It’s hard to imagine that one TV series can ignite multiple industries. In recent days, many female colleagues around me have been watching "Menghualu". They usually skipped naps and just hugged their iPads to catch up on the show. They lamented that Liu Yifei is still young after so many years, while they were intoxicated by the Chinese style of film and television. According to statistics, since the launch of "Menghualu", the cumulative views have exceeded 1.6 billion. More than 400,000 people have rated it on Douban, with the highest score of 8.8. In addition to the wonderful plot, people also once again appreciate the beauty and charm of Chinese traditional culture. Traditional Chinese decoration has also become popular and has entered the field of vision of more people. The daily life and diet of people in the Song Dynasty have also been hotly discussed by netizens. In particular, the variety of "fruits" has aroused strong interest among many netizens. On e-commerce platforms or Douyin live broadcast rooms, sales have experienced a surge, and the label is "Same Style as Menghualu". If paired with antique gift boxes, saucers and bowls, the price is actually close to 1,000 yuan. Of course,…

The wave of national style has intensified in recent years. Hanfu and Chinese-style clothing were originally just the hobbies of some young people, but now they are becoming a major trend and are loved by more and more young people. Just in the past two days, a video of a young lady studying in Canada wearing Hanfu at a graduation ceremony became a hot search topic. Netizens praised one after another: This is cultural confidence! It has to be admitted that with China's economic development, the cultural field has become obviously more confident. More and more excellent traditional cultures are being discovered, and a national "Renaissance" has begun with great vigor. Whether at work, in private, or on the streets, more and more young people are wearing Hanfu and walking with their chests held high and their heads held high. Hanfu has become a cultural trend among young people. On Xiaohongshu, there are 1.24 million notes about Hanfu. According to statistics, the number of young people buying Hanfu in 2021 has exceeded 20 million, and this number is still growing rapidly. Especially recently, the broadcast of "Menghualu" has once again added fuel to the national trend. Currently, "Menghualu" has been…

How popular is Chinese style recently? Since June 2, "Meng Hua Lu" has become popular not only for the looks of Liu Yifei and Chen Xiao, but also for their costumes full of traditional Chinese flavor. New Chinese-style women's clothing has become a hot topic, and young people have begun to consider Chinese style as one of their casual clothing choices. Vipshop data shows that sales of retro-style and Chinese-style clothing are exploding. "Meng Hua Lu" has become a phenomenon-level TV series. The number of views exceeded 1.5 billion in the first 10 days after it was aired. More than 400,000 people rated it on Douban, with the highest score of 8.8. "Meng Hua Lu" became popular for its good looks and fairy spirit. In addition to its wonderful plot , Liu Yifei’s fairy-like dress also allowed young people to fully appreciate the beauty of the East. Under this influence, new Chinese-style clothing quickly broke out of the circle. Chen Yin, who has entered the workplace less than a year after graduating from university, bought herself three Chinese-style dresses while watching dramas. She usually wears professional attire, and regards new Chinese-style clothes as her new favorite, for parties or outings.…

2022 can be said to be a year when the sales of domestic products will explode. Whether it is mobile phones, cars or clothing, a national trend has set off in all major fields. First of all, in terms of clothing, Hanfu, which has always been popular among young people, has once again exploded after the TV series "Menghualu" became popular. On Vipshop, "fairy women's clothing" and "national style" have become hot search terms on the platform. Sales of Chinese style women's clothing increased by 54% in just one month. Among them, the post-90s generation is the absolute main consumer of Chinese-style women's clothing, with sales increasing by 67% year-on-year. In terms of cars, BYD sales continue to hit record highs. In May, BYD's sales set a record of 100,000 units per month, reaching 114,183 units. Among them, the sales volume of the Han series is as high as 24,000 units, far exceeding many foreign car brands. In terms of mobile phones, Xiaomi has become the biggest winner after Huawei. As the replacement cycle of young people has been extended to three years and the sales volume of the mobile phone market has dropped by 40%, Xiaomi achieved sales of…

