Picture ① At the "Experience China - Entering the Dubai Expo" event, actors performing Hanfu performances took a group photo outside the China Pavilion at the Dubai Expo in the United Arab Emirates. (Xinhua News Agency)Picture ② Young people dressed in Hanfu walk across the river trestle, preparing to go boating to enjoy the lotus. Photographed by Jiang Yi (China Economic Vision)After years of development, Hanfu is moving from a niche circle to the mass market, becoming an important part of the national trend culture and national style economy, not only providing tourism, photography and other industries With new marketing ideas, immersive consumption featuring Hanfu elements such as ancient style script killing and ancient costume banquets are in the ascendant. This year’s May Day holiday, the immersive Tang-style street life district “Chang’an Twelve Hours” opened in Xi’an. Many tourists specially put on Tang-made Hanfu and came to watch Tang arts and listen to Tang arts. Have fun and taste Tang food. Among the scattered ancient-style buildings, with fluttering clothes and flying skirts, the beauty of Hanfu is eye-catching. After years of development, Hanfu is moving from a niche circle to the mass market and has become an important part of…

Source: People’s Daily Overseas Edition Fang Wenshan accepted an exclusive interview with this reporter in his Taipei studio. Some of the cultural creations and collectibles in Fang Wenshan’s Taipei studio. The installation art "East Wind Breaks" in Fang Wenshan's Taipei studio. "The East Wind Breaks", "Hair Like Snow", "Blue and White Porcelain"...a popular hit song with lyrics containing classical poetry, all written by Fang Wenshan, a well-known Taiwanese lyricist. For more than 20 years, Fang Wenshan has partnered with Taiwanese musician Jay Chou to continuously release Chinese-style songs, which once set off a Chinese-style craze in the Chinese pop music world. As early as middle school, Fang Wenshan read a lot of ancient poetry and showed his talent in composition writing. At that time, he would not have thought, one day he will make a living by writing lyrics, and the nourishment of traditional culture has given him a "style business card" in the pop music world. Since then, whether he launched Hanfu activities, created trendy cultural creations, or filmed movies and online dramas, he could not do without traditional elements. "We can use popular forms to spread traditional culture." Fang Wenshan told reporters in his studio in Taipei. Drawing…

History, culture, food, beautiful scenery... the Shichahai Lotus Market, which has just completed its upgrade, welcomed a large number of customers during the May Day holiday. The reporter visited and found that creative products with rich cultural characteristics, Hanfu experience and other special shops have attracted many tourists. Tourists checking in under the dragon lanternDuring the festival, the giant dragon lantern of "Dragon Going to the Sea" in Shichahai became a popular check-in spot. Tourists walked under the dragon lanterns one after another and took the first photos before entering the Lotus Market. Citizens clocking in under the dragon lantern Walking along the Lotus Market, many tourists discovered that many new shops have been added to the market, including Hanfu experience stores, cultural relics and art stores, cultural and creative stores and other stores with strong historical and literary atmosphere. There are also cafes, drink shops, craft breweries, etc. that are popular among young people. Hanfu Experience StoreWalking into the "Huaxia Yiguan" Hanfu Experience Store is like traveling to ancient times. The accessories placed on the shelves are simple and exquisite, and there are a dazzling array of Hanfu hanging on the hangers, with colors ranging from fresh and elegant…

Original title:Horse-faced skirt: a colorful embroidery that has amazed thousands of yearsJia XizengIn recent times, the long history has merged with contemporary The horse-faced skirt with life aesthetics has become the top trend of "national style", leading the new Chinese fashion trend and witnessing the growing cultural confidence in people's hearts. How long is the history of the horse-faced skirt? How many changes has it experienced? How does it embody the ancient Chinese clothing wisdom and aesthetic style? ——EditorThe horse-faced skirt is a very classic and representative style in traditional Chinese clothing. It has a long history, unique appearance and exquisite craftsmanship. , with reasonable functions, embodies the humanistic thought of Chinese traditional clothing culture integrating beauty and use, and conveying truth through writing. In terms of shape structure, the horse-faced skirt consists of a skirt waist and two rectangular skirts. There is a skirt door on the left and right sides of each skirt (two skirts, a total of four skirt doors). When wearing, the skirt doors of the two skirts overlap at the front and middle parts of the back to form an inner and outer skirt door. The shape is overlapping and covering each other, with only…

