01. Horse-faced skirts were "exploded" to beat workers Recently, deliberately wearing ugly clothes to work has become a new type of performance art for workers to fight against work. They wear cotton socks with high heels, down jackets with pajamas, and then go out without washing their hair or face. 25-year-old Fu Chen is one of those who wear ugly clothes to work. Since she clocks in at eight in the morning, when she opens her eyes every day, in order to save time, she will continue to pick up the clothes she wore the day before and put them on again. "My standard outfit is a black down jacket and light gray sports pants, which I usually wear for a week." It wasn't until the Women's Day a few days ago that the company held a Hanfu-themed event, which stipulated that Hanfu must be worn to participate. Fu Chen hurriedly bought a popular horse-faced skirt and reluctantly took off the gray dress that almost stuck to his legs. Sweatpants. Unexpectedly, this black horse-faced skirt made Fu Chen, who had always been unknown in the workplace, receive a lot of compliments. A colleague directly praised her for being "different" than…

This year, the manufacturers of horse-faced skirts in Caoxian County, Shandong Province were too busy during the Spring Festival holiday. "Customers called me on New Year's Eve." Meng Xiaoxia, chief designer of Caoxian Chenfei Clothing Co., Ltd., once again felt the "top status" of horse-faced skirts. At the urging of customers, the company's offline Hanfu showroom opened early on the first day of the new year. "On the sixth day of the Lunar New Year, many customers really couldn't wait, so we sent our employees to work early with three times the salary." She said that the entire exhibition hall was full as soon as she got to work, and customers even took away the horse-faced skirts worn by the child models last winter. . Even before the Spring Festival, almost all of the company's products were sold out and there was no overstock. Currently, the factory is working overtime every day to produce. Not only Meng Xiaoxia's company, but the entire Cao County experienced a wave of horse-face skirt craze around the Spring Festival. According to data from the Cao County E-commerce Service Center, so far, sales of Cao County’s Year of the Dragon New Year greeting clothes, mainly…

In the New Year and early spring, wearing a horse-faced skirt can not only reflect the beauty and dignified temperament of the Chinese style, but also look gorgeous. The following three horse-faced skirts are very practical for daily matching. 1. Horse-faced skirt + basic shirt/solid color knitted body, beautiful and elegant   In daily commuting or relatively formal occasions, choose a horse skirt + a basic shirt to make the lines look relaxed and elegant, and to wear it with a beautiful and generous temperament. Sisters who want to add a touch of sophistication can replace the shirt or knitted material with high-grade cashmere, silk, or satin materials to highlight the sophistication.   Goose yellow New Chinese style shirt, paired with an apple green waisted embroidered horse skirt and shallow pumps. The horse skirt paired with New Chinese style items can often show a symmetrical beauty, so it gives people a dignified, calm and elegant impression. Suitable for the workplace.   Horse-faced skirts can also be paired with various knitted sweaters in early spring to create a mature and charming femininity. The luxurious black satin embroidery + bronze trim reflect the elegant retro temperament, and the simple V-neck knitted The…

"Look, the horse-faced skirt that person is wearing is very nice." "The horse-faced skirt that the girl is wearing has a bird statue on it." "They should have made this horse-faced skirt themselves."...Tourists from Beijing When he saw our horse-faced skirt, he told his six companions: "Quickly take a photo of this horse-faced skirt, follow the attractions on this horse-faced skirt to visit, and check out the delicious food on it." In the New Year of the Year of the Dragon, a fashion storm about horse-faced skirts is sweeping across. Classical and modern styles intertwine in the streets and alleys to create a unique style. As if overnight, the horse-faced skirt awakened from its dusty history. Therefore, we plan to do a special issue on the integration of horse-faced skirts and Shanxi culture. Who knows, it is this idea that puts us on a path of "resurrection". Wear a homemade horse-faced skirt and have a dialogue between the past and the present Journalists who don’t want to be tailors are not good photographers When the team discussed the plan, each member had already positioned themselves as a tailor, thinking that it would be cool to make a horse-faced skirt belonging…

