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Why are Hanfu horse-face skirts popular in the Year of the Dragon
This Spring Festival, the horse-faced skirt, one of the standard features of Hanfu, has become a popular "New Year's shirt". In live broadcast rooms selling clothing, buyers are constantly asking if the goods are in stock; in subways, scenic spots, museums and other places, girls wearing down jackets and coats can be seen everywhere, with fluttering horse-faced skirts exposed at the feet of their clothes. At the CCTV Spring Festival Gala, the traditional Chinese pattern creation show "Nian Brocade" allowed people to see the oriental beauty of traditional clothing such as Song brocade vests, Xiangyun gauze jackets, and embroidered horse-faced skirts. Data from multiple e-commerce platforms show that since January this year, the number of searches for Hanfu has skyrocketed, and the horse-faced skirt has become one of the most popular items in the Hanfu category. As one of the production and sales bases of Hanfu in my country, Caoxian County, Shandong Province, has sold more than 300 million yuan of clothing for the Year of the Dragon this year, mainly horse-faced skirts. Why are horse-faced skirts so popular all of a sudden? Photo courtesy of Visual China The "new jersey" coming out of the museum The blue satin skirt… -
For young people, their first Hanfu often starts with the horse-face skirt
Wearing new clothes on the first day of the new year and welcoming the new year happily is a traditional custom of Chinese people during the New Year. This year’s Spring Festival outfits are fashionable and are inspired by the national style. This Spring Festival, both young people from small towns returning to their hometowns and exquisite girls from first-tier cities have fallen in love with retro Chinese clothes. More and more young people are wearing Chinese-style clothes to pay New Year greetings: down jackets paired with horse-faced skirts, bubbles Cheongsam with sleeves, buttoned top and pleated skirt...the whole body is in retro style, celebrating the Year of the Dragon lively. Qiqi, a post-00s generation whose hometown is in the countryside of Hunan, is a lover of Chinese-style clothing. During the Spring Festival this year, she prepared several sets of Chinese-style clothing to go home for the New Year. "I used to just wear them when traveling or taking photos, and rarely wear them when I go home. But later I found that my family is more and more recognized for these clothes." Qiqi's parents are also from rural areas. In their opinion, Qiqi wears The horse-faced skirt is "very… -
In China, Hanfu horse-face skirts sold over 500 million yuan in just two months
On March 9, CCTV Finance reported that in the first two months of this year, the supply of horse-faced skirts in Cao County, Shandong Province exceeded the demand, and the sales of horse-faced skirts were close to 550 million yuan. New Chinese style national trend + intangible cultural heritage. In recent years, they have frequently appeared in the circle. Wearing hairpins and horse-faced skirts have become the latest check-in combinations at many tourist attractions during the Spring Festival this year. Horse-faced skirts have become integrated into more people’s daily lives. In regular service, Fujian Youshen has become popular, attracting millions of tourists to the local area. Reporters from Xiaoxiang Morning News and Morning Video found that in recent years, "new Chinese styles" such as horse-faced skirts and hairpins have become popular, playing a new role in promoting consumption and driving industrial development in cultural tourism, fashion and other industries. Horse-faced skirt becomes New Year’s jersey During the Spring Festival, topics such as #Caoxian sold 300 million horse-faced skirts and are still in short supply# became hot searches. As a "New Year's jersey" that can be worn by all ages, the horse-faced skirt has undoubtedly become the most popular clothing item… -
The small town ignited by the popularity of Hanfu horse-face skirts
When did horse-faced skirts become popular? Different people will give different answers. In the memory of Zhang Jun, a Hanfu enthusiast, she got into horse-faced skirts in 2019. That year, she bought many horse-faced skirts of various colors. "The shipping places are Zhengzhou, Hangzhou, Guangzhou, Shenzhen, Wuhan...all over the country." She read out the place names while looking for orders, but among the many orders for horse-faced skirts, none of them came from In Cao County, Shandong Province. On today's social media, horse-faced skirts and Caoxian are closely bound together. The latter is like the "city of horse-faced skirts", but in fact, Caoxian has only begun mass production of horse-faced skirts in recent years. Qi Yue, a Hanfu enthusiast, believes that in the Hanfu circle, horse-faced skirts have long been popular, and they were most popular about four years ago. Four years ago, entrepreneur Xu Haoming opened a Hanfu store in Caoxian County. At that time, Hanfu was still a relatively niche business, and no one cared about horse-faced skirts, and he did not make any money from it. Xu Haoming told Hedgehog Commune: "The turning point for the horse-faced skirt business occurred in 2023, and it truly became the… -
