The combination of traditional elements and modern clothing attracts people who love national fashion to "plant grass", and the market prospects are broad New Chinese-style clothing is popular and "out of the circle", and companies are seizing development opportunities　Reading TipsIn recent years, new Chinese-style clothing that focuses on the integration of modern aesthetics and traditional cultural elements has become popular, attracting people who love the national trend to "plant grass" and driving a new trend in cultural tourism. Relevant companies have entered the market one after another. Experts said that to seize the development opportunities of new Chinese-style clothing, we must adhere to the essence as the middle and the form as the new, maintain a deep link between classics and modernity, and win a larger market. Wearing a horse-faced skirt to attend the graduation ceremony, walking in a Hanfu in the cherry blossom forest, and embroidered mandarin jacket showing a touch of nobility... In recent years, new Chinese-style clothing has become popular. Stand collars, square plackets, buttons, embroidery, brocade, various traditional Chinese elements have entered daily life, and are combined with modern clothing such as shirts, suits, one-step skirts, etc., attracting people who love national fashion to "plant grass".…

In order to carry forward the excellent traditional Chinese culture, enrich students’ spiritual and cultural life, inherit the essence of Chinese studies, and strive to become elegant young people. On Children's Day, the members of the 2022 Class 2 Squadron of the private Jinan Qilu School organized a special planning activity "Don't let the youth have a good time". The members wore Hanfu and visited the Confucian Temple. This is not only a tribute to traditional culture, but also a baptism of the soul. Qilu Wenheng Haidai WenshuAt the beginning of the study, the team members learned about the history of the Confucian Temple under the guidance of the instructor. There are three levels of Confucian temples, the highest level is called Guozijian, the prefecture level is called Fuxue Confucian Temple, and the county and township level is called County Confucian Temple. Historically, the Shandong Provincial Examination was held here, and those who rushed to take the exam had to worship Confucius and read out the exam rules before rushing to Gongyuan to take the exam. According to statistics, there are more than 14,000 Juren and more than 4,000 Jinshi who came out of here. Because of its special cultural…

“I want to give it culture, not the culture of the brand, but more of the five thousand years of Chinese culture carried by the brand culture.” For every two pieces of Hanfu sold nationwide, one comes from here. There are 2,473 Hanfu companies, 14,416 online stores, and nearly 100,000 employees. Last year, the sales of Hanfu here were 7.215 billion yuan. The online sales of Hanfu here from January to April this year were 2.47 billion yuan, of which horse-faced skirts accounted for 1.073 billion yuan. ......Here is Cao County, an "ordinary" county town located in Heze City, Shandong Province . If you walk empty-handed on the fabric accessories street in Daji Town, Cao County, a complete Hanfu can be made within 5 kilometers. This Hanfu can get on the highway in 10 minutes and the airport in 40 minutes. Caoxian Hanfu has low production costs, large output, diverse styles, and cluster development. Therefore, some people say that Caoxian is the source of young people’s first Hanfu. Others say that Caoxian is the place where every Chinese can afford and wear Hanfu. . Thousands of years of civilization, the rise of China, the craze for traditional culture, cultural self-confidence,…

Beijing Xinhua Bookstore will launch a series of cultural reading activities with the theme of "Bookish Childhood Building Dreams on Children's Day" from May 31 to June 2, 2024, bringing together children's theme book areas, bookish children's gifts, Hanfu experience, book sharing, A variety of activities such as Chinese traditional Chinese reading, stamp collection, and cultural fairs provide children with a feast of holiday reading culture. In order to allow young readers to buy more favorite book gifts and get different holiday surprises during the holidays, Beijing Xinhua Bookstore organizes 13 Xinhua Bookstores including Yongan Road Store, Xisi Store, Guanzhuang Store, and Kexing Road Store The key event stores will simultaneously set up a book exhibition with the theme of "Bookish Childhood Building Dreams on Children's Day", and select children's literature, popular science, children's and other high-quality books and cultural and creative products to build the best purchasing platform for children. At the same time, we have also launched a series of promotional activities with the theme of "Books Accompanied by Gifts for Children". During the event, if you spend more than 99 yuan in the store, you will receive small cultural and creative gifts selected by the bookstore, so…

