On May 6, Douyin e-commerce released the "2024 May Day Consumption Trend Report" (hereinafter referred to as the "Report"), presenting the consumption trends of platform users during this year's May Day holiday. The report shows that before and after the May Day holiday, outdoor equipment, new Chinese clothing, beauty and skin care and other products all experienced small sales peaks. More and more consumers choose to use value-for-money shopping channels, weekend limited-time groups of 10,000 people and other activities. Place an order. Camping, as a new form of leisure that has emerged in the past two years, has become the first choice for spring and summer outdoor activities for many families due to its affordability and parent-child friendliness. Douyin Mall's value-for-money shopping data shows that the camping craze continues during this year's May Day holiday. In the month before the holiday, a total of 670,000 pieces of camping equipment such as tents and moisture-proof mats were sold, and the number of orders increased more than 10 times year-on-year. In addition, activities such as mountain climbing, cycling, diving, and fishing have gradually become new choices for young people to travel outdoors. The report shows that in April this year, the sales…

The mini-long holiday that includes "May Day" and "May 4th" is about to begin. Data shows that the popularity of tourism during this year's May Day holiday has increased steadily based on the high level of the same period last year. Young tourists born in the 2000s are a major part of the tourism market. new force. From Zibo to Harbin, from Tianshui to Kaifeng... young travelers have contributed many photos and videos to record the beauty of the journey. According to the "Travel Consumption Observation of Post-2000s" released by the JD Consumer and Industrial Development Research Institute, since this year, selfie gadgets, Polaroids, and Hanfu are popular products that post-00s generation are keen to consume. The number of post-00 consumers has increased by more than 50% year-on-year, and the growth rate of post-00 consumers purchasing Hanfu has exceeded 140%. It is foreseeable that in the coming time, you may see the post-00s generation wearing gorgeous Hanfu in more places, taking selfies or group photos, becoming a scenery. Instant shots are selling well again. Immediate imaging, instant beauty"Observation" shows that among photography and video products, mirrorless cameras, action cameras, printing services, instant photos and lenses are the most popular ones.…

Recently, the "National Reading Conference·2023 Chinese Good Books" ceremony was broadcast on CCTV. "The History of Minimalist Chinese Clothing" edited and published by People's Fine Arts Publishing House won the 2023 Chinese Good Book. "2023 Chinese Good Books" trophy and booksOn this occasion, People's Fine Arts Publishing House held "A glance at a thousand years - discovering the beauty of Chinese culture from 'Hanfu'" in the Tianjin Publishing House. And the '2023 Chinese Good Book' "Minimalist Chinese Clothing History" book sharing meeting. The event invited Hua Mei, professor of clothing history and author of "Minimalist History of Chinese Clothing", Qi Dejin, professor of clothing design at the School of Art, Tianjin University of Science and Technology, and Li Ling, associate professor of clothing at the School of Fashion and Art, Tianjin University of Technology, to talk and share. Three guests and two publishing house representatives discussed the main characteristics and historical evolution of "Hanfu", the application of traditional Hanfu styles and elements in modern clothing design, and the meaning of "Hanfu poetry" Contents such as expression and how Hanfu can better build cultural confidence were discussed. The event also showcased the People's Fine Arts Publishing House's publishing achievements in in-depth…

When you think of cheongsam, you may think of the graceful or bright beauties in movies and TV dramas, the brides toasting at weddings, or the mothers lining up before the college entrance examination to encourage candidates to "get off to a good start". Dignity, grandness, refinement and curves seem to have become synonymous with cheongsam, as if it can only be worn on formal occasions. In fact, under the new Chinese spring breeze, the fashion trend of cheongsam and horse skirt is the same, becoming more and more daily, casual and comfortable. The new Chinese style is very popularDifferent from the past precious fabrics such as silk, today’s cheongsam is more wear-resistant in response to the needs of young people, and is mostly made of Cotton, linen, chiffon, acetate are the main ones, and even strong fabrics such as denim are used. "Fabrics have become affordable and diversified. You can buy one for around 100 yuan. Wearing a cheongsam is no longer a luxury." Chao Yu, a cheongsam enthusiast, said, "It's not that I don't want to use the popular Xiangyun yarn or silk, but I can't. The price is too high, and students pay more attention to cost-effectiveness."Compared…