The Hanfu horse-face skirt leads the way to explore spring
Seeing that the temperature in Xi'an is rising day by day, the beauty-loving girls on the streets of Xi'an are gradually putting on spring clothes. On March 18, reporters found during street interviews that the "new Chinese" style has attracted more and more attention in this year's spring clothing trends, among which the "C-position" of horse-faced skirts has made its debut. From "national fashion" to Hanfu, from horse-faced skirts to hairpins, more and more "new Chinese styles" are injecting new vitality into cultural tourism, fashion and other industries, becoming a new force that promotes consumption and drives industrial development. How popular is the horse-faced skirt? A county town sold for 550 million yuan in two months During the Spring Festival, the topic #Caoxian sold 300 million horse-faced skirts but still in short supply# became a hot search topic. Cao County, Heze, Shandong Province, was originally a processing base for various performance costumes in my country. In recent years, it has seized the opportunity and transformed into a Hanfu production base, becoming one of the earliest areas for the industrialization of Hanfu manufacturing in China. According to media reports, in the first two months of this year alone, sales of horse-faced… -
More and more people in Changsha are wearing Hanfu horse-face skirts
Spring has arrived and the temperature is gradually rising. This season, many beauty-loving women have chosen "new Chinese" style clothing such as horse-faced skirts as their new clothes for the spring. JD.com data shows that since the live broadcast of the Year of the Dragon Spring Festival Gala, the transaction volume of "new Chinese-style" clothing has increased by 215% year-on-year, and the transaction volume of Hanfu category has increased by 325% year-on-year. This year's "Government Work Report" proposed that cultivating domestic products should be one of the important ways to promote consumption. Now is the peak season for spring clothing. Can "New Chinese Style" continue this wave of popularity and open up a larger market? The horse-faced skirt makes its "C position" debut this spring "This spring, more and more people are wearing horse-faced skirts on the streets of Changsha." Xiao Wen, a citizen, is a Hanfu "enthusiast". She said that from last year to this year, she has 10 horse-faced skirts. "Every month You have to spend about a thousand yuan to buy Hanfu, which can be paired with sweaters, shirts, and some Han elements. You can also wear a full set of traditional jackets to match it." She… -
Why are Hanfu horse-face skirts so popular
In recent times, horse-faced skirts have become particularly popular and have become the focus of everyone's attention. At the same time, more people will focus on Cao County again. It is not difficult to find that whether it is "Cao County 666", New Year's greetings clothes, or horse-faced skirts, Caoxian County has been receiving widespread attention over the years. So, after the popularity of horse-faced skirts during the Spring Festival, how did Caoxian County seize the wave of horse-faced skirts and continuously innovate to keep its popularity and enter the homes of ordinary people with a high cost-effective advantage? The main reason why horse-faced skirt fabrics are in short supply "The batch of horse-faced skirts currently being produced are made with colorful craftsmanship. They look silver when viewed up close and green when viewed from a distance. They are even more colorful under the sun. The main selling point is that they change color. Although workers have been working overtime recently, The finished horse-faced skirts are still not enough to sell." Yesterday, in the production workshop of the Tang Dynasty Hanfu production base, store manager Jiang Lefang introduced to reporters the current hot sales of horse-faced skirts. Behind him was… -
The Chinese people are reclaiming the discourse on Hanfu horse-face skirts
The Spring Festival of the Year of the Dragon is approaching. Wearing Hanfu and celebrating the New Year is becoming a lifestyle favored by young people. In recent years, the Hanfu track has continued to heat up. It stood out from the "Three Bankrupt Sisters" (JK and Lolita) and embarked on a path of growing and independent development. The emergence of phenomenal hot-selling products such as the "Horse Face Skirt" has pushed the market to an unprecedented new level: Hanfu continues to be eclectic and secular, turning from a niche hobby into a daily wear for many people - a large number of original designs and national fashion brands have also emerged one after another in this process. But just over a year ago, the Hanfu market was a different story. In July 2022, the internationally renowned fashion brand Dior released a mid-length skirt priced at 29,000 yuan. Some Chinese netizens discovered that this skirt is almost exactly the same as the traditional Chinese dress "Horse Face Skirt" - the mutual absorption of different cultures is understandable, but Dior did not mention the "source of inspiration" in the product introduction, instead calling it a " The "new" fashion item using… -
