"Mo Chun, spring clothes are ready, five or six crowns, six or seven boys, bathing in Yi, dancing in the wind, chanting and returning." In the heart of Confucius' disciple Zeng Dian, the interest in life is this spring day Outing pictures. More than two thousand years later, people's enthusiasm for life remains the same as the ancients. In today's spring, putting on seasonal clothes, hanging out with friends, and going out are still the best ways for many young people to welcome the wonderful spring. In the pictures of spring outings in various places, Hanfu is particularly eye-catching: they are mostly designed based on the costumes of various ancient Chinese dynasties, showing a strong traditional charm; they have various shapes and styles, showing the splendidness of our country's traditional costume culture . More and more people are familiar with Hanfu, and more and more people are falling in love with wearing Hanfu. Why does Hanfu frequently go “out of the circle”? In the spring, reporters took questions to Hanfu enthusiasts, communicators and researchers, and explored with them the cultural stories behind the "Hanfu craze". A child wearing Hanfu plays in the Tang Furong Garden in Xi'an, Shaanxi Province. Published…

“After visiting the scenic spots, I saw 50 to 60 ladies wearing horse-faced skirts!” Zhang Nan, a tourist from Zhengzhou, sighed after returning from Kaifeng’s Qingming Festival Shanghe Garden: “But horse-faced skirts are indeed related to this kind of history and culture. The breathtaking attractions go well together." Since this year, the horse-faced skirt has become the “first skirt in spring”. Many young people not only wear it when shopping and visiting the garden, but even wear it at work. The "Hanfu craze" represented by horse-faced skirts has not only driven an upsurge in traditional cultural consumption, but also fueled people's enthusiasm for cultural and tourism activities. So, with so many styles of new Chinese clothing, why is it that only horse-faced skirts are “out of the circle”? What are the cultural codes behind this skirt becoming a hit? Horse-faced skirt becomes “the first skirt in spring” "Wearing a horse-faced skirt will make you feel good, just like the protagonist of an idol drama that has come into reality." Since the beginning of spring, Hairong often wears a black horse-faced skirt embroidered with silver patterns when going to work. She said that her "new Spring Festival outfit" allowed her to…

This Chinese New Year holiday, horse-faced skirts with unique Chinese characteristics are selling out. According to media reports, Caoxian County, Shandong Province is one of the production and sales bases of Hanfu in my country, with annual sales of Hanfu exceeding 7 billion yuan. This year, the sales of Year of the Dragon New Year clothes, mainly horse-faced skirts, in Caoxian County have exceeded 300 million yuan. Horse-faced skirt is a kind of traditional Chinese clothing. It has unique design, smooth lines, beautiful shape, and various styles. It is suitable for people of different occasions and age groups. Horse-faced skirts can be grand or everyday. Because of its versatility and strong traditional cultural charm, it is welcomed by consumers. Many people choose to wear horse-faced skirts to confidently and calmly express their love for traditional culture during festivals. This year, more and more people are choosing Chinese-style clothing as their New Year’s clothing option. The bright "Chinese red" and eye-catching "dragon elements" on the clothes fill the atmosphere of the Lunar Year of the Dragon. Whether in popular scenic spots or on the streets of temple fairs and lantern festivals, people can see young people wearing horse-faced skirts taking photos…

During this year’s Spring Festival, social media platforms were dominated by photos of tourists wearing horse-faced skirts. The Forbidden City and Temple of Heaven in Beijing, Yingtianmen in Luoyang and Riverside Garden during the Qingming Festival in Kaifeng, the compatibility between the horse-faced skirt and the red-walled antique style is exciting, and makes people marvel at the beauty of Chinese clothing. During the Spring Festival of the Year of the Dragon, horse-faced skirts have unexpectedly but unexpectedly become a hit item. Many consumers have purchased horse-faced skirts as their New Year’s “shirts,” and even more people have chosen horse-faced skirts as their first Hanfu item. Face skirt. Big data shows that during the "Double Eleven" period in 2023, Taobao sold more than 730,000 horse-faced skirts. Horse-faced skirts have become the most popular item in the Hanfu category. The reporter searched on various e-commerce platforms and found that the sales of some hot-selling styles of horse-faced skirts exceeded one million yuan. According to reports, in Cao County alone, the sales of Year of the Dragon New Year greeting clothes, mainly horse-face skirts, in 2023 have exceeded 300 million yuan. Reverse achievement of Hanfu track From the perspective of historical evolution, the…