Shandong The makeup artist is making Hanfu hairpins for touristsQihu Zhuge is in the painting, the skirt of the dress is fluttering, the fan is dancing lightly to cover the face, and the flowers are blooming to complement the beautiful face... As our city Peony has entered the viewing period, and there is an endless stream of tourists coming to enjoy it. Tourists wearing Hanfu can be seen everywhere in major tourist attractions shuttling through the landscape and lingering among the flowers. "Peony Hairpin + Caoxian Hanfu" has brought new cultural tourism consumption hot spots and vitality to our city. This combination has exploded in major peony scenic spots. Han costumes with jingle bells, tourists taking pictures with red lips and pink faces, ancient buildings with carved railings and jade... Recently, the Caozhou Peony Garden has been crowded with tourists to meet the strong market demand. , various photo studios and travel photography stores in our city widely publicize through various channels, and use social platforms to showcase their stores’ unique makeup, professional technology, high-quality services and makeup packages to attract customers. It is understood that the prime shooting hours in many stores are fully booked. Yan Pei is a…

ShandongJimu News reporter Zhou DanThe "new Chinese style" trend that started last year has spread to the graduation season. Graduation season is approaching this year, and many students have already started shopping for graduation season makeup and clothing. Recently, a variety of Chinese-style collocations such as "Chinese-style bachelor's uniform with cloud shoulders" and "bachelor's uniform with an eight-piece skirt underneath" have been on the hot search list on Taobao. Sales data from e-commerce platforms show that Chinese clothing and accessories such as cloud shoulders, eight-piece skirts, and hairpin hats have become popular items in the 2024 graduation season. From the "New Year's greetings outfit" in the Year of the Dragon, the "outing outfit" in early spring, the "toast outfit" for weddings to the "Chinese princess graduation outfit" in the "graduation season", national style clothing has become a popular choice for many young people The first choice for ceremonial wear. The reporter's search found that as early as early April, the popularity of "Chinese princess graduation photos" on Taobao's hot search had exploded in advance. Many consumers bought cloud shoulders, hairpin hats and other national styles on the eve of graduation. A separate item to match your academic uniform. The person…

Live streaming e-commerce is bringing Caoxian Hanfu to a broader marketMaybe you don’t have a horse-faced skirt in your wardrobe, but you must have heard how popular horse-faced skirts are. Data from the "Douyin E-commerce Women's Consumption Trend Data Report" show that in the past year, the number of orders for horse-faced skirts purchased by female users on Douyin e-commerce increased by 841% year-on-year. Since the beginning of this year, Caoxian County, Shandong Province, a place known as "China's largest Hanfu production base", has sold more than 300 million yuan of New Year's Eve clothing, mainly horse-faced skirts, during the Spring Festival. Online sales of face skirts approach 900 million yuan. "Horse-faced skirts have become a hot-selling New Year's shirt", "Caoxian County has sold 300 million horse-faced skirts and the supply is still in short supply", "400 college students returned to Caoxian County to sell horse-faced skirts" and other hot searches. These are The topic is like a whirlwind, sweeping the entire online world. Under this trend, many people want to go to the scene to find out. Caoxian Railway StationA person who "missed the business opportunity"The first stop to Caoxian is Shandong Jizhi Life Technology Industrial Park. This is…

The most popular dressing style among young people today is the new Chinese style. According to data from the China Textile and Apparel Federation It shows that the "new Chinese-style" clothing market will reach 1 billion yuan in 2023, and the GMV (gross merchandise transaction) of related products has grown by more than 100% in the past three years. Ms. Zhu, a 25-year-old citizen, told reporters that as the most popular clothing style this year, she has been paying attention to new Chinese style since the Spring Festival and has spent more than 3,000 yuan on new Chinese style clothing. On April 24, the reporter discovered during a visit that new Chinese-style clothing stores can be seen everywhere in our city. In a clothing store on Liuquan Road in Zhangdian District, the reporter saw new Chinese-style shirts and jackets placed in the most conspicuous position of the store. According to the store owner, the best-selling item in the store is a light cyan dress. The design of this dress is improved from the cheongsam. The fabric is light and breathable, allowing consumers to stay fresh and elegant in summer. A consumer who bought the dress said: "The skirt has a…

