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The sales of modern Chinese-style Hanfu women's clothing increased year-on-year
During this year’s Consumer Expo Fashion Week, nearly 300 sets of new products from domestic and foreign apparel brands were released. Which garments have attracted the attention of buyers? CCTV reporter Liu Jue: At the Consumer Expo, you can not only watch the shows and browse the exhibitions, but also try on and buy all kinds of new clothes. This top with Chinese elements comes from this 700-square-meter booth, where more than 30 people are gathered here. Niche brands, prices range from a hundred yuan to tens of thousands of yuan. The reporter learned at the Consumer Expo that traditional Chinese elements such as embroidery, buttons, and ink blooming are combined with modern fashion design to form a strong attraction for young people with unique national aesthetics. "New Chinese-style" outfits Will become one of the most important trends this spring and summer. Exhibitor Shu Yi: According to data from our platform, in the past half month, the sales of Hanfu have doubled year-on-year, the overall sales of "new Chinese-style" clothing have increased by 366% year-on-year, and the sales of "new Chinese-style" women's clothing have increased four times year-on-year. With the rapid growth in sales of Chinese-style clothing, the overall trend…- 0
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Chinese-style Hanfu represents the pinnacle of aesthetics
Victoria's Secret, which once put the "Northeast Flower Coat" and "Oriental Dragon" on the catwalk, has stopped. Just when I was about to complain that "I don't even understand what Chinese style is", no wonder I can't do well in fashion, the "national style clothes" in our domestic fashion week were directly named by British Vogue and were ridiculed to the extreme. In response to this, the dissatisfied editor immediately went to pick up the clothes from the 2020 China International Fashion Week. After reading it, I just wanted to say "What are you doing" without tears. Friendly reminder, please be mentally prepared to watch the following "My Fashion You Don't Understand Series" "Devils and ghosts" When it comes to Chinese style, the “official color”—Chinese red—is indispensable. It appeared at this fashion week, a red outfit that was a bit scary, and the model on the catwalk looked like a "ghost bride" in a horror movie. They said the red clothes are scary and the white clothes are dissatisfied. They use their strength to tell the audience that we sisters in white have the ability to bleed from all our orifices. Where there are ghosts, there must be demons and…- 0
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Chinese fashion show featuring spring Hanfu outfits
I don’t know since when, the outfits on the show have become more and more incomprehensible to ordinary people. Because fashion develops so fast, many outfits on the show have begun to sensationalize, but there are also some designs that are particularly exquisite. The spring outfits on domestic catwalks show off the beauty of Chinese style and are very natural, and they are so classy for daily wear. Domestic catwalk outfits are very good-looking. Spring outfits have a sense of national style and are so beautiful for daily wear. The editor recommends some domestic catwalk outfits for everyone. They are not only suitable for daily wear, but also have a particularly obvious Chinese-style classic effect. . Business casual suit When matching clothes, choosing white clothes can make your temperament look more elegant. This is also the color of clothing that many women especially like to wear in spring, because this color is fresh and bright, very spring-like. The flavor and effect are relatively high-end. When paired with a business-style style, the charm will be even more temperamental. What is more unique is the clothing, which has both a suit-like texture and a Chinese-style temperament. Coupled with the lighter fabric, it…- 0
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Scholars decode why the Hanfu horse-face skirt shines
Chinese traditional culture has a long history, is extensive and profound. Excellent traditional culture can inject new creativity and inspiration into the clothing and fashion industry, and integrate more excellent traditional clothing culture into clothing design. This not only enhances the cultural value of the product, but also satisfies consumers’ needs for uniqueness and differentiation. At the moment, the Caoxian horse-faced skirt, which is popular all over the Internet, is the best example of designers integrating traditional Chinese "oriental aesthetics" into modern elements and aesthetic needs, thus giving new vitality to traditional Chinese clothing. On March 19, all-media reporters from Peony Evening News interviewed Hanfu enthusiasts and relevant scholars and listened to their talk about the fashionable charm of horse-faced skirts. Behind the "fire" of traditional clothing It is national self-confidence and cultural self-confidence Oriental beauty emphasizes harmony, balance and artistic conception, focusing on the harmony and unity of clothing, nature and the human body. The patterns, colors, lines and other elements in traditional clothing contain profound cultural connotations and artistic values. With the changes of the times, traditional costumes have gradually faded out of people's daily lives, being shelved or used only as decoration for specific occasions. Until November…- 0