With the arrival of the national trend, many people have begun to pay attention to and admire clothing with a sense of time and commemorative value, and cheongsam is one of them. When it comes to cheongsam, many people will think of a dignified and delicate lady. Yes, no matter what the cheongsam has been transformed into by modern designers, the most important thing is that it has not been discarded. The Chinese-style cheongsam skirt we are talking about today is a combination of retro and modern. Although many popular elements have been added, the most important "soul" has not been lost. It is still the delicate and elegant appearance in our impression. Goose yellow polka dot cheongsam skirt In 2011, the handmade craftsmanship of cheongsam became one of the third batch of national intangible cultural heritage approved and announced by the State Council. After that, "she" began to enter people's field of vision again. The first time this kind of cheongsam dress appeared on a large scale was at a Chinese-style wedding. Both celebrities and amateurs used "her" as the finale. Although the cheongsam dresses at weddings are all festive red, this cannot stop designers with imagination. After improvements,…

The Chinese New Year is almost here, so there should be more Hanfu on the streets. Seven types of traditional Hanfu women’s clothing, do any of them appeal to you? Quju deep clothes Deep clothes are actually robes. Cut the top and bottom pieces separately and then sew them together. After putting it on, the whole body is covered in it and it is wrapped tightly. Why so much trouble? There is no way, who told us to have no pants before. Pants without a crotch to be precise. The trousers are just two trouser legs, and then tied around the waist with a rope. This cannot be seen by outsiders. The curved train means that the skirt of the clothes becomes longer, goes around the back and then back again, mainly to wrap the body more tightly. Quju became less common after the Eastern Han Dynasty. Skirt There are two pieces of underskirt. The top is called a jacket and the bottom is called a skirt. Generally, the undergarment on the upper body is relatively short, reaching around the waist, while the skirt on the lower body is very long, reaching to the ground. Ruqun is the basic clothing…

In recent years, national fashion is a word that can often be heard in the fashion circle. Now we can also see many fashions with national style elements. Compared with ordinary fashions, they contain Chinese elements, so they will be more in line with China. People's aesthetics are also more popular among the public. Next, let’s take stock of a few exquisite and individual “national style” fashion suits that will turn you into a classic girl in an instant. 1. Improved national style cheongsam Speaking of Chinese style elements, the first thing many people think of is the cheongsam. However, traditional style cheongsam has very strict requirements on the wearer's body shape. Therefore, there are various styles of improved cheongsam. They retain some elements of cheongsam, such as buttons, collars, etc., but their styles are more suitable for most people's figures. The light apricot embroidered cheongsam dress with a small hollow design at the neckline is stable and elegant but also a little sexy. Relatively speaking, the changes to this skirt are more obvious. In addition to the upper body retaining some of the characteristics of the cheongsam, the lower body has been completely changed to the style of an…

I wonder if there are any cuties who like Chinese style elements✨? I really like clothes with Hanfu elements, but this style of clothes is often very attractive. This time I recommend 5 elegant women's clothing with Chinese style elements. It is a style that I like very much. I wonder if there are any little fairies like me? ? I feel like wearing these clothes makes me look really ++++++. Floating World Their clothes tend to be more modern and casual, but they also add Chinese style elements into the small designs, which makes them very design-like. And the shawls are really pretty and very Chinese-style. I love them! ! The new autumn and winter tops are cute, and the student clothes make you look younger! ! Chuan Dai, original Chinese style forest girl This store is very intellectual and student-friendly. Hahaha, there is no contradiction at all. Their clothes are all light-toned and modified in Chinese style. They can be naughty and cute as well as elegant and generous. Like it~~ Oriha Collection The clothes in this store are all modified Hanfu and are looser. They are super good-looking and super everyday! ! I absolutely love this style…