In Xi'an, Shaanxi, there is such a young person who seems to have the magic power to recreate the old times. Apply powder, draw eyebrows, dot lips, put on Hanfu, and put on hair accessories. In less than an hour, a modern girl traveled back to the Han and Tang Dynasties. Let us get closer to the "post-00s" Hanfu makeup artist Hu Xinyin and see how she makes modern people and ancient people meet in costume. With a touch of willow eyebrows and a royal bun, under Hu Xinyin’s skillful hands, the makeup of a “Yang Guifei” was completed in less than 40 minutes. Hu Xinyin also specially added some special makeup to the bun. Ancient ornament "Bu Yao". Hu Xinyin, who seems to have a lot of research on Hanfu styles, is only 24 years old this year. Hu Xinyin told reporters that in the past few years, with everyone's love for traditional culture, Hanfu museums have sprung up in Xi'an. . Hu Xinyin, who felt the "Hanfu craze", quit her original wedding and makeup job at the beginning of 2022 and applied for a job as a Hanfu stylist at a Hanfu museum near the Twelve Hours themed…

Source: People’s Daily Overseas Edition Fang Wenshan accepted an exclusive interview with this reporter in his Taipei studio. Some of the cultural creations and collectibles in Fang Wenshan’s Taipei studio. The installation art "East Wind Breaks" in Fang Wenshan's Taipei studio. "The East Wind Breaks", "Hair Like Snow", "Blue and White Porcelain"...a popular hit song with lyrics containing classical poetry, all written by Fang Wenshan, a well-known Taiwanese lyricist. For more than 20 years, Fang Wenshan has partnered with Taiwanese musician Jay Chou to continuously release Chinese-style songs, which once set off a Chinese-style craze in the Chinese pop music world. As early as middle school, Fang Wenshan read a lot of ancient poetry and showed his talent in composition writing. At that time, he would not have thought, one day he will make a living by writing lyrics, and the nourishment of traditional culture has given him a "style business card" in the pop music world. Since then, whether he launched Hanfu activities, created trendy cultural creations, or filmed movies and online dramas, he could not do without traditional elements. "We can use popular forms to spread traditional culture." Fang Wenshan told reporters in his studio in Taipei. Drawing…

BeijingPeople's Daily Online reporters Xu Chi and Wang PeiIt only took Li Xinmin 10 days to go from zero income to a daily salary of more than 1,000 yuan. This is a stay-at-home mother who took part in a free “makeup” training class in the community and ended up with a “golden rice bowl”. "Now that I think about it, the community has 'premeditated it'." Li Xinmin said, "Studying for 8 hours a day, and not allowed to bring mobile phones is so strict that it is 'abnormal'. On the day of graduation, qualified people were taken directly to Hanfu, which is in urgent need of makeup artists. Visit the store and start working on the same day you get your certificate.”2,899 people, which is the number of qualified “makeup artists” trained in the old city of Luoyang in the past year. Each of the 51 training classes was sold out. Across Luoyang, 12,000 new people are employed in Hanfu makeup, photography and other industries in one year. Behind the popularity of emerging occupations is the popularity of emerging industries. On social media, the popularity of Luoyang Hanfu has continued to rise in the past two years. Luoyang City has…

ZhejiangEditor's note: On this May 1st International Labor Day, we focus on a group of "new workers" - Hanfu designers, AI trainers, Home chefs, accompanying doctors, carbon emission managers... These new occupations that have emerged with new demands and trends are witnessing changes in the industry, improving our lives, and revealing the direction and vitality of economic and social development. From now on, Chao News plans to report on "New Career Apprenticeships". The reporter takes everyone closer to these new careers in the form of personal experience, showing that new workers are taking advantage of the new careers to realize the value of life. Stillness and movement shuttle through Chen Jianmin’s daily work. On one side, there is a quiet office. Chen Jianmin enlarges the canvas in the computer software, his left hand flies on the keyboard, and his right hand moves the mouse flexibly to draw lines, outlining the traditional decorative line drawing on the horse-faced skirt; the other On one side, there is a roaring production workshop, with a three- to four-meter-high rapier jacquard loom running 24 hours a day. With the continuous "intimate contact" between the rapier and the filament, the drawing of the horse-faced skirt he…