Made by hand using waste cartons, the "convex city outline" and "central axis" of Beijing's old city were moved into the small playground of the kindergarten. On the eve of Children's Day, Chaoyang District Happy Angel Kindergarten ushered in the "Hanfu Day" that is customary every semester. This day's "Hanfu Day" is based on the theme of Beijing's Central Axis. The cute children put on Hanfu and walked on the "Central Axis" Play games, listen to interesting explanations by scholars of literature and history, and learn about city gates, morning bells and evening drums, etc. Since last year, Happy Angel Kindergarten has established traditional culture as its characteristic. Traditional cultural symbols such as Sanxingdui and Hanfu culture are scattered throughout the kindergarten. It has received praise both inside and outside the school, including foreign children and parents. On the playground, yogurt boxes are built in the shape of a city wall, forming the "convex city outline" of Beijing's old city. Small colorful signs mark the Chaoyang Gate, Chongwen Gate, Dongzhimen and other old city gates. In the city, the "buildings" on the central axis such as the Temple of Heaven, the Forbidden City, and the Wanning Bridge are arranged in…

Wearing a wide-sleeved long skirt to visit popular attractions, you can go shopping, go to work, or go to school... The antique Hanfu has become the new favorite of Chinese people in recent years. Traditional clothing embodies the public’s recognition of traditional Chinese culture and aesthetics. The scene of Chinese people wearing Hanfu has gradually changed from traditional travel photos and specific dates to daily shopping and commuting. The popularity of Hanfu continues to rise and industry standards are gradually taking shapeIn recent years, with the increase in the influence of Chinese traditional culture and cultural festivals such as China’s Chinese Costume Day , cultural tourism activities are becoming more and more popular, and the popularity of Hanfu continues to rise. In particular, the incident involving an international brand allegedly plagiarizing horse-faced skirts further promoted the popularity and recognition of Hanfu culture. The "2024 Hanfu Trend White Paper" released by JD Apparel shows that the Hanfu market size will reach 13.7 billion yuan in 2023 and is expected to grow to 33.4 billion yuan by 2028. The current consumer market size of the Hanfu industry is rapidly increasing, and the supply of brands and products is rapidly replenished and enriched.…

Wearing a wide-sleeved long skirt to visit popular attractions, you can go shopping, go to work, or go to school... The antique Hanfu has become the new favorite of Chinese people in recent years. Traditional clothing embodies the public’s recognition of traditional Chinese culture and aesthetics. The scene of Chinese people wearing Hanfu has gradually changed from traditional travel photos and specific dates to daily shopping and commuting. The popularity of Hanfu continues to rise and industry standards are gradually taking shapeIn recent years, with the increasing influence of Chinese traditional culture and the increasing popularity of cultural festivals and cultural tourism activities such as China’s Chinese Costume Day , the popularity of Hanfu continues to rise. In particular, the incident involving an international brand allegedly plagiarizing horse-faced skirts further promoted the popularity and recognition of Hanfu culture. The "2024 Hanfu Trend White Paper" released by JD Apparel shows that the Hanfu market size will reach 13.7 billion yuan in 2023 and is expected to grow to 33.4 billion yuan by 2028. The current consumer market size of the Hanfu industry is rapidly increasing, and the supply of brands and products is rapidly replenished and enriched. Among them, the Ming…

As times change, people seem to have formed a set of conventional standards for men's dress code -It should not be too showy, and neat trousers are standard. But in fact, during the Louis XIV period, the dressing system of the royal men was different - they would wear wigs, earrings, and lace costumes, and their sophistication was no less than that of women. In this widely circulated portrait, you can also see Louis XIV wearing high heels. He is even regarded by many as the inventor of high heels because of this portrait. After entering modern times, the Peacock Revolution launched in the 1960s became a watershed in changing men's clothing. During this period, in addition to dark suits, men also have many bright and gorgeous choices. In this revolution of "liberating men's clothing", rock stars have the most profound influence. From the Beatles to David Bowie, when these important singers put on wide collars and wide-leg pants, and when they "armed" themselves with various colors, In other words, it is breaking the traditional boring dress code. David Bowie is a representative among representatives. On the cover of his album "The Man Who Sold The World", David wore a…