This year, the manufacturers of horse-faced skirts in Caoxian County, Shandong Province were too busy during the Spring Festival holiday. "Customers called me on New Year's Eve." Meng Xiaoxia, chief designer of Caoxian Chenfei Clothing Co., Ltd., once again felt the "top status" of horse-faced skirts. At the urging of customers, the company's offline Hanfu showroom opened early on the first day of the new year. "On the sixth day of the Lunar New Year, many customers really couldn't wait, so we sent our employees to work early with three times the salary." She said that the entire exhibition hall was full as soon as she got to work, and customers even took away the horse-faced skirts worn by the child models last winter. . Even before the Spring Festival, almost all of the company's products were sold out and there was no overstock. Currently, the factory is working overtime every day to produce. Not only Meng Xiaoxia's company, but the entire Cao County experienced a wave of horse-face skirt craze around the Spring Festival. According to data from the Cao County E-commerce Service Center, so far, sales of Cao County’s Year of the Dragon New Year greeting clothes, mainly…

No one can tell who started this trend first. But in Caoxian County, there is a "myth" widely circulated among Hanfu merchants: last year, in a live broadcast room in Caoxian County, the sales of horse-faced skirts reached hundreds of thousands of yuan a day. Horse-faced skirts have become a hot money-making opportunity in Caoxian County, and Caoxian County has become the focus again because of horse-faced skirts. In 2021, this county in southwestern Shandong was nicknamed the "center of the universe" on the Internet because of a netizen's "Shouting Mai". The traffic has passed, but Caoxian County is not as "short-lived" as imagined. In the past few years, Sun Xiangyu, a post-95 Hanfu merchant in Caoxian County, has worked in logistics, tried e-commerce, and sold costumes. He has witnessed the return of the national trend blowing to the land of Caoxian through the Internet and constantly reshaping it. With this county. His experience is the epitome of many Caoxian people. In Sun Xiangyu's view, behind Caoxian County's renewed popularity lies the vitality of this county, which will change at the right time and always follow the direction of the market. "There are no limits, opportunities come, let's see who…

The temperature is rising, and it’s the annual beauty season again. With full joy, welcome the beautiful days. Looking at the green branches, blowing the gentle spring breeze, enjoying the warm sunshine, the small beauty of life is nothing more than this. The beautiful and warm spring is the perfect time to dress yourself up delicately and elegantly. If you still don’t know what to wear this spring, you might as well use the “horse face skirt” to start a new Chinese-style romance. It is not only elegant and slim but also noble, and the rate of turning heads when walking on the street is very high. Let’s take a look! Everyone is rushing to wear Duma face skirt. What is the magic power of it? 1. Four skirt door design, showing classical craftsmanship Modern skirts are designed to be simple and chic, but the workmanship is certainly not as heavy as classical craftsmanship. A "real material" horse-face skirt will inevitably choose the design of four skirt doors, and use two-by-two overlap to form a unique "horse-face" structure, which is also the origin of the horse-face skirt. The unique four-skirt door design of the horse-faced skirt shows classical craftsmanship in…

The sewing machine is "smoke"! Recently, Caoxian, the "center of the universe", has once again made an appearance because of Hanfu, especially the horse-faced skirt, which has become the top Hanfu trend on social platforms. "Orders are pouring in in 2023, and the goods are sold out immediately." Liu Shenfeng, the person in charge of Caoxian Time Travel Datang Huafu, told China Business News. He said that 2023 will be the fastest growing year since the company was founded, and Hanfu's sales have increased tenfold compared to 2022. Data from the Cao County E-commerce Service Center shows that during this year’s Spring Festival, sales of clothing for the Year of the Dragon, mainly horse-faced skirts, exceeded 300 million yuan. iiMedia Research estimates that the market size is expected to reach 24.18 billion yuan in 2027. From the perspective of practitioners, the popularity of Hanfu in recent years has not only promoted the development of the industry, but also spawned new business formats, such as Hanfu experience hotels and so on. As it develops, Hanfu also faces challenges including rising raw materials, homogeneous competition, and high return rates. Hanfu sales doubled Data from multiple e-commerce platforms show that sales of Hanfu…