How to match the top with the Hanfu horse-face skirt
Skirts are one of the items that best highlight femininity. There are various styles of skirts on the market. What kind of skirts will be popular in the fall of 2023? With the prevalence of national style, French skirts and Hepburn skirts that were once a fad are no longer popular. Now girls are wearing "horse-faced skirts", which combine national style with modernity and create a new fashion trend~ The horse-face skirt has a rich history, but it is still relatively new in the fashion world, and many people even don’t know about it. Therefore, in this issue, we will talk about the story of horse-faced skirts and how to wear horse-faced skirts in a fashionable and advanced way! 1. What is a "horse face skirt"? What are the advantages and characteristics? The horse-faced skirt has a long history, which can be traced back to the Song Dynasty and became popular in the Ming and Qing Dynasties. The names of horse-faced skirts are different in each period. The "Yuehua skirt" in the Ming Dynasty, the pleated skirt, the pleated skirt, and the phoenix tail skirt in the Qing Dynasty are all forms of horse-faced skirts. The horse-faced skirt is trumpet-shaped,… -
The Hanfu horse-face skirt is making a strong breakthrough
"Horse-faced skirts have become a new jersey" "Caoxian County sold horse-faced skirts for 300 million yuan and are still in short supply"... After the New Year, topics about horse-faced skirts continued one after another. Data from multiple e-commerce platforms show that since January this year, searches for Hanfu, new Chinese style, etc. have skyrocketed. Among them, the horse-faced skirt has become the most popular item in the Hanfu category, with sales of many popular items exceeding one million yuan. The horse-faced skirt has become a top trend When it comes to the first popular clothing item for everyone in 2024, the horse-faced skirt is well deserved. Horse-faced skirt, also known as "horse-faced pleated skirt", originated from the spiral skirt in the Song Dynasty. It is a skirt style that is convenient for women to ride and travel. As one of the main representatives of ancient Chinese skirts, the horse-faced skirt has experienced changes and development in different dynasties, with various forms and distinctive styles. Peninsula All Media reporters saw on Taobao, Douyin and other platforms that horse-faced skirts are available in adult styles, children's styles and various styles for consumers to choose from. Many hot-selling items have sold more than… -
The Chinese Hanfu horse-face skirts are selling like crazy
This year, the manufacturers of horse-faced skirts in Caoxian County, Shandong Province were too busy during the Spring Festival holiday. "Customers called me on New Year's Eve." Meng Xiaoxia, chief designer of Caoxian Chenfei Clothing Co., Ltd., once again felt the "top status" of horse-faced skirts. At the urging of customers, the company's offline Hanfu showroom opened early on the first day of the new year. "On the sixth day of the Lunar New Year, many customers really couldn't wait, so we sent our employees to work early with three times the salary." She said that the entire exhibition hall was full as soon as she got to work, and customers even took away the horse-faced skirts worn by the child models last winter. . Even before the Spring Festival, almost all of the company's products were sold out and there was no overstock. Currently, the factory is working overtime every day to produce. Not only Meng Xiaoxia's company, but the entire Cao County experienced a wave of horse-face skirt craze around the Spring Festival. According to data from the Cao County E-commerce Service Center, so far, sales of Cao County’s Year of the Dragon New Year greeting clothes, mainly… -
Astonished by the Chinese-style Hanfu horse-face skirt
The fashion circle has a very large selection flexibility, and the aesthetic span of each item is also very far. Even retro-designed clothing can show a modern urban dressing temperament in our daily wear. We The “horse face skirt” I want to introduce is the protagonist of today’s recommended fashion items. China has 5,000 years of traditional culture, which has given birth to aesthetics that span a long river of time. Each period of history is actually represented by typical clothing. Today we need to introduce to you the horse-faced skirt, which is the main item for women in ancient China. One of the skirt styles. 1. How much do you know about the design advantages of horse-faced skirts? [Typical ancient skirt, how to wear modern clothes] ①Four skirt doors are combined into one piece The most classic ancient horse-faced skirt is actually very detailed in design, especially the skirt. It has four skirt doors, which are overlapped in pairs and fixed with a pure cotton silk belt. In order to make it easier for modern women to wear, the four skirt doors are combined into one piece, making it more convenient to wear. It can directly replace… -