China News Service, Guangdong News, May 20th. On the afternoon of May 20th, the opening ceremony of the 20th Shenzhen Cultural Expo Cultural Chaoshan Expo Park Branch was held. A signing ceremony for major projects was held, and Shenzhen Kaige Culture Technology Co., Ltd. signed a letter of intent for Shangyi's original settlement project, and signed a letter of intent for the Canyi Embroidery Gallery project with Canyi Embroidery (Shenzhen) Art Co., Ltd. The reporter learned that the cooperation amount for Shangyi’s original settlement project is 98 million yuan. The project connects art and the market, and plans to build an art exhibition and sales center, arts and crafts factory, painting studio, photography studio, performing arts, digital entertainment and other work chains. The Silkworm Wing Embroidery Gallery project plans to build a silkworm wing embroidery cultural and creative industry, an intangible cultural heritage studio, etc. The project cooperation amount is 30 million yuan. After the opening ceremony, the branch venue also held a "Creative Art Seminar", inviting many famous researchers, artists, collectors, art dealers and industry elites to start a discussion about An in-depth dialogue on culture and art. At the symposium, participants held heated discussions on two very in-depth…

Chao News Client Reporters Xiao Congwen Xu Tiancheng Jin Chen Shen Yeting In the live broadcast room of Jiaxing Caiyue Zhixue Clothing Co., Ltd. located in Xucun, Haining, the anchor is live broadcasting horse-faced skirts. Photographed by reporter Wang ZhijieA brocade vest is layered with a hoodie, an embroidered jacket is paired with jeans, and a cool horse skirt is worn under a white T-shirt... In this spring and summer, whether traveling, shopping or even going to work, you can often see people wearing discreet clothes. Young people wear clothes with Chinese elements such as buttons, slant lapels, and stand-up collars. New Chinese style has become a popular code for the new generation of clothing. The so-called new Chinese style has no clear definition at present. It can be understood as "clothing that combines traditional Chinese elements with current aesthetic trends". It focuses on being elegant but not heavy, unique but not exaggerated. Standing at the forefront of this wave of national trends, some traditional clothing industry towns in Zhejiang are frequently out of the industry: Xucun, Haining, which started out as curtain fabrics and wall coverings, produces about 30% of the country’s new Chinese-style fabrics; One-third of the new…

Clothing and eating are the two most important things in human life. For thousands of years, the Chinese nation has used its own wisdom and skills to create a splendid and unique clothing culture in production practice and social life. It is an important part of Chinese civilization and an important part of the world. A shining pearl in the cultural treasure house. The essence of traditional clothing culture has been creatively transformed and developed innovatively, shining with a new look and becoming the cornerstone of enhancing cultural confidence. What kind of clothing-making method made Shen Congwen admired in the book? "Chun Qiu Zuo Zhuan Zhengyi" records: "China has great etiquette, so it is called Xia; it has the beauty of clothes and seals, so it is called Hua." Since ancient times, our country has been a "state of etiquette" and "clothing and crown". With the reputation of "Shangguo", the ancients who advocated benevolence and believed in rituals and music, hid the rituals in utensils, served them as rituals, and integrated the order of the universe, the ethics of the family and the country, and the national spirit into their clothes. (Ming Dynasty Yan Sheng Gong court dress)"Throughout the thousands…

BeijingThe next "horse-faced skirt"? Ban Yue Tan reporter Zheng XuejingWhen you think of cheongsam, you may think of the graceful or bright beauties in movies and TV dramas, the brides toasting at weddings, or the lines of encouragement before the college entrance examination. Mothers whose candidates "succeeded". Dignity, grandness, refinement and curves seem to have become synonymous with cheongsam, as if it can only be worn on formal occasions. In fact, under the new Chinese spring breeze, the fashion trend of cheongsam and horse skirt is the same, becoming more and more daily, casual and comfortable. The new Chinese style is very popularDifferent from the past precious fabrics such as silk, today’s cheongsam is more wear-resistant in response to the needs of young people, and is mostly made of Cotton, linen, chiffon, acetate are the main ones, and even strong fabrics such as denim are used. "Fabrics have become affordable and diversified. You can buy one for about 100 yuan. Wearing a cheongsam is no longer a luxury." Chao Yu, a cheongsam enthusiast, said, "It's not that I don't want to use the popular Xiangyun yarn or silk, but I can't. The price is too high, and students pay more…

