BeijingZhen Wen The scene of recent events held by Melbourne Hanfu Club. Photo provided by the intervieweeWearing elegant Tang skirts, a group of international students who love traditional Chinese culture held a unique spring skirt banquet on the green lawns of Melbourne, Australia. They let overseas friends feel the charm of Chinese Hanfu and brought everyone a unique Chinese cultural experience. There is a Hanfu club in MelbourneOverseas, Hanfu culture is becoming more and more popular. "Melbourne Hanfu Club was previously a student interest club at the University of Melbourne, Australia." Jin Qianying, president of the Hanfu Club and a graduate student in urban planning at the University of Melbourne, said, "As time goes by, more and more students from other schools who are interested in Hanfu also want to Join us. Later, we expanded the Hanfu Club to the whole of Melbourne.”Not long ago, the Hanfu Club held the “Spring Skirt Banquet” Hanfu cultural event locally. Jin Qianying said: “This time we carefully The park was decorated, friends who love Hanfu were invited to take photos and check in, and it also created a social occasion for everyone. On that day, many people said that they not only appreciated…

ShandongThe short holiday that includes "May 1st" and "May 4th" is about to begin. Data shows that the tourism popularity during this year's May 1st holiday is at a high level compared with the same period last year. With steady growth, young tourists born in the 2000s are a new force in the tourism market. From Zibo to Harbin, from Tianshui to Kaifeng... young travelers have contributed many photos and videos to record the beauty of the journey. According to the "Travel Consumption Observation of Post-2000s" released by the JD Consumer and Industrial Development Research Institute, since this year, selfie gadgets, Polaroids, and Hanfu are popular products that post-00s generation are keen to consume. The number of post-00 consumers has increased by more than 50% year-on-year, and the growth rate of post-00 consumers purchasing Hanfu has exceeded 140%. It is foreseeable that in the coming time, you may see the post-00s generation wearing gorgeous Hanfu in more places, taking selfies or group photos, becoming a scenery. Instant shots are selling well again. Immediate imaging, instant beauty"Observation" shows that among photography and video products, mirrorless cameras, action cameras, printing services, instant photos and lenses are the most popular ones. Products with…

On April 23, in the Douyin live broadcast room of Huantang·Huanshang Hanfu City, Hanfu makeup artists showed the audience the meanings of different styles of Hanfu and the effects of the completed makeup. With a A group buying order went online, and there was a lively atmosphere in the live broadcast room to grab orders. Some former customers came back and continued to praise, "I have done a photo shoot before. The lady was very careful with her makeup and the shooting effect was very good. I am very satisfied." More netizens expressed that they were attracted by the theme of Xi'an Hanfu during the "May Day" and hoped to participate in the "May Day" During the "1" period, come to a "National Trend Cultural Tourism Experience". In the not-so-distant Tang Dynasty Evernight City, Xiaofan, who had completed a set of plum blossom god costumes from the Tang Dynasty Clothes Costume Shop, had already begun the long-awaited shooting under the guidance of the photographer. , "Being able to walk around this ancient city wearing Hanfu, I feel that history has become within reach."As the ancient capital of thirteen dynasties, Xi'an has a profound cultural heritage and numerous historical sites. Fans…

Yunnan Net News (Reporter Long Yan) Everything in Tengchong, Yunnan Province is flourishing and full of life in April. Amidst the picturesque mountains and rivers, the 2024 Sixth Yunnan Provincial Outdoor Sports Carnival branch event-"The Second West Yunnan Xu Xiake’s Tracking Tour and Hanfu Hiking Activity” has come to an end. On April 27, 309 mountaineering enthusiasts walked in the mountains and forests of Tengchong City, climbing high and looking far along the route Xu Xiake walked, and experiencing "there is a kind of life called Yunnan." At the opening ceremony, qin music lovers dressed in traditional Hanfu performed classic traditional songs with the traditional Chinese musical instrument guzheng; the Tai Chi performers' flowing movements made the audience feel the charm of Tai Chi, a traditional Chinese sport. Off the stage, participants dressed in a variety of Hanfu, fully displaying the diversity of traditional Chinese culture. The activities are divided into Hanfu Hiking Experience Group and Mountaineering Fitness Group to carry out different project experiences. They not only roamed the Dieshui River Falls, but also walked along the fitness trails to get healthy. They also experienced the pot throwing and crossbow shooting projects at Baofeng Temple. The participants received exquisite…

