During the flower-viewing season, “Hanfu” has become the most eye-catching scenery in major parks and scenic spots. With the increasing number of Hanfu enthusiasts, Hanfu has become one of the most discussed costumes every spring. Photos of girls wearing Hanfu during flower viewing and outings always receive a lot of praise and likes on social platforms. Thumbs up. However, in the past two days, a hot search about Hanfu on Weibo has made netizens quarrel. "Hanfu Fairy Clothes"? ? Another "fairy server" appeared overnight. What is a "fairy server"? Here we first understand the concept of Hanfu. Hanfu does not refer to the clothing of the Han Dynasty, but to the traditional clothing of the Han nation. From the legendary Three Sovereigns and Five Emperors period to the Ming Dynasty, the clothing worn by the Han people for thousands of years was called "Chinese clothing" and in modern times is called "Hanfu". Based on the basic shapes, Hanfu can be divided into the following types: "top and lower skirt" system, "deep clothing" system, and "skirt" system. Most of the formal Hanfu are restored and made based on the shapes of clothing found in unearthed cultural relics. qujingshenyiAs for fairy clothes,…

In 2021, the new Hanfu industry market will exceed 10 billion yuan, and the number of consumers will increase to 10.21 million. With the revival of Hanfu culture, its wearing scenes will become more life-like and gradually become one of the important categories of daily clothing for the public. How to "break the circle" in the tens of billions marketNew Hanfu innovation is the keyNew Hanfu, also known as modern Hanfu, is a Hanfu system that is derived from the traditional classic clothing styles of the Han nation and retains its typical shape characteristics, and is innovatively combined with the diverse wearing situations and fashion aesthetics of the current public. The "White Paper on the Development of China's New Hanfu Industry in 2022" shows that my country's new Hanfu industry has exceeded the tens of billions of market scale in 2021, but the industrial chain is still not mature. New Hanfu that conforms to contemporary aesthetics and daily wearing situations The development potential is huge, and with this as a key breakthrough point, the industry market size is expected to exceed 100 billion. Yang Xiaodong, full-time vice president of the China National Garment Association, believes that with the development of…

Checking in at Wetland Internet Celebrity Photo SpotHanfu|Park Tour Frightening Dream "The moonrise is bright, and the outstanding people are here.""The hands are like catkins, the skin is like gelatin, the collar is like a cricket grub, the head is like a beetle, and the eyebrows are moth-like. The smile is beautiful, and the beautiful eyes are looking forward to it. ! ”“The people beside me are like the moon, and the bright wrists are covered with frost and snow”......The ancient poems about women have always been particularly special. The beauty of the world, every frown and every smile is a painting, every move is a poem. Qiong Meier also wants to experience the feeling of wearing jingle bells and lotuses growing every step of the way. Of course, the most important thing is because there are so many check-in spots suitable for shooting ancient costumes in Qionghai Wetland! Qiong Meier couldn't help it, so she rented two sets of Hanfu with different styles for everyone to try. How is the effect? ​​Just look at the pictures~~~~Props preparation:Model : twoHanfu: two setsSilk umbrella: oneTuan fan: oneBead hairpin: oneSilk ribbon: one (used to tie hair)Check inPoint 1Mengli Water Village WetlandColorful Yaochi…

GuangxiHow fashionable are Chinese clothes? "March 3" in Guangxi will tell you. During March 3rd in Guangxi in 2024, the land of Bagui is full of shows. Men, women, old and young wear national costumes to celebrate the festival, and the atmosphere is directly filled. 00:46During March 3rd in Guangxi in 2024, Guangxi Cloud launched the "Chinese Clothing Trend" national costume theme planning, setting off a craze for "cross-dressing" in national style shirts. Edited by Deng ZilinThe trend of Chinese clothing is not limited to Guangxi. Initiated by the Central Committee of the Communist Youth League, "Chinese Costume Day" is held on the third day of the third lunar month every year. This year, a series of events called "Chinese Costume Week" were held in Shanghai. Chinese costume enthusiasts from all over the country participated in the ceremony. Nowadays, more and more young people are seen wearing Chinese costumes in tourist attractions, streets and alleys, demonstrating cultural confidence and national pride. Girls dressed in colorful clothes took photos in Nanhu Park, Nanning City. Picture provided by netizen JunjunWhat kind of trend of the times is surging behind the popularity of Chinese clothing? How did Guangxi’s “trendsetters” help it break out…