Looking back at the fashionable outfits during the Spring Festival, red can still be seen everywhere, but among the styles, there has been a fashionable trend of "horse-faced skirts". Its popularity is inseparable from the new Chinese style wear in recent years. It can exude the elegance and indifferent inner temperament of Asian women and fully demonstrate the confidence and beauty of women. Of course, the "horse face skirt" is not limited to the Spring Festival. We can still wear it when spring begins, and it is definitely a hot commodity in this season. "Horse-faced skirts" are worn by women who are not picky about their age. Children and young people can not only keep up with the trend but also leave a pleasing "dignified and majestic" image in the eyes of their elders. Wearing them by middle-aged and elderly women can highlight their elegance. Classic feel. [First understand the popular history of "horse face skirt" before you can truly integrate it into the current outfit] Horse-faced skirt can also be called horse-faced pleated skirt, which is a type of Hanfu. The skirt has four skirt doors at the front and back, overlapping each other. The front is smooth and…

Hanfu is mainly composed of clothes, skirts, trousers, robes, and hakama. The development of national costumes to the present day has no distinction between classes and dynasties. ☞Middle coat☜ The general term for Hanfu shirts, also known as "lining", is worn between underwear and outer clothing. Specifically, there are middle shirts, middle trousers, middle skirts, and middle singles, which play the role of body protection, warmth, and plastic surgery. Mainly white, but can also be other plain colors. Middle coat (women) Middle coat (men) ☞Rurt☜ Ruqun is a type of Hanfu that appeared in the Warring States Period and rose in the Wei, Jin, Southern and Northern Dynasties. The short coat worn on the upper body and the skirt tied on the lower body are collectively called the skirt, which is a typical "top and lower skirt" clothing system. The top is called "ru" and is shorter in length, generally no longer than the knee. The lower body is called "skirt". "Ruqun" is actually the collective name of two types of clothing. l Depending on the collar, it is divided into cross-collar underskirts and double-breasted (straight collar) underskirts. l According to the waist height of the skirt, it is divided…

Nowadays, there are more and more styles of Hanfu sold on Taobao, and everyone must be confused when choosing Hanfu. Each type of Hanfu has its own style, and different Hanfu can produce different effects when worn on the body. Take the more common underskirts as an example. Although there is only one word difference between chest-length underskirts and waist-high underskirts, the styles they present are also different. So, when people usually wear underskirts, do they prefer lively and cute chest-length underskirts, or fresh and elegant waist-length underskirts? 1. Chest-length underskirt The characteristic of the chest-length underskirt is that the laces of the lower skirt are tied above the chest, and the upper skirt is tied inside the skirt. This kind of clothing is very consistent with the principle of "short at the top and long at the bottom" when wearing regular clothes, and it can visually make your legs look very slender. Therefore, whether you are tall or short, it is very suitable to wear a chest-length underskirt. Because when you wear a chest-high underskirt, you feel like your legs are all below your breasts, and your body proportions are straightened out! Small girls will look cuter when they…

Nowadays, with the continuous development of Hanfu culture, everyone will definitely wear some beautiful Hanfu! When choosing the style of Hanfu, what kind of Hanfu will you choose? Is it a dignified and elegant Ming Dynasty jacket skirt, or an elegant Tang Dynasty skirt? I believe that when everyone wears Hanfu, they usually choose Tang-made skirts! Among the major forms of underskirts, there is another form such as underskirts with a flat collar and half arms. When you first enter the Hanfu scene, you may think that such clothes are not Hanfu, but such clothes are indeed Hanfu! So, today let’s take a look at the characteristics of the flat collar half-arm skirt! Tan collar, also known as U collar, is a short coat and one of the half-arms of Hanfu. When it comes to Tan Ling Half Arm, everyone will probably think of the Tang Dynasty. In fact, in the Wei and Jin Dynasties, there were also costumes like half-arms! However, with the subsequent development, the tan collar became a characteristic costume of the Tang Dynasty, and it was very popular among the court and the common people. From some Dunhuang murals, we can also see many portraits of…