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Why is the Hanfu horse-face skirt gaining attention and shining brightly again
Chinese traditional culture has a long history, is extensive and profound. Excellent traditional culture can inject new creativity and inspiration into the clothing and fashion industry, and integrate more excellent traditional clothing culture into clothing design. This not only enhances the cultural value of the product, but also satisfies consumers’ needs for uniqueness and differentiation. At the moment, the Caoxian horse-faced skirt, which is popular all over the Internet, is the best example of designers integrating traditional Chinese "oriental aesthetics" into modern elements and aesthetic needs, thus giving new vitality to traditional Chinese clothing. On March 19, Heze Newspaper’s all-media reporters interviewed Hanfu enthusiasts and relevant scholars and listened to their stories about the fashionable charm of horse-faced skirts. Behind the “popularity” of traditional clothing is national self-confidence and cultural self-confidence Oriental beauty emphasizes harmony, balance and artistic conception, focusing on the harmony and unity of clothing, nature and the human body. The patterns, colors, lines and other elements in traditional clothing contain profound cultural connotations and artistic values. With the changes of the times, traditional costumes have gradually faded out of people's daily lives, being shelved or used only as decoration for specific occasions. Until November 22, 2003, a…- 0
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The Hanfu horse-face skirt is hot and trending
"The horse-faced skirts sold for 300 million yuan in Caoxian County are still in short supply." "The sewing machines are smoking." "Dyeing, tailoring, and ready-made garments can be completed within 5 kilometers."... From the Spring Festival to the Spring Equinox, since this year, my country's traditional clothing horse-faced skirt has continued to set off a "national trend" consumption craze due to its advantages of both classical and modern simple beauty, and being able to match the clothing needs of contemporary young people. At the same time, the development of the Hanfu industry has received close attention from the market. Focusing on the opportunities and challenges of industry development, with the joint efforts of government departments, front-line production companies, industry associations and other industry entities, we will promote the innovation of production technology in the Hanfu industry, strengthen the original design innovation and copyright protection of works, and help the branding and high-end development of the industry The ideas are getting clearer and clearer. Plastic branding is known as a "golden signboard" As cultural confidence grows stronger, “national trend” consumption becomes more popular. According to Li Jie, dean of the Fashion School of Shandong University of Arts and Crafts, the emergence…- 0
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Why are Hanfu horse-face skirts so popular
In recent times, horse-faced skirts have become particularly popular and have become the focus of everyone's attention. At the same time, more people will focus on Cao County again. It is not difficult to find that whether it is "Cao County 666", New Year's greetings clothes, or horse-faced skirts, Caoxian County has been receiving widespread attention over the years. So, after the popularity of horse-faced skirts during the Spring Festival, how did Caoxian County seize the wave of horse-faced skirts and continuously innovate to keep its popularity and enter the homes of ordinary people with a high cost-effective advantage? The main reason why horse-faced skirt fabrics are in short supply "The batch of horse-faced skirts currently being produced are made with colorful craftsmanship. They look silver when viewed up close and green when viewed from a distance. They are even more colorful under the sun. The main selling point is that they change color. Although workers have been working overtime recently, The finished horse-faced skirts are still not enough to sell." Yesterday, in the production workshop of the Tang Dynasty Hanfu production base, store manager Jiang Lefang introduced to reporters the current hot sales of horse-faced skirts. Behind him was…- 0
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Viewing Tang Dynasty Hanfu Ruqun attire, experiencing Tang people's aesthetic