ShandongThe short holiday that includes "May 1st" and "May 4th" is about to begin. Data shows that the tourism popularity during this year's May 1st holiday is at a high level compared with the same period last year. With steady growth, young tourists born in the 2000s are a new force in the tourism market. From Zibo to Harbin, from Tianshui to Kaifeng... young travelers have contributed many photos and videos to record the beauty of the journey. According to the "Travel Consumption Observation of Post-2000s" released by the JD Consumer and Industrial Development Research Institute, since this year, selfie gadgets, Polaroids, and Hanfu are popular products that post-00s generation are keen to consume. The number of post-00 consumers has increased by more than 50% year-on-year, and the growth rate of post-00 consumers purchasing Hanfu has exceeded 140%. It is foreseeable that in the coming time, you may see the post-00s generation wearing gorgeous Hanfu in more places, taking selfies or group photos, becoming a scenery. Instant shots are selling well again. Immediate imaging, instant beauty"Observation" shows that among photography and video products, mirrorless cameras, action cameras, printing services, instant photos and lenses are the most popular ones. Products with…

Editor's note: Hanfu designer, farmer "shaking" leader, archaeological expert, subway driver...three hundred and sixty lines, all can shine. Ordinary positions can also be impressive, and young people who work hard are shining brightly. On the eve of May 1st Labor Day and May 4th Youth Day, Dahe.com launched a special program - "Sparkling Youth and Model Young", focusing on model youth, paying attention to emerging industries, and seeing the sparkling youth. Dahe.com News "Weaved to resemble the autumn geese flying outside the clouds, dyed to reflect the color of the spring water in the south of the Yangtze River." "Tender Qu Luo skirt is better than green grass. Spring shirts embroidered with mandarin ducks are good." In Tang poetry and Song lyrics , the costumes of the ancients make people yearn for them. Nowadays, the Chinese trend caused by the craze for Hanfu remains high. How can we make Hanfu break out of the circle of punching in and taking photos and truly enter the lives of ordinary people? In the view of Cheng Yi, the manager of Suyi Shiyin Hanfu brand, the brand he operates is a comprehensive Hanfu brand targeting the popular Hanfu group. His dream is to…

In recent times, the horse-faced skirt, which has a long history and integrates contemporary life aesthetics, has become the top "national style", leading the new Chinese fashion trend and witnessing people's growing cultural confidence. How long is the history of the horse-faced skirt? How many changes has it experienced? How does it embody the ancient Chinese clothing wisdom and aesthetic style? ——Editor The horse-faced skirt is a very classic and representative style in traditional Chinese clothing. It has a long history, unique appearance, exquisite craftsmanship, and reasonable functions. It embodies the humanistic thoughts of Chinese traditional clothing culture that integrates beauty and function, and is written down. In terms of shape structure, the horse-faced skirt consists of a skirt waist and two rectangular skirts. There is a skirt door on the left and right sides of each skirt (two skirts, a total of four skirt doors). When wearing, the skirt doors of the two skirts overlap at the front and middle parts of the back to form an inner and outer skirt door. The shape is overlapping and covering each other, with only two horse-faced skirt doors visible on the outside. Its style is similar to the two-piece spiral skirt…

Cover News Reporter Su DingweiThe simplicity of the Han Dynasty, the elegance of the Tang Dynasty, the elegance of the Song Dynasty...the phalanx of costumes from each dynasty unfolds in sequence. On April 27, the 2024 Chinese National Costume Exhibition and Langzhong Hanfu Festival kicked off in the ancient city. Thousands of Hanfu enthusiasts from all over the country gathered in the ancient city for the "Hanfu Feast." Travel through the past and present and appreciate the beauty of Chinese clothes. The opening of the Hanfu Festival (photo by Zhang Xiaodong)Wearing Hanfu, we go to a thousand-year appointment. At 9:30 a.m., Langzhong Ancient City Silk Square, amid the sound of war drums, the Five Tiger Generals and Horses, Flags of Honor Guard, Lantern Square, Han Dynasty Honor Guards Square, Horse Masks and Skirts Square, Ritual and Music Square, and Armor Shooting Art Square Arrays, wedding phalanxes, float phalanxes, etc. began to tour. Hanfu lovers with exquisite makeup, either heroic or graceful, fully interpret the classical and elegant beauty of Hanfu. Hanfu Square Parade (photographed by Ren Guanjin)The Dynasty Carnival is based on Chinese history and culture, with costumes, customs, etiquette and other elements as its content. The Han, Three Kingdoms,…