Traditional Chinese Costume: The Hanfu Horse-Face Skirt
Horse-faced skirt, also known as "horse-faced pleated skirt", is one of the main skirt styles for women in ancient China. There are four skirt doors at the front, back and outside, two of which overlap. The outer skirt door is decorated, and the inner skirt door has less or no decoration. , the horse-faced skirt is pleated on the sides, and the waist of the skirt is mostly made of white cloth, which means growing old together, and is tied with ropes or buttons. The word "horse face" first appeared in "History of the Ming Palace": "The drag strip has a continuous back collar, and there are swings on the sides, the front collar has two sections, and there are horse face pleats underneath, rising to both sides." But. The history of horse-faced skirts can be traced back to the Song Dynasty, because skirts in the Song Dynasty already had the shape of horse-faced skirts. The spiral skirt is a functional "crotch-opening skirt" designed for women in the Song Dynasty to facilitate riding donkeys. Meng Hui said in "Slit Skirt": "This kind of Song skirt is composed of two pieces of skirt with equal area and independent of each other.… -
At Jin Temple, a Song Dynasty lady in Hanfu horse-face skirt appeared, surprising everyone
"Look, the horse-faced skirt that person is wearing is very nice." "The horse-faced skirt that the girl is wearing has a bird statue on it." "They should have made this horse-faced skirt themselves."...Tourists from Beijing When he saw our horse-faced skirt, he told his six companions: "Quickly take a photo of this horse-faced skirt, follow the attractions on this horse-faced skirt to visit, and check out the delicious food on it." In the New Year of the Year of the Dragon, a fashion storm about horse-faced skirts is sweeping across. Classical and modern styles intertwine in the streets and alleys to create a unique style. As if overnight, the horse-faced skirt awakened from its dusty history. Therefore, we plan to do a special issue on the integration of horse-faced skirts and Shanxi culture. Who knows, it is this idea that puts us on a path of "resurrection". Wear a homemade horse-faced skirt and have a dialogue between the past and the present Journalists who don’t want to be tailors are not good photographers When the team discussed the plan, each member had already positioned themselves as a tailor, thinking that it would be cool to make a horse-faced skirt belonging… -
Hanfu Horse-Face Skirt: Several Styling Options
How various types of clothing lead the trend and become the focus of attention nowadays seems to be in a constant cycle. For example: Horse-faced skirt. Although it first appeared in the Song Dynasty, it became more popular and prosperous during the Ming and Qing Dynasties. After a period of depression, by November last year, horse-faced skirts became popular again. Both men and women are fascinated by horse-faced skirts. When I went to Chengdu and went out for a walk, I realized that there were many horse-faced skirts in the streets and alleys. Its brilliance simply amazed everyone. 1: Wearing a horse-faced skirt, starting from the familiar horse-faced skirtSend 1: VS skirt For Ru skirts, there is a profound aesthetic culture. Its design is the same as the horse skirt, with embroidery and ribbons. However, there are many differences. The horse-faced skirt is shaped like a trumpet and is easier to match than the skirt. For example: match it with a vest or shirt. If you go out on the street every day, the underskirt is not as flexible as the horse skirt, which makes it very tiring and easy to be embarrassing. ▼ 2: VS cheongsam skirt Horse-faced skirts… -
The more you wear the Hanfu horse-face skirt, the more noble you become
I believe many people are already familiar with the horse-faced skirt when we talk about it. This is a major skirt style in Chinese Hanfu. As the national style becomes more and more popular, the horse-faced skirt has gradually appeared in the public eye. The beauty of the horse-faced skirt is unmatched by other skirts. Compared with ordinary skirts, the horse-faced skirt not only has cultural heritage, but also has a more unique design. The horse-faced skirt is composed of four front and rear skirt doors, which overlap each other and have pleated features on the sides. In the middle part of the skirt, the skirt doors overlap to form a trapezoidal smooth surface, so it is commonly known as "horse face". The horse-faced skirt has a long history, going through historical stages such as Liao, Jin, and Yuan. After the Ming Dynasty, it reached its most mature stage, and then the design gradually became simpler. 1. Horse-faced skirts come in various styles It can be worn in ancient Chinese style or matched with modern casual style Don’t think that the style of the horse-faced skirt is particularly single. In this diversified era, facing a national-style item, we can unlock… -