Clothing is an indispensable part of our country's culture. It is a reflection of the material civilization and spiritual civilization of a certain period, and is related to all aspects of society. The Tang Dynasty was the most prosperous era of development in ancient my country. Its clothing culture was also the result of historical traditions and foreign cultures. It was of inestimable value at that time and even today. This article will start with the Tang Dynasty's skirts to understand the Tang people's clothing culture. Aesthetic concepts. Overview of skirts before the Tang Dynasty Clothing is a product of the development of human civilization. Ancient Chinese clothing was even more diverse and was known as the "Kingdom of Clothing." As an important part of our country's traditional culture, clothing has a long history and records the development of past dynasties, which is of great significance. Ru skirts in the Tang Dynasty can be divided into three parts: Ru, shirt and skirt. Rut refers to short clothes and short coats. The length of underpants is short, most of them can only reach the waist, and the longest does not exceed the knees, so it is also called "waist underpants". Shirt…- 0
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The Evolution of Chinese Traditional Clothing Aesthetics Through Hanfu
When it comes to Chinese classical style clothing aesthetics, cheongsam and Tang suit have long been deeply rooted in the hearts of the people, but the public knows very little about Hanfu. From confusion about the concept of "Hanfu" to the name of the structure of Hanfu, there is a lack of understanding, not to mention the behind-the-scenes cultural connotation. The so-called "Hanfu" does not refer to the costumes of the Han Dynasty, but the traditional costumes of the Han nation, also known as Han clothes, Han costumes and Chinese costumes. The predecessor of the Han Dynasty was the Huaxia ethnic group. The entire traditional costumes of the Han ethnic group can be traced back to the Zhou Dynasty. They developed through the Qin Dynasty and gradually matured in the Han Dynasty. Cai Yong said in "Doctrine": "The emperor always obeys, and the Han obeys Qin." At the beginning of the new year, Chengdu Tianfu Ancient Town officially opened the "National Style Year" with thousands of people parading in Hanfu - wearing Chinese clothes, visiting the ancient town, touring the Bamboo Sea, and appreciating the national trend. Until a few years ago, wearing Hanfu for travel or gatherings was almost…- 0
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Tang: Graceful & Elegant Hanfu. Ming: Gentle & Generous Hanfu. Your preference?
The term "Hanfu" was first seen in the "Book of Han": "Later, when people came to pay homage, they enjoyed the Han clothing system." In ancient times, the traditional clothing of the Hu people was called "Hu clothing", while the traditional clothing of the Han people was called "Han clothing". Later, with the continuous development of the historical process, "Hanfu" was gradually regarded as a unique cultural symbol of the Han people. It is not only a traditional costume in ancient my country, but compared with the history of Japanese kimono, Hanfu has a longer history and can better highlight the style of China as a land of etiquette. Of course, they are both Hanfu, but there are still big differences between different dynasties. Today, Coco will take everyone to experience the charm of Hanfu in different dynasties. 1. A brief introduction to the historical development of Hanfu According to historical inferences, Hanfu should have first appeared in the Yin and Shang Dynasties. After the Yin and Shang Dynasties, the crown clothing system was initially established, and during the Western Zhou Dynasty, the clothing system gradually took shape. In the late Zhou Dynasty, due to the rapid political and economic…- 0
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Hanfu enters the younger generation
Immortal mantles are fluttering, and the snow is dancing in the returning wind; lotus clothes are about to move, and the rings are clanging... Nowadays, with the return of traditional culture, Hanfu continues to appear on various occasions. Banyuetan reporter’s interview found that although Hanfu has entered the young group, it is only on the surface, and the public has mixed opinions on this phenomenon. The Renaissance of Hanfu: a fashion and lifestyle Song Nan wears a hairpin and a crimson stand-collar double-breasted long coat and a gold-woven and blue horse-faced skirt. She looks like a woman who has traveled from ancient times to modern times. "The clothes I'm wearing are from the Ming Dynasty. Long coats and horse-faced skirts were very popular at the time," Song Nan said. Song Nan, 37, started paying attention to Hanfu 20 years ago. "I now wear Hanfu 24 hours a day and have hundreds of sets of Hanfu in my wardrobe. When I first went out on the street wearing Hanfu, people kept looking at me, and some people came over and asked, 'Am I filming?' But now there are basically no people. It will feel weird, but everyone is already very accepting…- 0
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