When you think of cheongsam, you may think of the graceful or bright beauties in movies and TV dramas, the brides toasting at weddings, or the mothers lining up before the college entrance examination to encourage candidates to "get off to a good start". Dignity, grandness, refinement and curves seem to have become synonymous with cheongsam, as if it can only be worn on formal occasions. In fact, under the new Chinese spring breeze, the fashion trend of cheongsam and horse skirt is the same, becoming more and more daily, casual and comfortable. The new Chinese style is very popularDifferent from the past precious fabrics such as silk, today’s cheongsam is more wear-resistant in response to the needs of young people, and is mostly made of Cotton, linen, chiffon, acetate are the main ones, and even strong fabrics such as denim are used. "Fabrics have become affordable and diversified. You can buy one for around 100 yuan. Wearing a cheongsam is no longer a luxury." Chao Yu, a cheongsam enthusiast, said, "It's not that I don't want to use the popular Xiangyun yarn or silk, but I can't. The price is too high, and students pay more attention to cost-effectiveness."Compared…

00:23Original title: Xi’an Hanfu Museum’s May 1st Hot Makeup Artists Take Up All ClassesMay 1st, Xi’an, Shaanxi. Wearing Hanfu and Tang suits to immerse yourself in the thousand-year-old ancient capital has become a street fashion in Xi'an. So what kind of sparks will be created when the May Day encounters the Hanfu craze? On the first day of the May Day holiday, the cosmetics shopping mall near the Bell Tower was packed with people, lined up with tourists who were ready to dress up in costumes and have a beautiful dream of the prosperous Tang Dynasty. A merchant said that the package pricing in the store is consistent throughout the year, and there will be no price increases or decreases. Another merchant said that during the May Day period, there were 12 makeup teachers working in the store at the same time, and it took about 45 minutes on average to produce a "prosperous person". The waiting time started at about 1 hour, and the makeup teacher cost 160 yuan. and photography packages are available for visitors to choose from. The flow of people is not very large on the first day of the May Day holiday, and it is…

As soon as the high-speed train arrives at the station, the electronic screen displays "The peonies bloom and we meet you again". Even at ten o'clock in the evening on a weekday, tourists from Luoyang Longmen Station are still arriving one after another. In the square in front of the station, the aunties of the elderly tour group each hold a peony and raise their mobile phones to take photos with the flowers. On social media, "wearing Hanfu to enjoy flowers" has become a unique way to open up tourism in Luoyang. According to statistics from a short video platform in 2023, Luoyang ranks first among the "most popular places to check in Hanfu". Recently, a singer improvised "I came to this street wearing Hanfu and met 6 Diao Chan and 7 Wu Zetian" during a concert in Luoyang, which is called the city's limited edition lyrics. Tourists in the International Peony Garden wear Hanfu and take photos. Jiupai News noticed that in Luoyang, the lively Hanfu rental street was transformed from the "auto parts street". The night in the ancient city of Luoyi was as bright as day with the help of the photographer's fill light. . Taking "Hanfu…

Hanfu flutters against the jade plate, and the fragrance of Chinese sauce fills my heart. On April 28, Kweichow Moutai Maotai Liquor Marketing Co., Ltd. joined hands with Henan Xiyangyang Yongsheng Industrial Co., Ltd. to hold the "Hanjiang·Power of Inheritance" event in Zhengzhou - Hanyun Colorful Clothes·Hanjiang Liquor to explore the beauty of Hanfu. More than 200 people, including relevant leaders of Maotai Wine Company and Henan Xiyangyang Yongsheng Industrial Co., Ltd., core customers, opinion leaders, news media, and Maotai fans, gathered together to taste fine wines, admire Hanfu, and attend a feast that spanned the millennium of the Han Dynasty. Hanjiang Liquor is the core masterpiece of Moutai Co., Ltd.'s ingenuity. It is not only a liquid art, but also a masterpiece of time, carrying the profound culture of the Han Dynasty and the inheritance of Moutai's ingenuity. Hanfu is not only a treasure of traditional clothing, but also a witness of history and a disseminator of culture. Hanfu and Hanjiang wine are perfectly combined to jointly interpret the profound charm of thousands of years of Han culture. This is not only a tribute to and inheritance of traditional culture, but also a beautiful interpretation and pursuit of modern…