No one can tell who started this trend first. But in Caoxian County, there is a "myth" widely circulated among Hanfu merchants: last year, in a live broadcast room in Caoxian County, the sales of horse-faced skirts reached hundreds of thousands of yuan a day. Horse-faced skirts have become a hot money-making opportunity in Caoxian County, and Caoxian County has become the focus again because of horse-faced skirts. In 2021, this county in southwestern Shandong was nicknamed the "center of the universe" on the Internet because of a netizen's "Shouting Mai". The traffic has passed, but Caoxian County is not as "short-lived" as imagined. In the past few years, Sun Xiangyu, a post-95 Hanfu merchant in Caoxian County, has worked in logistics, tried e-commerce, and sold costumes. He has witnessed the return of the national trend blowing to the land of Caoxian through the Internet and constantly reshaping it. With this county. His experience is the epitome of many Caoxian people. In Sun Xiangyu's view, behind Caoxian County's renewed popularity lies the vitality of this county, which will change at the right time and always follow the direction of the market. "There are no limits, opportunities come, let's see who…

Before reading this article, you are sincerely invited to click "Follow", which will not only facilitate your discussion and sharing, but also give you a different sense of participation. Thank you for your support. Nowadays, a kind of Chinese clothing has once again entered the public eye, and even once became one of the most popular clothing among female friends. This kind of Chinese clothing is the horse-faced skirt. As a traditional costume in ancient my country, I did not expect that it would be favored by everyone again in modern times, and it would quickly become famous in a short period of time, and it would dominate the screens of major online platforms for a long time. So what is the origin of this horse-faced skirt? Why was it named "Horse Face"? What should you pay attention to if you wear this kind of clothing? Do you know all this? First of all, let’s take a look at how the horse-faced skirt was born. Looking at the costumes in various countries, there is a certain evolution process. Few of them are created out of thin air. Instead, they are constantly improved and innovated on the basis of reference. This…

In December 2023, the horse-faced skirt, one of the standard features of Hanfu, was rated as one of Taobao's top ten products of the year, and also became a popular "New Year's shirt" during the 2024 Spring Festival. Many consumers' initial recognition of horse-faced skirts may come from the "horse-faced skirt incident" two years ago, from celebrities carrying goods, or from social media promotion, but no matter what, horse-faced skirts are very popular. , and whether the Hanfu represented by this skirt is about to usher in great wealth is worthy of our attention. 01 The Origin of Chinese Clothing: The Horse-faced Skirt Broken by Accident In this Spring Festival of the Year of the Dragon, you must have seen many people wearing a dignified and gorgeous pleated skirt on the streets and tourist attractions. In this year’s three-piece New Year’s suit of “buying new clothes, getting a manicure, and perming your hair”, horse-faced skirts suddenly emerged and became many people’s “New Year’s shirts” and also became the number one item in many people’s wardrobes. A piece of Hanfu. According to Taobao data, during the Double 11 period in 2023 alone, Taobao sold more than 730,000 horse-faced skirts, which could…

Clothing is a material expression of the culture of the times. As two adjacent dynasties, the Tang and Song dynasties had very different clothing styles. The humanities and arts developed under the political background of "emphasis on literature and suppression of martial arts" had a very important impact on the changes in clothing. The clothing in the Song Dynasty had a very obvious trend of simplicity, pragmatism, elegance and advocating nature. 褙子： It is the most distinctive costume of the Song Dynasty. It is usually worn in the living room. We can see it in Zhifu. It is developed from the previous half-arm and mid-single forms. The trousers are not only suitable for women to wear. With the continuous evolution and development, they have become a kind of clothing that can be worn by both men and women, regardless of high or low, regardless of culture and martial arts, and by both the government and the public. "History of the Song Dynasty·Yu Fu Zhi" says: Huachai Zhaiyi is a formal dress, and the back is for daily wear." Queens and ladies also wear it in informal occasions. Reason for recommendation: comfortable and decent, the most cost-effective item. Skirt: Skirts in…