Beijing Xiu Yuchen/PhotographedOn April 20, the "Haidian Town + U·Discover the Beauty of Three Mountains and Five Gardens" Hanfu Cultural Festival kicked off brilliantly, bringing an unforgettable national experience to the people in the area. Wind experience. With the melodious music of the guzheng classic "Jianchang Moon", the Hanfu Culture Festival was officially launched. At the scene, the audience seemed to have traveled through time and space, witnessing the Chinese fashion show of gentle Hanfu and heroic Hanfu and horse-faced skirts. The bamboo flute solo "Floating Light" is even more fascinating, with every note telling the deep affection of the ancients. In addition to traditional cultural performances, this event also carefully designed Hanfu experience and "Six Arts and Eight Elegance" cultural experience activities. Participants can not only wear exquisite traditional costumes made in various dynasties, but also experience the elegant life of the ancients, such as The three-mountain-five-garden poetry meeting included pot throwing, calligraphy, incense tea tasting, and fan making, etc. Participants seemed to have traveled through time and space and returned to the land of etiquette with fluttering robes, expressing their respect for traditional Chinese culture. “It’s my first time to try making dried flower fan. It’s really fun…

[Yibang Power News]Hanfu is really popular. Unconsciously, boys and girls wearing Hanfu no longer arouse comments when they appear on buses and subways in big cities. On the way outing in spring, girls in ancient costumes and martial arts boys who look like they came out of TV series can be seen everywhere. In fashionable cultural and creative activities, the ancient Hanfu catwalk has become a reserved item. Hanfu joins hands with Generation Z to rise together with the national trend. The wind picked up and a track was forming. There is a brand name in the spotlight that is difficult to ignore - "Return to the Han and Tang Dynasties". In the exchange with Sun Yi, the co-founder of Return to the Han and Tang Dynasties, these four keywords left the impression of Yibang Dynamics - "sentiment, tenacity, concentration and caution". (Returning to the founders of the Han and Tang Dynasties, Lu Xiaowei and Sun Yi)1] In the past, we relied on feelings, but in the future we must also respect business lawsIn 2006, due to the With a passion for Hanfu, singer Sun Yi and Lu Xiaowei, who were originally engaged in the media industry, jointly founded the…

Reported in Yantai, Yangtze"The wind blows the fairy mantles and flutters, just like the dancing of colorful feathers." Such a scene, in the spring It’s not uncommon in Yantai. In recent days, young people dressed in Hanfu can be seen everywhere in major parks and scenic spots in Yantai. They wear Chinese dresses with flowers, and the flying skirts fly in the romantic sea of ​​flowers, creating a different kind of spring style, "appreciating "Flower Season" is more like "Hanfu Travel Season". On a certain social media platform, so far, videos related to "Hanfu" have been played 112.64 billion times. Various cross-dressing videos compete for beauty, causing netizens to call them "time travel". The young group has made Hanfu pop up frequently, and it has also given birth to new cultural and tourism scenes, releasing new vitality in cultural and tourism consumption. Please see the survey: New ways of playing for young people Wear Hanfu for a spring appointment, enjoy the flowers and enjoy the spring scenery. Nowadays, “Hanfu + Spring Outing” has become a new way of traveling for young people. On April 13, Laiyang’s “Flowers Blooming on Moshang·Language of Flowers in Lixiang” flower viewing season was launched. Pear…

Why are "new Chinese clothing" represented by horse-faced skirts so popular? China's clothing industry is ushering in good development opportunities by leveraging the spread of traditional cultureCulture is the background of the craze for "new Chinese clothing"Traditional fragrance The color of cloud yarn is relatively monotonous, while the intricate embroidery craftsmanship is emphasized. The improved new Chinese-style Xiangyun gauze jacket uses the penetration of technological fabrics to increase the color of Xiangyun gauze while retaining its lightness and breathability, making it easier to wear in the Lingnan climate. Horse-faced skirts are traditionally made of Yun brocade and Song brocade fabrics. They are famous for their elegance, are complicated to craft and expensive. The fabrics of new Chinese-style horse skirts are mostly made of chiffon and chemical fiber. The embroidery is changed to printed jacquard, and the price is more affordable. The cheongsam has changed from a traditional curve to a large silhouette. The new Chinese style elements have been improved to eliminate complexity and simplify it. It is embellished with simple large silhouette and buckle details. In addition to being worn alone, it can also be worn with Pants and skirts are layered. The Chinese-style men’s shirt is inspired by…

