wore exquisite costumes and shuttled among the sea of flowers, taking photos on the quaint stone bridge, giving people a sense of historical "travel". "This is my first time wearing Hanfu on the street. I feel very beautiful. It's even more shocking to see so many tourists wearing Hanfu together." 31-year-old Zhang Yingying looked a little shy, wearing a red and white skirt, with her long hair gently pulled back. Decorated with step shakes, it looks classic. At 10:30, the first round of Hanfu parade officially started at the Xiaozhaigou Visitor Square in Yuntai Mountain. Along with the sound of ancient music, hundreds of Hanfu enthusiasts were either wearing plain cloth shirts, long bodies or elegant clothes. , or wearing armor and majestic... let tourists feast their eyes. "The popularity of Hanfu has stimulated the development of clothing rental, makeup, photography and other industries. We have been busy from 8 o'clock to now and have not… -
What do Tang Dynasty women wear under their Hanfu Qixiong Ruqun
Readers who like Hanfu will often hear the terms "Ruqun" and "Shenyi". Today, we will take you through the most common style of Hanfu in movies and TV series: the attire of women during the Tang Dynasty, and let you know about Hanfu and see what knowledge and secrets are hidden in the chest-high skirt. What's so embarrassing about a chest-length undershirt? Many historical and cultural works describe the grandeur and openness of the Tang Dynasty, often using the revealing and open clothing of women in the Tang Dynasty as examples. In various portraits and sculptures, almost all Tang Dynasty women have their snow-white breasts and cleavage exposed. What creates this visual effect is the chest-high skirt. In many Hanfu books, the existence of waist-length skirts is ignored, and chest-length skirts are all classified as high-waist skirts. In fact, a high-waisted underskirt refers to an underskirt with the waistline below the chest. If the waistline is above the chest, it is considered a chest-length undershirt. Why are you so embarrassed to shout about the chest-length undershirt? Influenced by traditional and conservative ideas, the Hanfu style of chest-length skirt has never been renamed. In today's society, "butt-length skirts" are accepted by… -
Which historical figures are associated with Hanfu Ruqun
Ruqun is a type of Hanfu. It was born in the Warring States Period and flourished in the Wei, Jin, Southern and Northern Dynasties. The upper body skirt and the lower body skirt are therefore called skirt skirts. The upper jacket hangs no more than the knee, and the lower skirt is long enough to touch the floor. Underskirts can be divided into waist-length underskirts, high-waisted underskirts and chest-length underskirts. According to the style of the collar, underskirts can be divided into cross-neck underskirts and double-breasted underskirts. According to the difference between whether it is tucked inside or not, the jacket is divided into single jacket and compound jacket. The single jacket is closer to a shirt, and the compound jacket is closer to a coat. With the development of the times, the color matching of underskirts has also changed. As the Sui and Tang Dynasties entered their heyday, people's clothes were of rich and unrestrained colors, and this phenomenon is not difficult to see in the murals and other cultural relics. In the Song Dynasty, under the influence of Cheng-Zhu Neo-Confucianism's thought of "preserving natural principles and destroying human desires", the clothing of this period turned away from the… -
Classic combinations of ancient women's Hanfu outfits
In the history of Chinese clothing, the top and lower skirt are the most basic form of Chinese clothing, and there are many styles. Among them, the skirt, shirt skirt, and coat skirt are the favorites of women. They are also the ancient suits that best reflect the feminine charm of women. . The ancient skirts, shirt skirts and coat skirts are colorful and have different styles. They not only change the unavoidable singleness of the matching of deep clothes, but also can correct the body shape and show the elegant posture and unique charm of women. They are A clothing combination that has been universally loved by women throughout the dynasties. 01 The graceful style of undershirts, shirts and coats As tops, jackets, shirts and jackets are slightly different. Generally speaking, jackets are single-layered and jackets are multi-layered or sandwiched. The jacket can be single-layer or multi-layered, but it is usually divided around the waist and divided into layers. There is a "waist gusset" next to it. This small idea makes the woman's waist line more prominent, making it look delicate and restrained, giving it a unique charm. Early undershirts were generally short, only reaching the waist, so they… -