Hi, everyone, the editor is here to do something again. In the last issue, the editor introduced some styles of Hanfu to you, but how can I explain the culture of Greater China clearly in a few words? The same goes for Hanfu. So, following the introduction of Hanfu styles in the previous issue, here comes again. In the last issue, the editor made the mistake of not being able to tell the difference between mountain shadows. In this issue, the editor corrected the mistake. Thank you everyone for your reminder. ​ ​ 8. Double-breasted waist-length underskirt: The collars of double-breasted skirts are opposite to each other on the chest and do not cross. Wear a tube top or top underneath. Chinese Confucianism emphasizes impartiality and peace. The double-breasted skirt expresses a kind of symmetrical beauty, reflecting the elegance and agility of Chinese women. Suitable for everyday casual wear. 9. Drag: One of the men's clothing in the Ming Dynasty, it was worn daily by emperors, princes and civil and military officials. The shape is cross collar and right lapel. The back is a whole piece, and the front is divided into upper and lower parts. Make horse pleats below…

I believe everyone knows that the culture of Hanfu is very profound. At the same time, there are naturally quite a lot of styles of Hanfu. In the previous article, I have already told you some issues related to Hanfu styles. However, as for the introduction of Hanfu styles, we still need to give examples to explain it so that everyone can understand it better. So, today I will give you some examples to introduce some Hanfu styles! After reading these examples, everyone will definitely be able to understand Hanfu! However, there are many styles of Hanfu, mainly including dark clothes, outer clothes, skirts, round-neck robes, etc. Now, let’s introduce the three common styles of Hanfu skirts. 1. Waist-length underskirt The first is the waist-length skirt. I believe this is also a Hanfu style that everyone prefers. When worn, the waist-length skirt is probably more everyday. Just like its name, the upper skirt and lower skirt of the waist-length skirt are separated at the waist, which plays a great role in showing the length of the legs! In other words, a waist-length underskirt can stretch the body proportions and make you appear taller from a distance. Moreover, waist-length underskirts are…

WHAT IS RUQUN What is a ruqun? Ruqun is a traditional costume of the Han people in ancient China. It is a typical "top and lower skirt" clothing system. "Ruqun" is the collective name for two types of clothing. The top is called "ru", which is shorter and generally no longer than the knee; the lower body is called "skirt". The top is short and the skirt is long, which reflects the requirements of the golden ratio and has rich aesthetic connotation. Category: Based on the height of the skirt waist: Divided into waist-length underskirts (tied around the waist) High-waisted skirt (tied under the bust) Chest-length underskirt (tied to the chest) In the style of collar: It is divided into cross-neck skirt and straight-neck skirt. Press whether to clip: Divide underskirts into single undercoats and compound undercoats A single jacket is closer to a shirt, while a combined jacket is closer to a coat. The following are recommended 1 popular high-quality underskirts (Only represents the editor’s personal opinion) Qiao from the Far Mountains——Ta Ge Xing After summer comes, want to release the shackles on your neck? Then Tanling is the best choice. The four-piece set with a half-collar half-collar and…

[Quju] is a style of Hanfu. In ancient times, there were twelve pieces of deep clothing, all with the broad head at the bottom and the narrow head at the top, commonly known as gussets. The ones that follow the gussets and hook the sides are called "curved gussets". Quju [Quju deep clothing] is a kind of Hanfu deep clothing, which was a common dress in the Qin and Han Dynasties. Shenyi can be divided into straight and curved trains according to whether the train is wrapped around the skirt or not. The skirt of the deep-curved garment is extended at the back, and the lengthened skirt forms a triangle, which passes through the back and then wraps around the front. A large belt is then tied around the waist to cover the ends of the triangular pleat. Dark clothes with curved trains were more popular from the pre-Qin to Han dynasties when the hakama was not invented. Can be worn by both men and women. Quju has been retained as women's clothing for a relatively long time. From the end of the Eastern Han Dynasty to the Wei and Jin Dynasties, women's deep attire declined, the rut skirt began…