ShandongOriginal title: Taiping Mountain staged a national fashion feast in springOn the 26th, the 4th Taiping Mountain Cableway China Aerial Hanfu Show was held in Qingdao The city's Taipingshan Cableway Scenic Area was launched. The theme of this year's aerial Hanfu show is "Appreciating the Spring Scenery with Ancient Rhymes and Flowers Blossoming." The event not only showcases the endless charm of Chinese traditional costume culture, but also presents a high-altitude visual feast to the audience. As a popular scenic spot in Qingdao, the Taipingshan Cableway has attracted many tourists to experience the ride with its beautiful scenery and film and television collaborations. Against this background, the successful holding of previous aerial Hanfu shows has undoubtedly added a bright cultural color to the scenic spot. The launching ceremony of this Hanfu show kicked off with the dance "Up Spring Mountain". The performance and catwalk of the twelve flower gods won warm applause. After the launching ceremony, Hanfu enthusiasts from all over the world wore gorgeous costumes and displayed Hanfu in the cable car, creating a unique viewing experience. In addition to the aerial Hanfu show, there are also colorful cultural activities such as Hanfu performances, game interactions, and traditional handicraft…

Qingdao Daily/Guanhai News reported on April 26, “The graceful Hanfu is shining with beauty.” On April 26, the 4th Taipingshan Festival under the guidance of Qingdao Municipal Culture and Tourism Bureau and Qingdao Municipal Garden and Forestry Bureau The Ropeway China Aerial Hanfu Show was launched at the Taipingshan Cableway Scenic Area in Qingdao. The theme of this year's aerial Hanfu show is "Blooming Flowers and Appreciating the Ancient Rhythm and Chinese Clothes Decorating the Spring Scenery." The event not only demonstrated the infinite charm of Chinese traditional costume culture, but also presented the audience with a A high-altitude visual feast. The launch ceremony of this Hanfu show kicked off with the dance "Up Spring Mountain". The performance of the twelve flower gods won warm applause. While talking and laughing, it was like dreaming back to thousands of years. After the launch ceremony, Hanfu enthusiasts dressed in gorgeous costumes displayed Hanfu in the cable car, creating a unique viewing experience. At the event site, in addition to the aerial Hanfu show, there are also colorful cultural activities such as Hanfu performances, game interactions, and traditional handicraft demonstrations, allowing visitors to appreciate the aesthetics of traditional Chinese costumes while experiencing it…

Peninsula All-Media Reporter Liu Hong“The graceful Hanfu is shining with beauty.” Under the guidance of Qingdao Municipal Culture and Tourism Bureau and Qingdao Municipal Garden and Forestry Bureau, on April 26, the fourth The 2019 Taipingshan Cableway China Aerial Hanfu Show was grandly launched at the Taipingshan Cableway Scenic Area in Qingdao, with the famous host Zhao Baole as the host. The theme of this year's aerial Hanfu show is "Appreciating the ancient charm of flowers in bloom, and the gorgeous clothes embellish the spring scenery". The event not only showed the infinite charm of traditional Chinese costume culture, but also presented a high-altitude visual feast to the audience. The aerial Hanfu show is a hit Since the first Taipingshan Cableway China Aerial Hanfu Show was successfully held in 2021, the "Aerial Hanfu Show" cultural tourism IP has been a hit, helping Qingdao Taipingshan Cableway add new cultural elements, cultural connotation. Last year's aerial Hanfu show event was reported by many central, provincial and municipal media, and released in the form of pictures, texts, videos and other multimedia. The Douyin city rankings once jumped to second place, with more than 4 million views. As a popular scenic spot in Qingdao,…

01:55Recently, there is such a young lady on the Internet. She draws the wonderful moments of traveling with her little sisters into comics, and then combines the clips of real people with the comics. Made into a video. In these works, the ladies were posing in Hanfu just a few seconds ago, but in the blink of an eye they turned into fixed-frame ancient-style cartoons, humorous and cute. Netizens left messages one after another: "It's expressive, smart, and contagious. It heals me every time I watch it." Recently, the Yangtze Evening News Ziniu News contacted the creator "The Little Sparrow of Painting". She has loved painting since she was a child and is currently working in Works as a full-time character designer at Pixar Animation Company in the United States. She told reporters: "Initially, I dressed up in Hanfu and 'bombed the streets' with my little sisters, just for fun. I didn't expect the video to be so popular when it was posted online." She hopes to spread happiness and better promote Chinese traditional culture abroad. She drew herself and her friends into ancient comics Reality turns to the "second dimension" The video works of netizen "Little Sparrow Painting" can…