On April 28, the Tai'an Municipal Government Information Office held a press conference. At the meeting, a reporter asked, what cultural and tourism activities will be held in the Taishan Scenic Area during the May Day Golden Week? Miao Qing, deputy director of the Department of Culture, Tourism and Economic Development of Taishan Scenic Area, answered. In order to satisfy tourists and citizens’ yearning and pursuit of a better life and enrich the spiritual and cultural needs of the public, during the May Day holiday, Taishan Scenic Area will carry out a number of colorful cultural and tourism activities to allow tourists and citizens to spend their time A happy and wonderful May Day holiday. First, from April 27th to May 5th, Taishan Scenic Area held the 2024 Taishan Dongyue Temple Fair and the "Calligraphy and Calligraphy Inheriting the World Tai'an - Taishan Large Character Calligraphy Biennial Exhibition" at Dai Temple and Dai Temple North Square. . This year's Dongyue Temple Fair adopts a market-oriented conference model of "focusing on cultural experience, supplemented by competitive entertainment, and cultivating culture through commerce". It will carry out intangible cultural heritage art and cultural markets, tea-making + tea art performances, copying and reciting…

In recent times, the horse-faced skirt, which has a long history and integrates contemporary life aesthetics, has become the top "national style", leading the new Chinese fashion trend and witnessing people's growing cultural confidence. How long is the history of the horse-faced skirt? How many changes has it experienced? How does it embody the ancient Chinese clothing wisdom and aesthetic style? ——Editor The horse-faced skirt is a very classic and representative style in traditional Chinese clothing. It has a long history, unique appearance, exquisite craftsmanship, and reasonable functions. It embodies the humanistic thoughts of Chinese traditional clothing culture that integrates beauty and function, and is written down. In terms of shape structure, the horse-faced skirt consists of a skirt waist and two rectangular skirts. There is a skirt door on the left and right sides of each skirt (two skirts, a total of four skirt doors). When wearing, the skirt doors of the two skirts overlap at the front and middle parts of the back to form an inner and outer skirt door. The shape is overlapping and covering each other, with only two horse-faced skirt doors visible on the outside. Its style is similar to the two-piece spiral skirt…

On April 28, the Tai'an Municipal Government Information Office held a press conference. At the meeting, a reporter asked, what cultural and tourism activities will be held in the Taishan Scenic Area during the May Day Golden Week? Miao Qing, deputy director of the Department of Culture, Tourism and Economic Development of Taishan Scenic Area, answered. In order to satisfy tourists and citizens’ yearning and pursuit of a better life and enrich the spiritual and cultural needs of the public, during the May Day holiday, Taishan Scenic Area will carry out a number of colorful cultural and tourism activities to allow tourists and citizens to spend their time A happy and wonderful May Day holiday. First, from April 27th to May 5th, Taishan Scenic Area held the 2024 Taishan Dongyue Temple Fair and the "Calligraphy and Calligraphy Inheriting the World Tai'an - Taishan Large Character Calligraphy Biennial Exhibition" at Dai Temple and Dai Temple North Square. . This year's Dongyue Temple Fair adopts a market-oriented conference model of "focusing on cultural experience, supplemented by competitive entertainment, and cultivating culture through commerce". It will carry out intangible cultural heritage art and cultural markets, tea-making + tea art performances, copying and reciting…

Peninsula All-Media Reporter Liu Hong“The graceful Hanfu is shining with beauty.” Under the guidance of Qingdao Municipal Culture and Tourism Bureau and Qingdao Municipal Garden and Forestry Bureau, on April 26, the fourth The 2019 Taipingshan Cableway China Aerial Hanfu Show was grandly launched at the Taipingshan Cableway Scenic Area in Qingdao, with the famous host Zhao Baole as the host. The theme of this year's aerial Hanfu show is "Appreciating the ancient charm of flowers in bloom, and the gorgeous clothes embellish the spring scenery". The event not only showed the infinite charm of traditional Chinese costume culture, but also presented a high-altitude visual feast to the audience. The aerial Hanfu show is a hit Since the first Taipingshan Cableway China Aerial Hanfu Show was successfully held in 2021, the "Aerial Hanfu Show" cultural tourism IP has been a hit, helping Qingdao Taipingshan Cableway add new cultural elements, cultural connotation. Last year's aerial Hanfu show event was reported by many central, provincial and municipal media, and released in the form of pictures, texts, videos and other multimedia. The Douyin city rankings once jumped to second place, with more than 4 million views. As a popular scenic spot in Qingdao,…