This article is reproduced from [People's Daily Overseas Edition]; Eguan has a broad belt and a long ancient charm. During this year’s Qingming Festival, the first Flower Dynasty Hanfu Festival kicked off in Suzhou, Jiangsu. Hanfu enthusiasts in blue shirts and white coats with beautiful makeup walked in groups among the flowers, either heroic or delicate, Attracting the attention of tens of thousands of tourists. The clothes are elegant and graceful, as if they are shocked. During the Spring Festival this year, a program called "Tang Palace Night Banquet" became popular online. In the show, actors wearing Tang suits and pink noodles fully displayed the culture of the prosperous times in their graceful dances, which also made Hanfu, a traditional costume, deeply rooted in the hearts of the people again. Whether it is an offline gathering or an online performance, in recent years, more and more people have taken to the streets wearing Hanfu, and Hanfu has frequently entered the public eye, setting off a wave of craze in the whole society. What’s the reason behind the rise of “Hanfu craze”? How can we continue the popularity and bring Hanfu to thousands of households? A few days ago, reporters went…

Henan Activity siteIn May, it’s the season to say “I love you” again. On May 20, on this day endowed with the romantic meaning of "love", the "囍 Zai Shangyang" collective traditional wedding and the "Love in Luo City" Hanfu wedding and love travel itinerary release ceremony, Held at Guanfengdian Square, Shangyang Palace Cultural Park, Xigong District. Through online recruitment, 19 couples wore traditional costumes and got married in Luoyang in the presence of relatives, friends and guests. On the day of the ceremony, the Shangyang Palace Cultural Park was full of joy. The eaves and beams were decorated with red and blue silk and satin, and window grilles with the words "dragon and phoenix present auspiciousness" were also posted everywhere. On the stage, 19 tables were arranged in an orderly manner, with bowls, chopsticks, gourds and other ceremonial items placed on them, creating a traditional, festive and romantic scene. At 10:18, the wedding ceremony officially began. Under the guidance of the salute officer, 19 couples held embroidered balls in hand and walked slowly onto the stage from the gate. They went through the traditional wedding customs recorded in these classics together, including sleeping in the bathroom, sitting opposite each…

Beijing Our newspaper’s special correspondent Wen Yilou, our reporter Chen ZishuaiIn recent years, Hanfu has become a new trend. According to statistics, during Double 11, the average daily sales of Hanfu with red as the main color, such as "New Year Hanfu" and "New Year Hanfu", increased by 530% compared with the previous month. Behind the explosive growth of the Hanfu market is the fact that Hanfu culture is being more deeply integrated into the daily lives of Chinese people and is making strong inroads into domestic and foreign fashion circles. Many of Xu Lun's works, a well-known Chinese fashion designer, combine elements of classical Chinese clothing with modern tailoring methods. He told a reporter from the Global Times that he was among the first people in China to wear Hanfu. At that time, many people still regarded Hanfu as "fancy clothes", and some people even mistakenly thought that he was wearing a "Japanese kimono". But now, people wearing all kinds of Hanfu can be seen walking in the streets in many places. . It is understood that different styles of Hanfu are worn in different ways. Taking the curved train as an example, the correct way to wear it…

AI trainers, drone pilots, cross-border e-commerce anchors... With the continuous emergence of new economies, new business formats, and new models, a large number of new professions with novel models have been spawned. In these new careers, many job seekers have seized the opportunity to create a wonderful life of their own. Cross-border e-commerce anchors connect with hundreds of overseas consumers a dayWalking into a shop in Yiwu Trade City, in a space of more than ten square meters There are four cross-border e-commerce anchors who speak fluent English and are showing the products in their hands to overseas consumers in the live broadcast room through their mobile phones. The proprietress sitting aside seems to be particularly calm about such a crowded scene. Lv Shuxi shows samples of the live broadcast roomIn the live broadcast room of Lv Shuxi, a student from Yiwu Vocational College of Foreign Languages ​​and Foreign Trade, most overseas consumers are from the United States, and a small number are from the United Kingdom, Malaysia and Singapore. At first, all categories of products were displayed in the live broadcast room, but as they analyzed the needs of consumers in the live broadcast room in-depth, Lu Shuxi and…