Cover news reporter Luo Tianyi and Xie Rangan’s intern Yang Xinke’s picture is provided by the intervieweeOn the short video platform, “post-00s” Ye Ming has nearly 2 million fans. The work has been played more than 200 million times. But in the Hanfu circle, Ye Ming should be considered a newcomer. He only started to get into contact with Hanfu in January this year. He has participated in two offline events. One was the Splendid China Yuntai Mountain Hanfu Flower Festival held in Jiaozuo, Henan in April, and the other was the "Hanfu Flower Festival" held in Wenshufang, Chengdu last month. Ten Miles of Jincheng - Shu Feng Ji Hanfu Awards". At first, he mainly liked cosplay, cosplaying some game characters, and shooting a lot of transformation videos. Later, when he was working as a model, he wore a headgear for the first time, and then he felt that he could try the Hanfu style. “I actually like traditional culture. I went to a traditional Chinese tea ceremony with my mother. I also want to continue to shoot some Hanfu-related videos and participate in some Hanfu offline activities to let more people know about Hanfu. People like Hanfu," Ye Ming…

Henan Screenshot of "Fashion Travel" magazine's official Weibo On the 23rd and 24th, "Fashion Travel" magazine published multiple sets of photos of actress Tong Liya on the Sina Weibo platform. The theme of this group of photos is "Flowers in Luoyang". They were taken in Longmen Grottoes, Shanshan Guild Hall, Tianxiang Peony Garden and other places. There are many "Luoyang elements". Among them, in the Longmen Grottoes, Tong Liya was wearing a Hanfu made in the Tang Dynasty, standing on a cruise ship on the Yi River, her skirts fluttering in the wind. This scene made many netizens sigh: "Is this the Hanfu of the Tang Dynasty?" "Luoyang and Hanfu are a perfect match!"...Yesterday, reporters interviewed the costume (Hanfu) restoration guide for this shooting Chen Shiyu, a costume history scholar and director of the Chinese Costume Culture Research Association, learned about the Luoyang story behind Tong Liya’s Han costume makeup. Chen Shiyu introduced that when Tong Liya was photographed at the Longmen Grottoes, the style of Hanfu she wore was popular in the Wu Zhou Dynasty. The neckline of her top was V-shaped and the opening was lower. Compared with the U-shaped dress that was also popular in the Tang…

Live streaming e-commerce is bringing Caoxian Hanfu to a broader marketMaybe you don’t have a horse-faced skirt in your wardrobe, but you must have heard how popular horse-faced skirts are. Data from the "Douyin E-commerce Women's Consumption Trend Data Report" show that in the past year, the number of orders for horse-faced skirts purchased by female users on Douyin e-commerce increased by 841% year-on-year. Since the beginning of this year, Caoxian County, Shandong Province, a place known as "China's largest Hanfu production base", has sold more than 300 million yuan of New Year's Eve clothing, mainly horse-faced skirts, during the Spring Festival. Online sales of face skirts approach 900 million yuan. "Horse-faced skirts have become a hot-selling New Year's shirt", "Caoxian County has sold 300 million horse-faced skirts and the supply is still in short supply", "400 college students returned to Caoxian County to sell horse-faced skirts" and other hot searches. These are The topic is like a whirlwind, sweeping the entire online world. Under this trend, many people want to go to the scene to find out. Caoxian Railway StationA person who "missed the business opportunity"The first stop to Caoxian is Shandong Jizhi Life Technology Industrial Park. This is…

BeijingThe gentle swing of the fan and the fluttering clothes give people a sense of time and space dreaming back to Luoyang City in the Sui and Tang Dynasties. The May Day holiday has not yet arrived, and Luoyang, which is in the flower season, is already bustling with activity. "Only peonies are the true national beauty, and they move the capital when they bloom." Looking at the scene of men, women, old and children wearing Hanfu admiring flowers, many people immediately thought of "Peony Appreciation" by Liu Yuxi, a poet of the Tang Dynasty. Today, Luoyang is called a Hanfu friendly city by many netizens. OTA data shows that since this year, Luoyang’s search volume for “Hanfu” ranks second in the country, and searches for “Men’s Hanfu” have increased by 550% year-on-year. Photo provided by guests experiencing Hanfu B&B at Yunhuali Intangible Cultural Heritage Art B&B in LuoyangHanfu makes this thousand-year-old capital more charming and attractive, and also makes the hotels and B&Bs in the city more attractive. "roll". A hotelier in Luoyang told reporters that now when young people go to Luoyang to stay, they don't ask whether breakfast is provided, but they first ask if there are…