Beijing The anchor promoted Hanfu live at Youaiyuncang Hanfu Base in Cao County, Heze City, Shandong Province. Photo by Xinhua News Agency reporter Guo Xulei "The supply of horse-faced skirts in Caoxian County exceeds the demand" "College students return to Caoxian County to sell Hanfu" "Caoxian Hanfu goes global"... For some time, Caoxian Hanfu has continued to attract attention. The reporter recently came to Cao County, Heze City, Shandong Province, and had in-depth exchanges with cadres, entrepreneurs, young people who have returned to their hometowns to start businesses, and farmers here, and gained a new understanding of the reasons for the Hanfu traffic blowout. Open the door to e-commerceEnter Daji Town in Cao County. There are few vacant front-end houses on both sides of the road. There are shops selling fabrics, clothing pattern making, tailoring and sewing, digital printing, express logistics, etc. Densely packed and stretching for several kilometers. Thanks to more than ten years of development of the performance costume industry, Cao County has formed a sophisticated and complete market division of labor with small and medium-sized enterprises as units. "Cao County has a permanent population of more than 1.35 million. It is one of the most populous counties…

GuangdongThe "new Chinese-style" clothing that became popular in the second half of 2023 is still popular today. At the Nanyou Clothing Wholesale Market in Shenzhen, Guangdong, wholesalers from all over the country purchase clothing here. In a stall, store manager Cui Ciqian received batches of customers, most of whom chose "new Chinese-style" clothing. Inner Mongolia wholesaler Ms. Fan:I came from Inner Mongolia to pick up some new summer styles, similar to Chinese style. Cui Ciqian, manager of a stall at Nanyou Wholesale Market in Shenzhen, Guangdong:This year's "New Chinese Style" is really super popular, so popular that we are rushing the factory every day, every day They are all shipping, non-stop, and we don’t get off work until 12 o’clock every night. As a well-known women's clothing wholesale distribution center in China, more and more stalls in Shenzhen Nanyou Clothing Wholesale Market are filled with "new Chinese-style" clothing. Even some stalls specializing in cashmere and denim are adding "new Chinese" elements to their products. Yin Yali, Supervisor of Nanyou Lixiu Fashion Industry Association, Shenzhen, Guangdong:Since last year, more and more merchants in our market have begun to do "new Chinese style", and now almost 70% of them have 80% of…

The dazzling clothing culture reflects the development trajectory of ancient material and spiritual civilization, and outlines the continuous life picture of the Chinese nationThe fusion of classical elements and modern creativity has brought people A more diversified and novel aesthetic experience also helps the ancient costumes to "rejuvenate youth"Wearing a hairpin on the head, holding a fan in hand, and fluttering clothes... Walking on the streets of Suzhou, Jiangsu Province in a warm spring day In the alleys, tourists wearing traditional costumes frequently come into view. They visited gardens and water towns to feel the ancient charm and modern style of Jiangnan. They also "entered the scenery" with their own bodies, giving people a sense of traveling through history. In recent years, as traditional culture continues to heat up, many people, especially young people, have begun to admire the beauty of neon clothes. Traditional clothing has become a choice for many people to shape their personal image and life rituals. China is known as a "land of etiquette" and a "land of dress". Various traditional costumes are not only beautiful, but also carry rich historical information and cultural connotations, reflecting the overall customs, thoughts, technologies and cultural characteristics of society.…

The anchor promoted Hanfu live at Youaiyuncang Hanfu Base in Cao County, Heze City, Shandong Province. Photo by Xinhua News Agency reporter Guo Xulei "The supply of horse-faced skirts in Caoxian County exceeds demand", "College students return to Caoxian County to sell Hanfu", "Caoxian Hanfu goes global"... Caoxian Hanfu has continued to attract attention for some time. The reporter recently came to Cao County, Heze City, Shandong Province, and had in-depth exchanges with cadres, entrepreneurs, young people who have returned to their hometowns to start businesses, and farmers here, and gained a new understanding of the reasons for the Hanfu traffic blowout. Open the door to e-commerce Walking into Daji Town, Cao County, there are few vacant houses on both sides of the road. Shops selling fabrics, clothing pattern making, tailoring and sewing, digital printing, express logistics, etc. are densely packed and stretch for several kilometers. Thanks to more than ten years of development of the performance costume industry, Cao County has formed a sophisticated and complete market division of labor with small and medium-sized enterprises as units. "Cao County has a permanent population of more than 1.35 million. It is one of the most populous counties in Shandong. It…