The elegance of Hanfu long-sleeved Ruqun captured on camera
The long-sleeved skirt is a type of Hanfu. The short top is called "Ru" and the skirt is longer, collectively called "Ru skirt". The top is worn with a long-sleeved outer layer, so it is also called long-sleeved skirt. The long-sleeved skirt is a classic style in Hanfu, and it is also the most popular type of "Hanfu style" currently. I have also participated in the Hanfu Festival held by universities in Xi'an several times, and I have a certain understanding of Hanfu styles and photography. The skirt is a standard upper garment with a shorter upper skirt and a longer skirt. Because the top is called "Ru", it is combined with the long skirt to form a skirt. This combination of long and short clothing can better show off a woman's graceful figure, so it is now sought after by girls who advocate Han culture. Xi'an, known as the ancient capital of thirteen dynasties, can be seen everywhere in some of the more famous ancient ruins and scenic spots. Young girls wearing Hanfu can be seen walking or taking pictures in twos and threes, which makes many tourists from other places feel like they are in another world. The… -
Ancient costume dramas depict the Hanfu Qixiong Ruqun in a stunning manner
Nowadays, there is a kind of long skirt called a tube top skirt. In fact, there were tube top skirts in ancient times. At that time, the ancients gave it a beautiful name called "chest-length skirt". This kind of "chest-length skirt" It was loved by many women as soon as it came out. At that time, many girls put on "chest-length skirts" and looked beautiful in various poses. Many poets even wrote about the beauty of wearing "chest-length skirts", such as this poem "" Bullying willow leaves, skirts jealous of pomegranate flowers. The pomegranate skirt is also the "chest-length skirt". There is also an allusion of "bow down under the pomegranate skirt", which also describes the beauty of the "chest-length skirt". Nowadays, many costume dramas are "chest-length skirt" "Breast-length skirt", because this kind of "chest-high skirt" looks very sexy and charming on actresses. Let's see who is the most beautiful in the "chest-high skirt". Ninth place: Chen Yao Chen Yao gives people the beauty of Xiaojiabiyu. I remember that in "Beauty in the Cabinet", Chen Yao wore a pink "chest-length skirt", showing her beauty and petiteness. Eighth place: Wang Like Wang Like is also a beauty in ancient costume, and… -
Illustrated guide to various Tang Dynasty Hanfu costumes in costume dramas
The Tang Dynasty was its heyday and was very tolerant and open. The "Weather of the Tang Dynasty" is often used to describe this era. The clothing is also correspondingly magnificent and has the characteristics of the times. It can be seen that the costumes appearing in the TV series "The Twelve Hours of Chang'an" have been carefully considered. Taoist uniforms, round-neck robes, women's and men's clothing, underskirts, etc., all restore the characteristics of Tang Dynasty clothing. Taoist uniform Taoist clothing, the clothing worn by Taoists, belongs to the Hanfu system. In "The Twelve Hours of Chang'an", Li Mi wears typical Taoist clothing. Taoist clothing can be divided into five parts: Taoist scarves, Taoist crowns, Taoist robes, shoes and socks, and accessories. Taoist priests have different grades and dress differently. Li Mi has practiced Taoism for more than ten years and has a very high rank. He does not wear a Taoist scarf but a Taoist crown. The Taoist crown worn by Li Mi belongs to the three Taoist crowns, and only high-level Taoist priests are qualified to wear it. The three crowns of Taoism are the Taiqing fishtail crown, the Yuqing lotus crown, and the Shangqing hibiscus crown. The… -
Listing the beautiful Hanfu Ruqun from Jiuzhou Piaomiao Lu
Chest-length underskirts are a type of women's underskirts that began in the Southern and Northern Dynasties of my country. It is mainly named according to the position of the skirt, which is different from the high-waist skirt. Generally, the skirt of a high-waist skirt is above the waist and below the chest; while the skirt of a waist-length skirt is at the waist; similarly, the skirt of a chest-length skirt is under the armpits. At present, no cultural relics of chest-length skirts have been unearthed, but there are ancient paintings that have survived. It can be seen that chest-length skirts really existed in our history. Generally, there are two types of chest-length skirts that we know. One is the chest-length skirt with two lapels, that is, the chest-length skirt with two lapels open in half and buttons in the center of the chest; the other is the cross-collar style. A chest-length underskirt, that is, the front of the dress intersects with the left and right sides, and is usually covered to the right, that is, the right hem. Chest-length underskirts were very popular among maids in the Tang Dynasty. We can see traces of chest-high underskirts in theme dramas based… -