Hubei I can’t hold back my excitement The countdown to the May Day holiday has entered Get out of the busy life The joy of welcoming the holidays Free Hanfu! National trend performance! Ancient charm collection! Intangible cultural heritage workshop! This May Day, in Kaifeng! In China Hanyuan Forest of Steles! There will be big action! Hua Shang, national charm and national style performance Dressed up Traveling! How can we miss the "Hanfu" that is frequently out of the circle! Behind the continuous emergence of the national style is the two-way rush between tradition and fashion. The grace and splendor of the Tang Dynasty, the freshness and elegance of the Song Dynasty, and the exotic customs of the Yuan Dynasty. Which one is your Chinese style? During the May Day period, all tickets purchased at full price (excluding annual passes and event tickets) All tourists can experience Hanfu for free at the South Gate Hanfu Museum. There is no time limit for the experience during the whole day's business hours. There is no limit to the number of times you can enter and leave the scenic spot with the relevant Hanfu voucher. Of course I have to pick up this…

Chao News Client Correspondent Wang Wei Reporter Tang XinyiThe Hangzhou Canal is a good place for a spring outing. Recently, a group of "ancient people" wearing Hanfu and hairpins made in the Song Dynasty appeared by the canal. Their beautiful and unique Chinese style attracted tourists to watch, especially a man with hairpins, which attracted a lot of attention. . He is the initiator of this event, the founder of the "Twelve Creative Groups" and the blogger of Xiaohongshu Chinese style "@国CrazyWenruyu". Having been involved in Hanfu for three or four years, he said that he has experienced a lot from being an ordinary Hanfu enthusiast to becoming a mature Hanfu restoration researcher and event organizer. "We organized it through the online platform. Due to the rise of national style, Hanfu has gradually become something that young people generally know and understand, but the number of people who really know about restoring Hanfu is still limited. So I thought of starting this group to let everyone know more about it. Understand our own national costumes. I am the image seller, and other friends perform their own duties. Some are responsible for appearing on camera, some are responsible for reviewing information…

Cover news trainee reporters Yang Lan and Yang Ruiwen Some pictures are from the InternetIn recent months, Caoxian County has been on the Internet hot searches many times. Regarding this small border town, netizens exclaimed, "I would rather have a bed in Caoxian County than a house in Shanghai." The magic of Caoxian County is that, as an ordinary third-tier town, it became an instant hit due to the right time, location, and people. Many people jokingly call Caoxian County a place that "punches north and kicks Guangzhou and Shenzhen". As Caoxian County, which accounts for three-thirds of the world's Hanfu market, will this huge wave of traffic push its Hanfu industry to a higher level? What kind of "traffic dividend" can the explosion in Caoxian County bring to local dealers and Hanfu manufacturers? On May 26, the cover news reporter talked with Wang Xiaocan, director of the Advanced Customization Research Center of the School of Continuing Education of the Beijing Institute of Fashion Technology and vice president of the Apparel Talent Professional Committee of the China Talent Research Association, as well as three companies located in Taobao Village in Cao County. Hanfu merchants and manufacturers explore the current situation…

Reported in Yantai, Yangtze"The wind blows the fairy mantles and flutters, just like the dancing of colorful feathers." Such a scene, in the spring It’s not uncommon in Yantai. In recent days, young people dressed in Hanfu can be seen everywhere in major parks and scenic spots in Yantai. They wear Chinese dresses with flowers, and the flying skirts fly in the romantic sea of ​​flowers, creating a different kind of spring style, "appreciating "Flower Season" is more like "Hanfu Travel Season". On a certain social media platform, so far, videos related to "Hanfu" have been played 112.64 billion times. Various cross-dressing videos compete for beauty, causing netizens to call them "time travel". The young group has made Hanfu pop up frequently, and it has also given birth to new cultural and tourism scenes, releasing new vitality in cultural and tourism consumption. Please see the survey: New ways of playing for young people Wear Hanfu for a spring appointment, enjoy the flowers and enjoy the spring scenery. Nowadays, “Hanfu + Spring Outing” has become a new way of traveling for young people. On April 13, Laiyang’s “Flowers Blooming on Moshang·Language of Flowers in Lixiang” flower viewing season was launched. Pear…