Wang Hongmei, a post-90s girl, only wears Hanfu made by herself on weekdays. Her ideal is to make Hanfu a daily attire. "Hanfu didn't become popular in an instant, but those people wearing sheets grew up," some enthusiasts said when asked why they like to wear Hanfu. Tmall's "2018 Hanfu Consumer Report" shows that the number of people buying Hanfu in 2018 increased by 92% compared with the previous year. Hanfu, the collective name for the traditional clothing of the Han nationality, continued to develop and improve until the late Ming and early Qing dynasties. And now, it occupies an unexpected position in the lives of young people. Hanfu has become a new trend? Lou Ying, a 26-year-old education and scientific research practitioner, has only been involved in the Hanfu industry for more than a year, but her daily wear has been completely occupied by Hanfu. You can hardly see her wearing the "three-dimensional" ordinary people on weekdays. Clothes that will be worn. Opening her closet, she found it was full of all kinds of Hanfu. She felt that Jin Gui's Hanfu would be neatly folded and re-wrapped in the bag after cleaning. Now, Lou Ying has purchased more than…

Is Hanfu really that expensive? Whenever a new kid comes out and asks Coco this question, Coco's answer is of course: No! With the development of Hanfu, some large-scale factories have been established, and the cost of Hanfu has gradually become very low. Moreover, many merchants actually inflate their prices from the beginning, and the prices of some clothes are actually not that high at all. For example, the cost of a piece of clothing often includes: embroidery, fabric and labor costs. No matter how high the labor cost is, it will not be ridiculously high. Unless it is privately customized, it is not made by a machine assembly line. Of course, high-priced ones also have high-priced finesse, and low-priced ones also have low-priced benefits. The second is embroidery and fabrics. Unless it is hand-push embroidery made of silk or imitation Suzhou embroidery, it generally cannot reach such a high price. Therefore, Baicai Hanfu is trustworthy! Next, Keke will also show you some very cost-effective Hanfu. Some of them are newbies, and some are very famous in the industry. Come and see if there is any you like. one. Six Immortals Bookstore - Laurel Rabbit This year's round-necked jackets are…

Different dynasties have different historical backgrounds, so the shapes and characteristics of clothes are also different. For example, in the Tang Dynasty, especially during the prosperous Tang Dynasty, because the national power was very strong and people's lives were relatively affluent, their dressing styles were also more open, which made them very popular. Gorgeous bust-length shirt and skirt. The Song Dynasty advocated the preservation of natural principles and the elimination of human desires, so there were more restrictions on dressing. Therefore, relatively simple Hanfu made in the Song Dynasty appeared. Because of the different dynasties and shapes, the effects of these Hanfu are also different. , some are grand, some are elegant, so which one of the different shapes of Hanfu do you prefer? 1. Jin-made Hanfu The biggest difference between Jin Hanfu and other types of Hanfu is that the upper garment of Jin Hanfu has a waistband at the hem. This waistband is a piece of spliced ​​fabric at the hem, while ordinary Hanfu upper garment has no waistband. Yin. Moreover, the sleeves of most Jin-style Hanfu are wider than the sleeves of ordinary straight-sleeved Hanfu. Wearing it can give people a more elegant feeling of immortal style,…

The term "Hanfu" was first seen in the "Book of Han": "Later, when people came to pay homage, they enjoyed the Han clothing system." In ancient times, the traditional clothing of the Hu people was called "Hu clothing", while the traditional clothing of the Han people was called "Han clothing". Later, with the continuous development of the historical process, "Hanfu" was gradually regarded as a unique cultural symbol of the Han people. It is not only a traditional costume in ancient my country, but compared with the history of Japanese kimono, Hanfu has a longer history and can better highlight the style of China as a land of etiquette. Of course, they are both Hanfu, but there are still big differences between different dynasties. Today, Coco will take everyone to experience the charm of Hanfu in different dynasties. 1. A brief introduction to the historical development of Hanfu According to historical inferences, Hanfu should have first appeared in the Yin and Shang Dynasties. After the Yin and Shang Dynasties, the crown clothing system was initially established, and during the Western Zhou Dynasty, the clothing system gradually took shape. In the late Zhou Dynasty, due to the rapid political and economic…