Hanfu, the full name of "Han nationality traditional clothing", was created during the more than 4,000 years from the accession of the Yellow Emperor to the late Ming Dynasty (the middle of the 17th century AD), centered on Chinese etiquette culture, through the admiration of Zhou rites and the laws of heaven and earth through successive Han dynasties. The ceremonial dress system formed. Hanfu carries China’s outstanding craftsmanship and aesthetics such as dyeing, weaving and embroidery. The history of Hanfu is the history of the development of Han nationality clothing, and its history has a long history. The history of Hanfu can be traced back to ancient times, around 3000 BC. At first, people used woven linen to make clothes. Later, silkworm breeding and silk spinning were invented, and clothes and clothing gradually became complete. In the Huangdi era, crowns appeared and the clothing system gradually took shape. After the Xia and Shang Dynasties, the crown service system was initially established, and gradually became complete during the Western Zhou Dynasty. In the late Zhou Dynasty, due to the rapid changes in politics, economy, ideology and culture, the clothes and customs of the princely states began to be obviously different, and…

The sewing machine is "smoke"! Recently, Caoxian, the "center of the universe", has once again made an appearance because of Hanfu, especially the horse-faced skirt, which has become the top Hanfu trend on social platforms. "Orders are pouring in in 2023, and the goods are sold out immediately." Liu Shenfeng, the person in charge of Caoxian Time Travel Datang Huafu, told China Business News. He said that 2023 will be the fastest growing year since the company was founded, and Hanfu's sales have increased tenfold compared to 2022. Data from the Cao County E-commerce Service Center shows that during this year’s Spring Festival, sales of clothing for the Year of the Dragon, mainly horse-faced skirts, exceeded 300 million yuan. iiMedia Research estimates that the market size is expected to reach 24.18 billion yuan in 2027. From the perspective of practitioners, the popularity of Hanfu in recent years has not only promoted the development of the industry, but also spawned new business formats, such as Hanfu experience hotels and so on. As it develops, Hanfu also faces challenges including rising raw materials, homogeneous competition, and high return rates. Hanfu sales doubled Data from multiple e-commerce platforms show that sales of Hanfu…

Looking back at the fashionable outfits during the Spring Festival, red can still be seen everywhere, but among the styles, there has been a fashionable trend of "horse-faced skirts". Its popularity is inseparable from the new Chinese style wear in recent years. It can exude the elegance and indifferent inner temperament of Asian women and fully demonstrate the confidence and beauty of women. Of course, the "horse face skirt" is not limited to the Spring Festival. We can still wear it when spring begins, and it is definitely a hot commodity in this season. "Horse-faced skirts" are worn by women who are not picky about their age. Children and young people can not only keep up with the trend but also leave a pleasing "dignified and majestic" image in the eyes of their elders. Wearing them by middle-aged and elderly women can highlight their elegance. Classic feel. [First understand the popular history of "horse face skirt" before you can truly integrate it into the current outfit] Horse-faced skirt can also be called horse-faced pleated skirt, which is a type of Hanfu. The skirt has four skirt doors at the front and back, overlapping each other. The front is smooth and…

The "new Chinese style" horse-faced skirt can be regarded as the latest trend. It is the "shirt" worn by celebrities in street photography and shows. It is a hot search as soon as it is worn, and it has become a topic and popularity. It is the most beautiful scenery in spring. The elderly, mushrooms, and children all wear their own horse-faced skirts. It collides with spring; it is also popular on social platforms. Fashion and travel bloggers take horse-faced skirts to check-in all over the world, reproducing the elegance and charm of oriental Chinese clothing; and, wearing horse-faced skirts to check-in and take photos People can see it everywhere, which also proves the popularity of horse-faced skirts from another direction. Picture source Xiaohongshu From being a niche to being popular now, why is the new Chinese style represented by the horse-faced skirt so popular? Today, let’s talk. 01. How popular is the new top horse-faced skirt? Whether a phenomenon or a behavior is really popular can be easily judged from the data on major social media. How popular is the horse-faced skirt, which is said to be the new top trend, on major social media? On Weibo, there are…