Why are "new Chinese clothing" represented by horse-faced skirts so popular? China's clothing industry is ushering in good development opportunities by leveraging the spread of traditional cultureCulture is the background of the craze for "new Chinese clothing"Traditional fragrance The color of cloud yarn is relatively monotonous, while the intricate embroidery craftsmanship is emphasized. The improved new Chinese-style Xiangyun gauze jacket uses the penetration of technological fabrics to increase the color of Xiangyun gauze while retaining its lightness and breathability, making it easier to wear in the Lingnan climate. Horse-faced skirts are traditionally made of Yun brocade and Song brocade fabrics. They are famous for their elegance, are complicated to craft and expensive. The fabrics of new Chinese-style horse skirts are mostly made of chiffon and chemical fiber. The embroidery is changed to printed jacquard, and the price is more affordable. The cheongsam has changed from a traditional curve to a large silhouette. The new Chinese style elements have been improved to eliminate complexity and simplify it. It is embellished with simple large silhouette and buckle details. In addition to being worn alone, it can also be worn with Pants and skirts are layered. The Chinese-style men’s shirt is inspired by…

Editor's note:"Promoting the transformation from Made in China to Created in China, China's speed to China's quality, and China's products to China's brands", May 10, 2014, General Secretary Xi Jinping When inspecting China Railway Engineering Equipment Group Co., Ltd. in Henan, he proposed "three changes." In 2017, the State Council approved the establishment of May 10th as "Chinese Brand Day" every year, giving all walks of life a concrete starting point to promote high-quality development and build a new development pattern. In the past ten years, the camp of well-known brands in Henan has become stronger and stronger. There are national treasures, new tea products, leading wigs, and top-notch ancient cities... In order to vigorously promote Henan's famous brands Independent brands, since April 12, Dahe.com has joined forces with the Henan Provincial Development and Reform Commission to launch a series of reports "Domestic Trendy Brands·Henan Power" to reveal the phenomenon of Henan brands "out of the circle", tell the story of Henan brand development, and explore Henan brand upgrades way. 02:27Dahe Network News The peonies are in bloom, why don’t you come to Luoyang? When a princess falls in love with Hanfu, the traffic password of the ancient city of…

Original title: Change your clothes and go to Luoyang to taste the ancient style of the Han and Tang DynastiesChina Tourism News chief reporter Wang Wei and reporter Tang BonongSwaying the fan gently, the clothes are elegant, making people have dreams A sense of the intertwining time of Luoyang City during the Sui and Tang Dynasties. The May Day holiday has not yet arrived, and Luoyang, which is in the flower season, is already bustling with activity. "Only peonies are the true national beauty, and they move the capital when they bloom." Looking at the scene of men, women, old and children wearing Hanfu admiring flowers, many people immediately thought of "Peony Appreciation" by Liu Yuxi, a poet of the Tang Dynasty. Today, Luoyang is called a Hanfu friendly city by many netizens. OTA data shows that since this year, Luoyang’s search volume for “Hanfu” ranks second in the country, and searches for “Men’s Hanfu” have increased by 550% year-on-year. Hanfu makes this thousand-year-old capital more charming and attractive, and also makes the hotels and B&Bs in the city more "volume". A hotelier in Luoyang told reporters that now when young people go to Luoyang to stay, they don't ask…

Spring, the most beautiful season of the year, arrives with the blooming of flowers, particularly peaches and apricots, which compete in their vibrant displays. Many places have seized the opportunity to create flower-viewing destinations. Coupled with the surge of "national trend" enthusiasm, visitors, especially young women, adorned in various forms of traditional Chinese clothing such as Hanfu, have become a beautiful sight, igniting the tourism economy of their destinations. How are young people embracing the national trend? What sparks are ignited by the fusion of "national trend + cultural tourism"? Admiring Flowers in Hanfu and Savoring Tea Becomes a Favorite Pastime As temperatures rise across the country, flower viewing has become a must-do activity for many travelers. Take the recent Qingming Festival holiday, for example, where Ctrip data shows a 391% year-on-year increase in ticket orders for flower-viewing attractions. Festivals such as the Luoyang Peony Festival, the Lhasa Peach Blossom Festival, the Tianjin Begonia Festival, the Wuyuan Rapeseed Flower Festival, the Shijiazhuang Pear Blossom Festival, the Nanjing Plum Blossom Festival, the Yancheng Cherry Blossom Festival, and the Yili Apricot Blossom Festival, among others, have significantly boosted the popularity of their respective destinations. The recently opened 41st China Luoyang Peony Culture…