Spring, the most beautiful season of the year, arrives with the blooming of flowers, particularly peaches and apricots, which compete in their vibrant displays. Many places have seized the opportunity to create flower-viewing destinations. Coupled with the surge of "national trend" enthusiasm, visitors, especially young women, adorned in various forms of traditional Chinese clothing such as Hanfu, have become a beautiful sight, igniting the tourism economy of their destinations. How are young people embracing the national trend? What sparks are ignited by the fusion of "national trend + cultural tourism"? Admiring Flowers in Hanfu and Savoring Tea Becomes a Favorite Pastime As temperatures rise across the country, flower viewing has become a must-do activity for many travelers. Take the recent Qingming Festival holiday, for example, where Ctrip data shows a 391% year-on-year increase in ticket orders for flower-viewing attractions. Festivals such as the Luoyang Peony Festival, the Lhasa Peach Blossom Festival, the Tianjin Begonia Festival, the Wuyuan Rapeseed Flower Festival, the Shijiazhuang Pear Blossom Festival, the Nanjing Plum Blossom Festival, the Yancheng Cherry Blossom Festival, and the Yili Apricot Blossom Festival, among others, have significantly boosted the popularity of their respective destinations. The recently opened 41st China Luoyang Peony Culture…

"The supply of horse-faced skirts in Caoxian County exceeds demand", "College students return to Caoxian County to sell Hanfu", "Caoxian Hanfu goes global"... Caoxian Hanfu has continued to attract attention for some time. The reporter recently came to Cao County, Heze City, Shandong Province, and had in-depth exchanges with cadres, entrepreneurs, young people who have returned to their hometowns to start businesses, and farmers here, and gained a new understanding of the reasons for the Hanfu traffic blowout. The e-commerce economy allows rural industries to connect to the Internet and sell far away. Walking into Daji Town, Cao County, there are few vacant houses on both sides of the road. Shops selling fabrics, clothing pattern making, tailoring and sewing, digital printing, express logistics, etc. are densely packed and stretch for several kilometers. Thanks to more than ten years of development of the performance costume industry, Cao County has formed a sophisticated and complete market division of labor with small and medium-sized enterprises as units. "Cao County has a permanent population of more than 1.35 million. It is one of the most populous counties in Shandong. It was once the largest county in Shandong's labor export. More than ten years ago,…

China News Network, Shanghai, April 11 (Yang Haiyan) In 2024, "New Chinese style" can be said to be "leading the way" and become popular in the industry. New Chinese style outfits, Song brocade jackets, horse-faced skirts, etc. are frequently searched on various social platforms, " "New Chinese style" has become a traffic password. Unlike other short-lived fashion styles, this "national trend" does not seem to fade away with time, but instead attracts more and more attention. However, as the trend of "New Chinese Style" becomes more and more intense, it seems that "everything can be New Chinese Style", and problems such as errors in form and the proliferation of imitations and fakes have become increasingly prominent. Amid the upsurge of national sentiments and traditional culture, how can Hanfu and "New Chinese Style" develop in tandem? The reporter learned during a recent visit that "new Chinese-style" clothing continues to be popular and is a popular code for dressing. Hanfu, as an important carrier of traditional Chinese culture, is not only a traditional clothing, but also a cultural symbol. It is increasingly recognized and recognized by the public. accept. On the stage of the 2024 CCTV Spring Festival Gala, the traditional Chinese…

It's the best season, with flowers, trees and grass growing and birds flying. In the past few days, I often see this scene in Beijing’s parks of all sizes: people dressed in Hanfu complement the ancient buildings with red walls and green tiles, and the beautiful spring scenery of pink willows and red willows. This is actually nothing new. Hanfu has become more and more popular in recent years. Not only are people wearing Hanfu often seen in China, some online bloggers have also brought Hanfu abroad. The exquisite clothing has also aroused admiration on the streets abroad. This is the best spring for Hanfu. Some people say that Hanfu is experiencing a revival. Hanfu is the "traditional clothing of the Han nationality". From a narrow point of view, Hanfu mainly refers to the traditional clothing of the Han people before the Dynasty, which is characterized by crossed collars, right gussets, ties, loose cuffs, etc.; from a broad point of view, Hanfu is the collective name for ancient Chinese traditional clothing, although the Yuan and Qing dynasties have The clothing is influenced by the clothing of ethnic minorities, but still has obvious characteristics of traditional Chinese clothing and is an…