In May, it’s the season to say “I love you” again. On May 20, on this day endowed with the romantic meaning of "love", the "囍 in Shangyang" collective traditional wedding and the "Love in Luocheng" Hanfu wedding and love travel route launch ceremony were held at Shangyang Palace Culture in Xigong District Held in Yuan Guanfeng Hall Square. This event recruited 19 new couples online. Witnessed by relatives, friends and the media, they shared the experience of sharing the bathroom, facing each other, joining the same prison, tying hair, holding hands, and praising...together they experienced what is recorded in these classics. Traditional wedding customs, love for three lifetimes, and get married. At the event, content such as Luoyang marriage travel itinerary, true love koi gift package, Luo City sweet blessing bag, wedding registration Luo-style services, etc. were also officially released, allowing couples to stay in Luoyang Get a unique wedding experience. From the thousand-year vows at Longmen Grottoes to the ruins of Longtan Grand Canyon; from Baiyun's "mountain alliance" to Lu Hun's "sea oath"; from the blessing of the national flower in the Peony Pavilion to the thousand-year love treasured in the Luoyang Museum ... Luoyang Municipal Bureau of…

AI trainers, drone pilots, cross-border e-commerce anchors... With the continuous emergence of new economies, new business formats, and new models, a large number of new professions with novel models have been spawned. In these new careers, many job seekers have seized the opportunity to create a wonderful life of their own. Cross-border e-commerce anchors connect with hundreds of overseas consumers a dayWalking into a shop in Yiwu Trade City, in a space of more than ten square meters There are four cross-border e-commerce anchors who speak fluent English and are showing their products to overseas consumers in the live broadcast room through their mobile phones. The proprietress sitting aside seems particularly calm about such a crowded scene. Lv Shuxi shows samples of the live broadcast roomIn the live broadcast room of Lv Shuxi, a student from Yiwu Vocational College of Foreign Languages ​​and Foreign Trade, most overseas consumers are from the United States, and a small number are from the United Kingdom, Malaysia and Singapore. At first, all categories of products were displayed in the live broadcast room, but as they analyzed the needs of consumers in the live broadcast room in-depth, Lu Shuxi and her team gradually made beaded…

The song "Promise" made Guo Youcai, a young man from Heze, Shandong Province, popular. He led a city on fire by himself. Also becoming popular is Heze South Railway Station, which many locals have never heard of, which has also made more people aware of Heze, the "Peony Capital of China". A reporter from Upstream News (email baoliaosy@163.com) noticed that starting from April, to this year’s May Day holiday, and now to Guo Youcai, Heze has seized the opportunity many times, peony hairpins, Caoxian Hanfu... let the Internet Traffic has become the “retention” of Heze Cultural Tourism. Heze South Railway StationIn fact, it has never been abandonedOn May 20, Heze citizen Ni The lady told the upstream news reporter that she was Guo Youcai’s first fan at Heze South Station. When Guo Youcai was not popular yet, she used to dance behind Guo Youcai to his songs. Guo Youcai broadcast live at Heze South Station. According to Heze Newspaper All Media"Meeting Guo Youcai was also by chance. I have watched his 'Heze Step' before. I saw it live at the South Railway Station on April 18. Because it is close to home, I watch it every day. I went to…

ShandongRongcheng, the closest city to South Korea, is the starting point of the Qingrong-Ronglai High-speed Railway and the starting point of the Rong-Wu Expressway. Travel to Weihai and the first stop is Rongcheng! Mountains and sea coexist here, with beautiful scenery and scenery all year round. There are Chengshantou, the east pole of the coast of mainland China, Asia's largest free-range zoo, Xixiakou Shendiao Mountain Wildlife World, and the stranded giant ship "Bruvis", etc. , Thousands of miles of coast are full of beautiful scenery. The ancients said: The beauty of Hanfu is its splendor. In the picturesque scenery of Rongcheng, Wearing a long gown and a skirt,holding a sword and a folding fan, Come on a poetic and picturesque check-in journey, Experience the thousand-year beauty of Hanfu. In the fairyland-like scenery, only You are wearing a skirt! When the huge ship with black body and red bottom "lying" diagonally in the shoal,Meeted the fluttering Hanfu,It’s more like an encounter across time and space, making this place even more dazzling. This is one of the "eight most beautiful coasts in China",It is also the place where Emperors of Qin and Han Dynasty worshiped the sun,Coming here wearing Hanfu,It feels like…