The scene of the 2024 Chinese National Costume Exhibition and the opening ceremony of Langzhong Hanfu Festival. Photo by Ren GuanjinChina News Service, Langzhong, April 27 (Wang Jue) On the 27th, the 2024 Chinese National Costume Exhibition and Langzhong Hanfu Festival kicked off in the ancient city of Langzhong, Sichuan. Thousands of traditional cultural visitors from all over the country , Hanfu lovers gathered in the ancient city and staged a "Hanfu Feast" together. It is reported that this Hanfu Discipline event is themed "Pao Xing Langyuan·Li Xing Bashu" and has rich content, including "Chinese National Costume Exhibition and Langzhong Hanfu Discipline Opening Ceremony + Dynasty Carnival" and "Armorry Exhibition" There are more than 30 activities including "ritual and music performances", "new song release" and "Hanfu collective wedding", some of which will continue until the May Day holiday. Live performance at the opening ceremony of Langzhong Hanfu Festival. Photographed by Ren Guanjin On the morning of that day, amidst the sound of war drums, the Five Tiger Generals and Horses, the Flags of Honor Guard, the Number One Scholar Square Formation, the Lantern Square Formation, the Han Dynasty Honor Guard Square Formation, the Horse Masked Skirt Square Formation, and the…

Shandong The makeup artist is making Hanfu hairpins for touristsQihu Zhuge is in the painting, the skirt of the dress is fluttering, the fan is dancing lightly to cover the face, and the flowers are blooming to complement the beautiful face... As our city Peony has entered the viewing period, and there is an endless stream of tourists coming to enjoy it. Tourists wearing Hanfu can be seen everywhere in major tourist attractions shuttling through the landscape and lingering among the flowers. "Peony Hairpin + Caoxian Hanfu" has brought new cultural tourism consumption hot spots and vitality to our city. This combination has exploded in major peony scenic spots. Han costumes with jingle bells, tourists taking pictures with red lips and pink faces, ancient buildings with carved railings and jade... Recently, the Caozhou Peony Garden has been crowded with tourists to meet the strong market demand. , various photo studios and travel photography stores in our city widely publicize through various channels, and use social platforms to showcase their stores’ unique makeup, professional technology, high-quality services and makeup packages to attract customers. It is understood that the prime shooting hours in many stores are fully booked. Yan Pei is a…

Beijing In the ancient city of Luoyi, Luoyang City, Henan Province, several ladies in Hanfu took a break between taking photos and checking in. Photo by People.com reporter Wang Pei A girl faces the camera. Photo by People.com reporter Wang Pei A mother and daughter wear Hanfu together. Photo by People.com reporter Wang Pei Nowadays in Luoyang, more and more men wear Hanfu. Photo by People.com reporter Wang Pei On the streets of Luoyang, Hanfu is popular. Photo by People.com reporter Wang Pei In the streets and alleys of Luoyang, "ancient beauties" can be seen everywhere. Photo by People.com reporter Wang Pei Good sisters wear Hanfu together to take photos and spend time together as a souvenir. Photo by People.com reporter Wang Pei My best friend wears Hanfu and goes out for a spring outing. Photo by People.com reporter Wang Pei Girls wearing Hanfu play together. Photo by People.com reporter Wang Pei Wear Hanfu and travel together. Photo by People.com reporter Wang Pei Wear Hanfu and play together. Photo by People.com reporter Wang Pei The little girl also wore Hanfu. Photo by People.com reporter Wang Pei Wearing Hanfu is a common phenomenon in Luoyang. Photo by People.com reporter Wang Pei…

Top News Reporter Ma QianhuiWhere to go on May Day? Friends who are still at work are already gearing up and booking travel itineraries for the May Day holiday on various platforms. The travel market in various places is ushering in a booking boom. According to Meituan data, as of April 24, the number of cultural tourism bookings during the May Day holiday in Henan (including scenic spots, accommodation, transportation, etc.) increased by more than 180% week-on-week, showing strong tourism consumption enthusiasm. Among them, Luoyang, Zhengzhou and Kaifeng are the top three popular destinations among tourists. From the perspective of tourist source cities, Beijing, Xi'an, Wuhan, Shanghai, and Tianjin are the top five tourist source cities for tourists in Henan. Popular scenic spots such as Luoyi Ancient City, Qingming Riverside Garden, and Longevity Mountain Martial Arts City have attracted more attention. "Taste Bud Tour" is becoming a popular choice for young people during their holidaysThis May Day, go to popular cities for a fun "Taste Bud Tour" , is becoming a popular choice for young people to travel during their holidays. The flavor of Zhengzhou is in Guancheng. Beishuncheng Street in Guancheng District is a gourmet gathering place known to…