Yang Mi personally demonstrates wearing a Hanfu horse-face skirt
Yang Mi has her own way of exporting traditional culture. This time she started the journey of horse-faced skirts in private servers. Everyone’s awareness of horse-faced skirts is already very wide. With the development of fashion, various kinds of horse-faced skirts have appeared. Skirts are endless. As a traditional Chinese dress, the horse-faced skirt is often seen in daily life. Many people also use it as wedding dress to show their unique charm. [Selection and design of horse-faced skirts] 1. Color selection Many people come into contact with horse-faced skirts for the first time and don’t know what to wear. In fact, if we don’t do serious research, we can choose from the basics first, that is, color. The choice of color is actually quite simple in comparison. Common colors are red and black or some elegant colors. These colors have completely different effects on matching the upper body, and the styles displayed will also be different. Red is more atmospheric and stylish, black is more handsome, light colors are more gentle, or It depends on what kind of wearing feeling you like. 2.Choice of pattern Another thing is the choice of patterns. There are various patterns on horse-faced skirts,… -
Some merchants do not want the Hanfu horse-face skirt to become too popular
No one can tell who started this trend first. But in Caoxian County, there is a "myth" widely circulated among Hanfu merchants: last year, in a live broadcast room in Caoxian County, the sales of horse-faced skirts reached hundreds of thousands of yuan a day. Horse-faced skirts have become a hot money-making opportunity in Caoxian County, and Caoxian County has become the focus again because of horse-faced skirts. In 2021, this county in southwestern Shandong was nicknamed the "center of the universe" on the Internet because of a netizen's "Shouting Mai". The traffic has passed, but Caoxian County is not as "short-lived" as imagined. In the past few years, Sun Xiangyu, a post-95 Hanfu merchant in Caoxian County, has worked in logistics, tried e-commerce, and sold costumes. He has witnessed the return of the national trend blowing to the land of Caoxian through the Internet and constantly reshaping it. With this county. His experience is the epitome of many Caoxian people. In Sun Xiangyu's view, behind Caoxian County's renewed popularity lies the vitality of this county, which will change at the right time and always follow the direction of the market. "There are no limits, opportunities come, let's see who… -
The Hanfu horse-face skirt opens up a new era of modern Chinese romance
The temperature is rising, and it’s the annual beauty season again. With full joy, welcome the beautiful days. Looking at the green branches, blowing the gentle spring breeze, enjoying the warm sunshine, the small beauty of life is nothing more than this. The beautiful and warm spring is the perfect time to dress yourself up delicately and elegantly. If you still don’t know what to wear this spring, you might as well use the “horse face skirt” to start a new Chinese-style romance. It is not only elegant and slim but also noble, and the rate of turning heads when walking on the street is very high. Let’s take a look! Everyone is rushing to wear Duma face skirt. What is the magic power of it? 1. Four skirt door design, showing classical craftsmanship Modern skirts are designed to be simple and chic, but the workmanship is certainly not as heavy as classical craftsmanship. A "real material" horse-face skirt will inevitably choose the design of four skirt doors, and use two-by-two overlap to form a unique "horse-face" structure, which is also the origin of the horse-face skirt. The unique four-skirt door design of the horse-faced skirt shows classical craftsmanship in… -
During spring, the streets are filled with people wearing Hanfu horse-face skirts
As early as the Spring Festival, trendy people in the fashion circle have already started to create new styles for the spring. Attentive sisters must have discovered that among various fashionable outfits, skirts such as "horse face skirts" stand out and often occupy the focus of passers-by unconsciously, whether they are paired with a shirt or a small fragrant jacket. They all look very fashionable and good-looking. As the appearance rate of "horse-faced skirt" continues to increase, the corresponding wearing methods are also constantly optimized. A top or jacket that seems to be worn casually actually contains a lot of skills. A reminder for sisters who plan to buy a "horse face skirt" or those who have already bought it but don't know how to match it. The correct way to combine the "horse face skirt" is here: 1. "Horse face skirt" shape, a mixed interpretation of national style and fashion What is a "horse-faced skirt"? "Horse face skirt" can also be called "horse face pleated skirt", which was mainly popular in the Ming and Qing Dynasties. Because of its long skirt and unique Chinese texture patterns, it is now used by many people to create Chinese-style looks. Especially some…