Why is it said that Ming-style Hanfu is more expensive than Ruqun
As a traditional costume of the Han nationality, Hanfu has attracted more and more attention with the revival of traditional culture in recent years, and it once became popular. In recent years, when we go out for outings, we can always see fairies among the green leaves. Many fairies have put on beautiful Hanfu. However, people know very little about Hanfu, and they do not understand the concept of "Hanfu" itself. They also lack understanding of the name of the structure of Hanfu, let alone the cultural connotation behind it. Although we are not familiar with the origin of Hanfu, it does not prevent us from understanding the "beauty" of Hanfu. In fact, the development of Hanfu is inseparable from the second dimension. Most of the Hanfu craze we have today is worn by young people in their teens and twenties. They are all trying to catch up with fashion and regard it as an aesthetic trend to pursue. , however, Hanfu is not a simple costume. Hanfu is naturally different from the dresses we wear now. As Hanfu has developed over thousands of years, its design, tailoring, and pattern making have been improved. We will not introduce it here.… -
Take you into the world of Hanfu Ruqun
Women's Hanfu|Ruskirt and neon dress with dragon pattern——Ruskirt and Hanfu Hello everyone, see you again! In this issue, Xiao Shishi will take you to see the world of Ruqun and Hanfu. "Ru skirt" system (Ru skirt, that is, a short coat, skirt, that is, a skirt), the short coat worn on the upper body and the skirt worn on the lower body are collectively called the skirt, which is a typical "top and lower skirt" clothing system, and the skirt is loved by women attire. Similarly, there are more detailed classifications of underskirts. Xiao Shisi will use various classification standards to reveal to everyone the beautiful world of Hanfu with fluttering underskirts! Skirt waist height Waist-length underskirt. The waist of the skirt is level with the waist, hence the name. The upper skirt of the waist-length undershirt can be cross-collared or straight-collared (double-breasted). Compared with high-waisted skirts, waist-length skirts are more common. Compared with other clothing shapes, the changes in the upper jacket are mainly in the collar shape and placket, and the lower skirt is as long as the shoe upper. Generally speaking, if the dress is short, the skirt will be long, and if the dress is short,… -
Introducing you to common Hanfu styles
Hanfu is my country's traditional national costume and is inextricably linked to traditional culture. Hanfu has a long history, rich and diverse styles, and has undergone changes throughout the dynasties. Everyone knows that Hanfu is gorgeous, but many students are put off by it because the shape is too complicated, and the knowledge found online is too fragmented and difficult to understand. Today we will learn about the common Hanfu styles through the Q version of Hanfu. 1. Half-breasted arms and half-armed collars As the name suggests, the half-arm is that the sleeves are only half the length of the arm, and the body is as long as the waist. It is actually very similar to the modern short-sleeved top, but it is worn with a blouse on the outside. Half-arm sleeves became popular among nobles from the Sui Dynasty. They were first worn by female officials in the palace, and then were introduced to ordinary people in the Tang Dynasty. From then on, they were out of control. The popular explanation is that the two front plackets do not overlap and are symmetrical, while the cross-collar means that the front plackets cross and overlap. The half-arm reflects the layering… -
The Hanfu Qixiong Ruqun is the most elegant attire that showcases the grace of women