[Dahecai Cube Reporter Chen Wei] Luoyang Cultural Tourism continues to break through the industry, from Qingming Festival to May Day. Meituan data shows that during the May Day holiday, Luoyang ranked first in the province in terms of bookings for tourism consumption (including hotels and B&Bs, attraction tickets, transportation, etc.), welcoming tourists from all over the country. Businesses in Luoyang integrate city characteristics and user needs to innovate cultural tourism supply, and the representative business "Hanfu Hotel" has quietly become popular. Meituan data shows that in the past year, the number of accommodation merchants in Luoyang offering "Hanfu" themed products has increased by 330% year-on-year, and the order volume for related products has increased by 17 times. The Luojian·Hanfu·Guanying B&B Hotel, located near Longmen Avenue, will open in October 2023 with approximately 30 guest rooms. This is the first time Hu Yun, a post-95s entrepreneur, has run a hotel across multiple industries. He seized the opportunity of Luoyang's craze for wearing Hanfu and spent more than 100,000 yuan to purchase 400 sets of Hanfu and thousands of accessories, which he provided to hotel guests for free. If makeup is required, it will be charged separately, but it is significantly cheaper…

Hanfu shows all over the city, a dream back to the prosperous Tang Dynasty. This year, Luoyang cultural tourism continues to break through the circle, from Qingming Festival to May Day. Meituan data shows that during the May Day holiday, Luoyang ranked first in the province in terms of bookings for tourism consumption (including hotels and B&Bs, attraction tickets, transportation, etc.), welcoming tourists from all over the country. Businesses in Luoyang integrate city characteristics and user needs and continuously innovate cultural tourism supply. As a representative business format, "Hanfu Hotel" has quietly become popular. Meituan data shows that in the past year, the number of accommodation merchants in Luoyang offering "Hanfu" themed products has increased by 330% year-on-year, and the order volume for related products has increased by 17 times. Post-95s boy earns 150,000 yuan a month by working as a "Hanfu hotel"The Luojian·Hanfu·Guanying B&B Hotel near Longmen Avenue will open in October 2023 with about 30 rooms. This is also Hu Yun, a post-95s entrepreneur, operates a hotel across multiple industries for the first time. The store spent more than 100,000 yuan to purchase 400 sets of Hanfu and thousands of accessories, which are free for customers to choose…

The period from 220 AD to 589 AD was the Wei, Jin, Southern and Northern Dynasties periods in my country. The Wei, Jin, Southern and Northern Dynasties were an era of both destruction and establishment in the history of Hanfu. In the early Wei Dynasty, Emperor Wen Cao Pi formulated the "Nine Ranks of Zhongzheng" official position system, "purple, green and purple are the three colors of the nine ranks", and the official position was customized in terms of color, making it clear at a glance. This system was followed through the generations until the Yuan and Ming Dynasties. At the same time, during the Wei and Jin Dynasties, the strict hierarchical crown and uniform system of the Han Dynasty was broken. All civilians, including civil and military officials, wore scarves to tie their hair, replacing the previous restrained crowns and hats. For a time, various kinds of headscarves appeared in a dazzling variety. During the Southern and Northern Dynasties, northern ethnic minorities took over the Central Plains. Emperor Xiaowen of the Northern Wei Dynasty comprehensively pushed forward the Sinicization reform, from etiquette, language to clothing. At the same time, the short clothes of the northern ethnic groups gradually replaced…

Editor's note:Han clothes are like water, a dream for a thousand years. Whenever the weather is fine on weekends, many "little brothers" and "little sisters" dressed in gorgeous and elegant Hanfu, walk slowly by the Daming Lake in Jinan, with fragrant hair on their temples, wide sleeves and flowing clouds, and a jade stand in the wind. It seems that thousands of years have passed, and the ancient style is coming. In the eyes of the public, Hanfu is a niche. But data shows that the Hanfu industry has developed into a tens of billions market on Taobao. Nearly 20 million people visit Hanfu stores on Taobao every day, and thousands of Hanfu merchants are constantly transforming around market demand, just like the Internet industry is renovating. Look at Caoxian County for three-point Hanfu. What is unexpected is that 1/3 of the popular online Hanfu costumes come from Cao County, Heze City. Today, Caoxian County continues to maintain its leading position as the second "super-large Taobao village cluster" in the country, and leads the country in the number of Taobao towns. Recently, Qilu Evening News and Qilu One Point visited Caoxian County, Heze City, where they met all kinds of…