The etiquette of the Shang and Zhou Dynasties began at the age of fifteen; In the Western Han Dynasty, dark clothes were made, with a jacket and a skirt, and fluttering robes in the market; in the Northern and Southern Dynasties, the clothes were close-fitting, with straight collars and narrow sleeves, in the style of Hufu; in the early and middle Tang Dynasty, narrow clothes with small toes and shoes, and silk draped half-arms were popular; in the late Tang Dynasty, it was popular In the Tang Dynasty, people wore loose makeup and loose skirts; in the Song Dynasty, they were more simple and elegant; in the Ming Dynasty, Xia Pei Bijia flourished; in the Qing Dynasty, traditional costumes came to an end, and the Manchu characteristic cheongsam has influenced today... China has gone through dynasties, leaving behind a rich spiritual and material civilization for future generations. The clothing of each dynasty has its own characteristics, and women's clothing has shined in each dynasty with its unique charm. Qin Han Wearing a wide-sleeved coat, a long skirt, and high-top silk sandals, this was a common style of women's clothing in the Qin and Han Dynasties. In the pre-Qin period, people…

In today's fashion world, national fashion is on the rise, and national style clothing has become the new darling of the trend world. Incorporating oriental elements into modern clothing makes the overall style less ostentatious, highlighting not only the unique fashion style, but also a unique retro charm. The national style charm of splash-ink totem Whether it is paintings or clothing, the earliest presentation methods in China were generally calm black and white splashed ink. Nowadays, the application of splashed ink to modern clothing has a unique tone; and the gorgeous totem elements are a metaphorical extension of the ancient totem spirit. Traditional elements break out of the rigid framework of old clothing and are integrated with modern fashionable clothing. While exuding an elegant and natural fairy spirit, it weakens the overly strong sense of ancient style, and the upper and lower body are in harmony with each other.The echoing totem patterns create a refreshing and natural Chinese style. The retro accent of Chinese embroidery Embroidery can be said to be an upgraded version of totem splash ink. Not only can the pattern be expressed more vividly, but the distinctive color distinction can also give it a more three-dimensional and…

With the return of Chinese traditional culture and the enhancement of national self-confidence, national style clothing has become popular and has become one of the representatives of fashion. This article will analyze the rise of national style clothing from two aspects: the fashion trends and reasons for its popularity. 1. The fashion trend of national style clothing 1. Return to tradition With the return of traditional Chinese culture, people have begun to re-understand and pay attention to traditional Chinese culture, and traditional clothing has returned to people's vision. In this context, national style clothing continues to be sought after by people and has become one of the representatives of fashion. 2. Comfortable and natural Compared with Western-style clothing, Chinese-style clothing pays more attention to comfort and naturalness. They often use natural fabrics, such as cotton, linen, silk, etc., to make them more comfortable and natural to wear. At the same time, national style clothing pays attention to the curves and lines of the human body, making people more comfortable and confident in wearing them. 3. Pay attention to cultural connotation National style clothing pays attention to cultural connotation. Their design not only contains elements of traditional culture, but also integrates…

Check out Mao Xiaotong’s new look We have prepared a guide to dressing in Chinese style Just after the Dragon Boat Festival holiday, Mao Xiaotong's CCTV Dragon Boat Festival Gala backless dress became popular. The aqua green Chinese style sleeveless flowing embroidered dress looked like something from an ancient painting. This set of national style dress is jointly created by China International Fashion and NetEase Fashion·Fantasy Westward Journey, and the three-inch Shengjing·Zhang Yan [Tiandu Jingmeng] SS23 China International Fashion Week show release series. China International Fashion Week, as an international fashion platform that has always insisted on leading "Chinese aesthetics" for many years, designers inspire creative inspiration from an international perspective and dream of linking up with fashion trends. In this article, we have prepared a guide to wearing Chinese style, so hurry up and collect it! Three inches of Shengjing Brand introduction Sancun Shengjing was founded by Zhang Yan, "Intangible Cultural Heritage Chinese Style Propagator" and "Trendy Chinese Style Designer of the Year" at the Sina Style Awards. Designers innovate Chinese tailoring methods, use Chinese stories as the core of design, and spread Chinese beauty with trendy attitudes and silhouettes. Celebrity recommendations Chen Yuqi/Liu Yu same style Chen Yuqi…