The period from 220 AD to 589 AD was the Wei, Jin, Southern and Northern Dynasties periods in my country. The Wei, Jin, Southern and Northern Dynasties were an era of both destruction and establishment in the history of Hanfu. In the early Wei Dynasty, Emperor Wen Cao Pi formulated the "Nine Ranks of Zhongzheng" official position system, "purple, green and purple are the three colors of the nine ranks", and the official position was customized in terms of color, making it clear at a glance. This system was followed through the generations until the Yuan and Ming Dynasties. At the same time, during the Wei and Jin Dynasties, the strict hierarchical crown and uniform system of the Han Dynasty was broken. All civilians, including civil and military officials, wore scarves to tie their hair, replacing the previous restrained crowns and hats. For a time, various kinds of headscarves appeared in a dazzling variety. During the Southern and Northern Dynasties, northern ethnic minorities took over the Central Plains. Emperor Xiaowen of the Northern Wei Dynasty comprehensively pushed forward the Sinicization reform, from etiquette, language to clothing. At the same time, the short clothes of the northern ethnic groups gradually replaced…

The "trend" of HanfuUnstoppableSporty teenagers blasting the streets on skateboards But she is wearing a Hanfu robeThe skirt is flying in the wind On the bus, subway or airportYou can also encounter classical girls in gauze dresses More and more fashionable men and women are falling in love with HanfuAnd wearing distinctive traditional costumesWalking on the streets openly At the opening show of Wuhan Fashion Week 2021, the elements of "Hanfu" are eye-catching, the national trend is becoming more and more powerful, and the design of traditional Chinese clothing elementsPopular among young people. When young people’s fashion personalities collide with traditional cultural symbols, walking through the streets in Hanfu is no longer a “spectacle”. On the contrary, these young people dressed in Chinese costumes have constructed another scene of the "Han tide" in modern Wuhan. Focus on national style show - inherit classics, pioneer and innovateThe 2021 Fashion Week takes "Han·Tide" as the theme to discuss the inheritance of traditional culture in the context of fashion and innovation. Well-known designer Lawrence Xu, ambassador of Chinese fashion culture and double "Golden Summit Award" designer Zhang Zhaoda brought a wonderful Hanfu show. These costumes carry the excellent traditional Chinese craftsmanship and aesthetics,…

Editor's note:Han clothes are like water, a dream for a thousand years. Whenever the weather is fine on weekends, many "little brothers" and "little sisters" dressed in gorgeous and elegant Hanfu, walk slowly by the Daming Lake in Jinan, with fragrant hair on their temples, wide sleeves and flowing clouds, and a jade stand in the wind. It seems that thousands of years have passed, and the ancient style is coming. In the eyes of the public, Hanfu is a niche. But data shows that the Hanfu industry has developed into a tens of billions market on Taobao. Nearly 20 million people visit Hanfu stores on Taobao every day, and thousands of Hanfu merchants are constantly transforming around market demand, just like the Internet industry is renovating. Look at Caoxian County for three-point Hanfu. What is unexpected is that 1/3 of the popular online Hanfu costumes come from Cao County, Heze City. Today, Caoxian County continues to maintain its leading position as the second "super-large Taobao village cluster" in the country, and leads the country in the number of Taobao towns. Recently, Qilu Evening News and Qilu One Point visited Caoxian County, Heze City, where they met all kinds of…

Live streaming e-commerce is bringing Caoxian Hanfu to a broader marketMaybe you don’t have a horse-faced skirt in your wardrobe, but you must have heard how popular horse-faced skirts are. Data from the "Douyin E-commerce Women's Consumption Trend Data Report" show that in the past year, the number of orders for horse-faced skirts purchased by female users on Douyin e-commerce increased by 841% year-on-year. Since the beginning of this year, Caoxian County, Shandong Province, a place known as "China's largest Hanfu production base", has sold more than 300 million yuan of New Year's Eve clothing, mainly horse-faced skirts, during the Spring Festival. Online sales of face skirts approach 900 million yuan. "Horse-faced skirts have become a hot-selling New Year's shirt", "Caoxian County has sold 300 million horse-faced skirts and the supply is still in short supply", "400 college students returned to Caoxian County to sell horse-faced skirts" and other hot searches. These are The topic is like a whirlwind, sweeping the entire online world. Under this trend, many people want to go to the scene to find out. Caoxian Railway StationA person who "missed the business opportunity"The first stop to Caoxian is Shandong Jizhi Life Technology Industrial Park. This is…