The horse-faced skirt is the most popular ancient costume this year. In the first two months of this year, sales of horse-faced skirts in Cao County, Heze, were close to 550 million yuan. On March 26, a reporter saw at a horse-faced skirt manufacturer in Wenzhuang Village, Yandianlou Town, Cao County, that more than a dozen workers were busy making horse-faced skirts in preparation for the upcoming sales peak. April will usher in another sales peak for horse-faced skirts This company, Cao County Jiang Yishan Clothing Co., Ltd., started selling horse-faced skirts in July last year. The person in charge of the company, Zhao Ru, watched as the average daily sales of horse-faced skirts increased from twenty to thirty orders to over 100% within two months. Thousands of orders. In Zhao Ru's view, the surge in sales is not only due to the cost-effectiveness of the product itself, but also to the fact that he provides consumers with a better service experience as much as possible, such as using SF Express to deliver goods to their doorsteps. In the past month, Zhao Ru has just added a new production workshop in Wenzhuang Village, Yandianlou Town. "As long as the demand…

The horse-faced skirt can be called “the first skirt in spring”. Previously, #400 college students returned to Caoxian town to sell horse-faced skirts# became a hot search topic. As one of China's major Hanfu production bases, Cao County in Heze City, Shandong Province, has ushered in a "tremendous wealth" with the popularity of horse-faced skirts this year. According to reports, starting from the year before, as of February this year, the sales of the Year of the Dragon New Year greeting clothes mainly produced in Caoxian County have exceeded 300 million yuan. A Hanfu horse-faced skirt merchant in Cao County said that offline sales increased dozens of times during the Chinese New Year, and a single online live broadcast account could also have an average daily sales of 200,000. After the Spring Festival, the popularity of horse-faced skirts has not diminished, and it has become a fashionable item for many people’s daily shopping and commuting. Picture source: Tu Chong Creative So, how did the horse-face skirt become so popular? Why is the horse-faced skirt “out of the circle” among so many styles of Hanfu? How did Caoxian County catch this "vast wealth"? The particularity of horse-faced skirt First of all,…

Hanfu is the traditional clothing of the Han nation. Also known as attire, clothes, and Chinese clothing. Hanfu is the embodiment of China's "land of clothes", "land of etiquette" and "splendid China". It carries China's outstanding craftsmanship and aesthetics such as dyeing, weaving and embroidery, and inherits more than 30 Chinese intangible cultural heritages and protected Chinese arts and crafts. . As a representative of Chinese civilization, it has various styles and rich connotations. Today I will show you some of the main styles of Hanfu! Ruqun (ru qun) Ruqun is a type of Hanfu. The short jacket worn on the upper body and the skirt worn on the lower body are collectively called the Ruqun. It is a typical "top and lower skirt" clothing system. A short jacket or shirt, called "Ru", usually no longer than the knee, a long tight skirt, a shawl, and half arms. Ruqun appeared in the Warring States Period and rose in the Wei, Jin, Southern and Northern Dynasties. This style shows the elegance and graceful beauty of ancient women. Qu Ju(qu ju) Curved train, this is a style of Hanfu, characterized by "continued gusset hook edge", that is, there is a curved train…

In today's society, Hanfu culture is increasingly prosperous and has become a unique cultural phenomenon and social trend. In various Hanfu activities, Hanfu exhibitions and promotions, a phenomenon that attracts attention is that female participants often account for more than 70%, while male participants are relatively few. This phenomenon has triggered an in-depth discussion of diverse issues such as gender differences and cultural acceptance, aesthetic preferences, and social role positioning. First of all, from the perspective of aesthetics and clothing attributes, Hanfu, with its elegant, gorgeous and soft lines, exactly meets women’s aesthetic needs and expectations for clothing. The design details of Hanfu are complex and exquisite, and the colors are rich and diverse, and each set of Hanfu seems to carry a historical story. This poetic art form has undoubtedly attracted the attention of the female community. In traditional concepts, women's pursuit and expression of beauty are usually more direct and delicate, which also makes them more willing to use Hanfu as a way to express their own aesthetics. Secondly, the revival of Hanfu culture has largely benefited from the communication power of social media, especially on platforms with mostly young female users, such as Douyin, Weibo, Xiaohongshu, etc.,…