Wearing a horse-faced skirt to attend the graduation ceremony, wearing Hanfu while walking in the cherry blossom forest, and matching an embroidered mandarin jacket with a white T-shirt—casual with a touch of elegance, has become the daily wear of many young people. The new Chinese style is on the rise, and horse-faced skirts have taken the lead this year and become girls’ New Year uniforms. With embroidery, buttons and brocade, ancient styles and modern styles are seamlessly connected. It seems that not long ago, we were discussing "how to inherit and protect traditional culture." In the blink of an eye, the new Chinese style swept over like a whirlwind, becoming popular all the way out of the circle. From a niche hobby to a mass trend. Why is New Chinese Style so popular? Can this "tremendous traffic" continue? Amid the heat, we also need to think calmly: What is the competitiveness of New Chinese Style’s sustainable development? How can new Chinese style go abroad and become a new highlight of global fashion? Good-looking and practical, enters the public's wardrobe Ingenious thoughts become "patterns", and flowers "decoration" are renovated. On the stage of the 2024 CCTV Spring Festival Gala, the traditional…

China News Network, Shanghai, April 11 (Yang Haiyan) In 2024, "New Chinese style" can be said to be "leading the way" and become popular in the industry. New Chinese style outfits, Song brocade jackets, horse-faced skirts, etc. are frequently searched on various social platforms, " "New Chinese style" has become a traffic password. Unlike other short-lived fashion styles, this "national trend" does not seem to fade away with time, but instead attracts more and more attention. However, as the trend of "New Chinese Style" becomes more and more intense, it seems that "everything can be New Chinese Style", and problems such as errors in form and the proliferation of imitations and fakes have become increasingly prominent. Amid the upsurge of national sentiments and traditional culture, how can Hanfu and "New Chinese Style" develop in tandem? The reporter learned during a recent visit that "new Chinese-style" clothing continues to be popular and is a popular code for dressing. Hanfu, as an important carrier of traditional Chinese culture, is not only a traditional clothing, but also a cultural symbol. It is increasingly recognized and recognized by the public. accept. On the stage of the 2024 CCTV Spring Festival Gala, the traditional Chinese…

The revival of China's excellent traditional culture has brought Hanfu, which carries thousands of years of Chinese culture and aesthetics, out of the circle. Chinese aesthetics have continued to return and extend from the simple splicing of traditional symbolic elements to the core of Chinese aesthetics and traditional culture. Nowadays, more and more ladies are wearing Hanfu. Traditional Chinese clothing elements such as underskirts, horse-faced skirts, cloud-shouldered jackets, cranes, patterns, and embroidery are like an encounter spanning thousands of years and have become an indispensable bright color at the International Fashion Week. Today, from streets to immersive scenic spots, from daily life to top fashion circles, traditional Chinese clothing elements are everywhere. Hanfu's "going out of the circle" has become a high-profile cultural phenomenon. So, how should people of different skin colors choose suitable Hanfu? 1. Girls with dark skin should try to avoid dark colors that make them appear darker. Black, bright red, dark blue, and dark purple are disaster scenes Recommended colors & shapes: 1. Light blue 2. Taro powder 3. Crotch made from the Song Dynasty 4. Dark and light combinations made from the Tang Dynasty 2. Girls with yellow skin should try to avoid dark and…

During the Qingming Festival that just passed, among the people going out for an outing, young people wearing Hanfu could always be seen, becoming a scene in the spring. At the beginning of the New Year in 2024, the horse-faced skirt, as the "Year of the Dragon jersey", put Hanfu in Caoxian County, Shandong Province on the hot search list. In recent years, Cao County, located in southwest Shandong, has vigorously developed the Hanfu industry and has now formed a complete industrial chain. Sales account for half of the national Hanfu market. In 2023, Hanfu sales reached 7.215 billion yuan. Why can Cao County, which has "mediocre" resource endowments, become so popular with its Hanfu? The old path of the Yellow River is blowing the "Hanfu style" Cao County has a total population of 1.75 million, making it the most populous county in Shandong. For a long time, Cao County, which is located on the old course of the Yellow River, has been labeled as an "economic lowland", "poor county" and "major labor export county". It is popular in the local area to describe Caoxian County as "three excesses" - there are many bachelors, many elderly people, and many left-behind…