"The eyebrows with black eyebrows capture the color of daylilies, and the red skirt kills the pomegranate flowers with jealousy." The woman with glamorous makeup, the indigo on her eyebrows took over the color of day lilies, becoming more delicate and charming; wearing a gorgeous red dress, even the fiery red pomegranate flowers died of jealousy. It can be seen that this is such a beautiful and moving picture. The woman with beautiful makeup and beautiful skirt puts the flowers and plants around her to shame. Her extraordinary grace, whether moving or still, makes people feel love and affection. Later, we also called this beautiful skirt the pomegranate skirt. Throughout the ages, countless talented people have fallen under the pomegranate skirt of the beautiful lady. And this pomegranate skirt refers to a chest-length underskirt. Chest-length underskirt is a type of Hanfu. It was first seen in the Northern and Southern Dynasties. It is a name for a unique women's underskirt in the Southern and Northern Dynasties. It is named according to the position of the skirt. It is distinguished from high-waisted underskirt. It is tied below the chest and above the waist, the waist-length underskirt is tied around the waist,… -
Why are Hanfu sales so hot in Cao County, with over 300 million yuan sold
At the beginning of the Year of the Dragon, Caoxian County in Heze, Shandong Province became popular again. Topics such as "Caoxian Horse Face Skirts sold for more than 300 million yuan during the Chinese New Year are still in short supply" and "College students return to Caoxian County to start a business" were frequently searched. So what exactly is the charm of Hanfu in Caoxian County? Let’s start with the entrepreneurial experience of Wei Pingan and his wife Wang Qingqing. The couple are college students who returned to Caoxian County in 2019 to start a business. Last year, the turnover from selling horse-faced skirts reached tens of millions. How the horse-faced skirt became a sought-after "New Year shirt" During the Spring Festival this year, sales of Hanfu, mainly horse-faced skirts, in Cao County exceeded 300 million yuan. Almost all Hanfu manufacturers in Caoxian County are operating at full capacity, and Wei Ping'an and his employees are working overtime day and night. This time, the two dragon-patterned horse-faced skirts produced by Wei Ping'an have become hits. Wei Ping'an: Because this year's Chinese New Year is the Year of the Dragon, we specially designed two more beautiful horse-faced skirts with dragon… -
Young People Spark Hanfu Craze
As spring comes and flowers bloom, the "Hanfu fever" is also heating up, and the "flower viewing season" has become the "Hanfu travel season". On March 23, the 6th Yuntai Mountain Hanfu Flower Festival opened. Hanfu enthusiasts wore exquisite costumes and shuttled among the sea of flowers, taking photos on the rough and simple stone bridges, giving people a sense of historical "travel". "This is my first time wearing Hanfu on the street. I feel very fairy and beautiful. It is even more shocking to see so many tourists wearing Hanfu together." 31-year-old Zhang Yingying is a little shy, wearing a red and white ruqi with long hair. Tail, decorated with steps, looks classic. At 10:30 a.m., the first round of Hanfu parade officially started at the Xiaozhaigou Visitor Square in Yuntai Mountain. Along with the sound of ancient music, hundreds of Hanfu enthusiasts were either wearing plain cloth shirts, standing in the wind, or wearing rich and elegant clothes. Smart, or wearing armor, majestic... a feast for the eyes of tourists. "The popularity of Hanfu has stimulated the development of clothing rental, makeup, photography and other industries. We have been busy from 8 o'clock in the morning to now… -
When Hanfu Meets Merry-Go-Round
On March 23, a "National Fashion Theme Show" was staged in Shanghai Happy Valley, kicking off the "National Fashion Culture Festival". Twelve flower gods descended from the mortal world to enjoy the first spring in the world. The "Twelve Flower Gods" played by Hanfu enthusiasts appeared one after another to enjoy the beautiful spring scenery with citizens and tourists, bringing an unforgettable early spring national cultural event. ! During the cultural festival, the park takes "Tide·China" as its theme, integrates national trend elements into cultural tourism activities, and provides cultural activities with various forms and rich contents, allowing citizens and tourists to experience the beauty of traditional culture in immersive play and start a new life. A national-themed festival full of rituals. "The First Eye Magician" breaks through the circle to immerse yourself in the fairy city Shanghai Happy Valley Dream Linkage Seven Cats' popular novel "The First Eye Magician", 500 square meters of real-life restoration, classic character NPC passionate interpretation, reproduce the famous scene "Holy Ruins Tianling Conference", take you back to those heart-pounding moments when reading, Your imagination will become reality! The original author [Miao Miao] made a surprise appearance and created a novel and melodrama tailored to…