In the history of Chinese clothing, the top and lower skirt are the most basic form of Chinese clothing, and there are many styles. Among them, the skirt, shirt skirt, and coat skirt are the favorites of women. They are also the ancient suits that best reflect the feminine charm of women. . The ancient skirts, shirt skirts and coat skirts are colorful and have different styles. They not only change the unavoidable singleness of the matching of deep clothes, but also can correct the body shape and show the elegant posture and unique charm of women. They are A clothing combination that has been universally loved by women throughout the dynasties. 01 The graceful style of undershirts, shirts and coats As tops, jackets, shirts and jackets are slightly different. Generally speaking, jackets are single-layered and jackets are multi-layered or sandwiched. The jacket can be single-layer or multi-layered, but it is usually divided around the waist and divided into layers. There is a "waist gusset" next to it. This small idea makes the woman's waist line more prominent, making it look delicate and restrained, giving it a unique charm. Early undershirts were generally short, only reaching the waist, so they…

Hanfu is mainly composed of clothes, skirts, trousers, robes, and hakama. The development of national costumes to the present day has no distinction between classes and dynasties. ☞Middle coat☜ The general term for Hanfu shirts, also known as "lining", is worn between underwear and outer clothing. Specifically, there are middle shirts, middle trousers, middle skirts, and middle singles, which play the role of body protection, warmth, and plastic surgery. Mainly white, but can also be other plain colors. Middle coat (women) Middle coat (men) ☞Rurt☜ Ruqun is a type of Hanfu that appeared in the Warring States Period and rose in the Wei, Jin, Southern and Northern Dynasties. The short coat worn on the upper body and the skirt tied on the lower body are collectively called the skirt, which is a typical "top and lower skirt" clothing system. The top is called "ru" and is shorter in length, generally no longer than the knee. The lower body is called "skirt". "Ruqun" is actually the collective name of two types of clothing. l Depending on the collar, it is divided into cross-collar underskirts and double-breasted (straight collar) underskirts. l According to the waist height of the skirt, it is divided…

Do you see people wearing "traditional costumes" on the street? Are you curious about the clothes they wear? In fact, Hanfu, as a traditional costume of the Han nationality, has set off a "retro" trend among young people in recent years. Wearing Hanfu on the streets has become a new fashion. The origin of Hanfu has a long history and its shapes vary. Today I will introduce to you the most popular skirt among girls in Hanfu. The underskirt is one of the earliest and most basic clothing forms in the history of Han nationality clothing. It began in the Warring States period with physical evidence, and emerged in the Wei, Jin, Southern and Northern Dynasties, and finally ended in the late Ming and early Qing Dynasties. In the long years of 2,000 years, the skirt has become more abundant in styles and patterns, but it still maintains the most basic shape, that is, the "top and lower skirt" system. The top is called "ru" and is shorter in length, generally no longer than the knee. The lower body is called "skirt". "Ruqun" is actually the collective name of two types of clothing. The poem "Han Yuefu" says "Xianqi is…

Women's clothing and accessories in the Han Dynasty are widely recorded in ancient documents and literary works. "Book of the Later Han·Yu Fu Zhi" elaborates on the content of the hierarchical system of women's clothing in the Han Dynasty. Nie Chongyi's "Three Rites" of the Song Dynasty conducted a textual research on women's clothing based on the Confucian classics "Zhou Rites", "Rituals" and "Book of Rites". The inheritance of previous costumes in the Han Dynasty is reflected in the "Han inherits the Qin system". The clothing system of the Han Dynasty was formally established in the period of Emperor Ming of the Eastern Han Dynasty. "Book of the Later Han·Yu Fu Zhi" contains detailed descriptions of the clothing and accessories worn by aristocratic women on different occasions. Aristocratic women wear a variety of clothing, while ordinary civilians wear relatively single styles of clothing due to economic constraints and official restrictions on clothing colors and materials. Under the rule of Huang-Lao thought in the early Han Dynasty, the binding effect of Confucian etiquette was not very strong. Overall, the society was in a relatively relaxed social environment, and the social status of women was improved. Women have a higher degree of…