▲ The wind reveals colorful clothes. Photo courtesy/Chengdu Linxi Photography -Fengwujunyu- "Qingpingle" is finished Will the back wave of Hanfu come? In the chants of "Emperors and gods, make pilgrimages at all times", the first screen-dominating hit drama "Qing Ping Le" in the Gengzi Year came to an end. This song "Ode to the Holy Virtues of Qingli" is indeed the setting sun of Song Renzong, Empress Cao, and Huirou. It is also a literary paradise for talented people and beauties, and white-clothed ministers. It is also a prosperous and prosperous age for peddlers and peddlers. . ▲ Stills from the TV series "Qing Ping Le". Picture/Network Although "Qing Ping Le" has reached its final chapter, the storm brought by this butterfly has just begun. At noon on May 11, 2020, a certain merchant launched a new series of Hanfu "Spring Here" made in the Song Dynasty. It sold 450,000+ orders on that day alone, and it has reached 600,000+ in two weeks, setting a record in the history of Hanfu merchants. It announced in a high-profile manner that Hanfu "big The advent of the "Song Fengya" era. ▲ Different styles of "Fengya Song" Hanfu. Photo courtesy/Chengdu Linxi Photography Of…

△Picture source: Luoyang Cultural Tourism Charity Gallery, photographed by Zhang Ran # Always come to Luoyang to wear Hanfu Since this year, Luoyang Hanfu has become popular and has become one of the most popular "Hanfu check-in cities" in the country. It is unforgettable that the flower viewing launch ceremony invited guests and friends from all over the world with a "hand-crossing ceremony" for thousands of people, the special online promotion program "Run to Luoyang for Love in April" swept the entire network, and the "Peony Fantasy City Night" party performed an audio-visual feast. "Hanfu fever" swept the streets and alleys, and the city's script killings set off a "travel" trend... Luoyang firmly grasped the "traffic code", continued to enrich the business formats, and used a series of new trends, new gameplay, and new scenes to turn "traffic" Change "reserve quantity" to make cities more outstanding in the industry. ✨ There are many types of Hanfu, each with its own characteristics Today Luoluo takes everyone Learn about Hanfu matching! Remember to collect it~ △Picture source: Luoyang City in Sui and Tang Dynasties 01 Curved and straight trains The emergence of curved trains may be related to the fact that the…

In recent times, horse-faced skirts have become particularly popular and have become the focus of everyone's attention. At the same time, more people will focus on Cao County again. It is not difficult to find that whether it is "Cao County 666", New Year's greetings clothes, or horse-faced skirts, Caoxian County has been receiving widespread attention over the years. So, after the popularity of horse-faced skirts during the Spring Festival, how did Caoxian County seize the wave of horse-faced skirts and continuously innovate to keep its popularity and enter the homes of ordinary people with a high cost-effective advantage? The main reason why horse-faced skirt fabrics are in short supply "The batch of horse-faced skirts currently being produced are made with colorful craftsmanship. They look silver when viewed up close and green when viewed from a distance. They are even more colorful under the sun. The main selling point is that they change color. Although workers have been working overtime recently, The finished horse-faced skirts are still not enough to sell." Yesterday, in the production workshop of the Tang Dynasty Hanfu production base, store manager Jiang Lefang introduced to reporters the current hot sales of horse-faced skirts. Behind him was…

In Guangzhou Sunac Paradise, tourists wearing Hanfu take photos with models What once again brought Hanfu "out of the circle" was the horse-faced skirt, known as the "New Year's jersey", which triggered a new round of traditional clothing craze. In this national trend, the industrial chain of the Pearl River Delta has played an important supporting role. More people are falling in love with Hanfu On Yunpu 4th Road in Huangpu District, Guangzhou, during morning and evening commutes, you can often see a figure wearing Hanfu and carrying a briefcase. She is Xia Siqi, a Hanfu enthusiast. Half an hour before going out, Xia Siqi first tied up her hair with a hairpin, selected the best one today from more than a dozen tops from different dynasties and styles such as Tang, Song, Ming, etc., put it on the most matching horse-faced skirt, and finally put it on Walking on the clouds or walking on the head. She said that the slowest thing was doing her hair, and the fastest was choosing horse-face skirts. As long as the patterns and patterns are good-looking, she can wear them with a sense of sophistication. She only bought 5 horse-face skirts, which is…